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Lead Generation Software with Real-Time Updates

Last updated: January 2025

Key Features of Lead Generation Software

Based on GetApp's analysis of 4487 verified reviews collected between July, 2021 and August, 2024

  • Lead Capture: Users value capturing detailed lead information and integrating it with CRMs for efficient follow-up and segmentation. 94% of reviewers rated this feature as important or highly important.
  • Lead Management: Reviewers highlight the ability to categorize, track, and automate tasks for leads, improving conversion rates and sales efficiency. 93% of reviewers rated this feature as important or highly important.
  • Contact Database: Reviewers appreciate the ability to customize, segment, and keep contact information up-to-date for targeted communication and marketing. 92% of reviewers rated this feature as important or highly important.
  • Contact Management: Users emphasize the importance of organizing and tracking interactions with contacts to improve customer relationships and sales performance. 92% of reviewers rated this feature as important or highly important.
  • Campaign Management: Reviewers find campaign management tools useful for automating, tracking, and optimizing marketing campaigns across multiple channels. 91% of reviewers rated this feature as important or highly important.
  • Email Marketing: Users benefit from automation, segmentation, and detailed analytics for creating and managing effective email campaigns. 88% of reviewers rated this feature as important or highly important.
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32 software options

ZoomInfo Sales logo

Lead generation and buyer intent data for B2B organizations

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ZoomInfo powered by DiscoverOrg is a cloud-based lead generation platform for B2B organizations. It uses buyer intent data to help sales and marketing teams prioritize prospects. Intent insights are provided for online research activities, organizational changes, funding announcements, and more.

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Zoho CRM logo

CRM software that helps you sell smarter, better, faster.

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Zoho CRM is a cloud-based customer relationship management (CRM) software that helps businesses of all sizes close deals smarter, better and faster. The solution lets businesses reach their customers through every channel, including telephone, email, social media, and live chat.

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Salesforce Sales Cloud logo

Cloud-based CRM & Sales Automation

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Salesforce Sales Cloud is a cloud-based Customer Relationship Management (CRM) application from Salesforce. Sales Cloud helps sales teams win more deals and understand the health of their business on a platform that grows with them.

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EngageBay CRM logo
Category Leaders

Integrated sales & marketing software for growing teams

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EngageBay is an all-in-one marketing, sales and service automation software which automates marketing sales by combining lead generation, email marketing, marketing automation, CRM & social media engagement. EngageBay helps businesses acquire, engage, nurture, and close leads from a single platform.

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Poptin logo
Category Leaders

Lead capture platform for business conversion and engagement

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Poptin is a free website lead capture platform that engages visitors with strategically placed & timed 'poptins' that help convert them into leads, subscribers & sales using pop ups, autoresponders, forms, and much more.

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Bitrix24 logo

100% free CRM, collaboration, and communication tool suite

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Bitrix24 is a free cloud and open source collaboration platform providing CRM, document management, tasking, time management, and project management tools. Over 12 million companies rely on Bitrix24 in 186 countries.

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Lucky Orange logo

All-in-one conversion optimization suite for website owners

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Lucky Orange is an all-in-one conversion optimization suite that helps website owners identify drop-offs in the conversion process using dynamic heatmaps, visitor recordings, form analytics, live chat, and polls

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Similarweb logo

Website & app traffic data analysis

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SimilarWeb is a global multi-device market intelligence company used by hundreds of thousands of businesses worldwide, to discover, track, and grow their digital market share

SimilarWeb Pro provides a global view of endless website and mobile app data based on the largest user panel in the industry. The app aggregates all competitor intelligence and makes it completely transparent, helping you to optimize your onsite content and online marketing efforts.

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Accelo logo

Transform the way you manage client work

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Accelo transforms the way professional service businesses manage client work to improve their performance and profitability.

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Lusha logo

Sales Intelligence Platform

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Lusha's intelligent go-to-market platform delivers the data and insights you need to reach out to your ideal customers at the right time, every time

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Ortto logo

Build journeys that drive revenue.

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Your customer data, marketing automation & analytics, together.

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Mobile Text Alerts logo

#1 SMS Marketing Service for Businesses

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Mobile Text Alerts helps businesses grow their sales through SMS marketing. Our online dashboard and mobile app allows users to send and receive mass text messages, manage subscribers, segment lists, engage in 2-way conversations, connect integrations and interact with messaging analytics.

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Wingmate logo

Field Service Management Software

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Wingmate helps businesses to incentivize field service staff to gather important customer intelligence, sales leads, competitive insights, prospects, and more.

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OnePageCRM logo

#1 Action-Focused CRM Software for Small Business

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OnePageCRM is a simple CRM with a unique action-focused approach to contact and sales management. You can use this software to add tasks/reminders next to every contact and receive automatic notifications when the task is due. This helps you grow your business every day step by step.

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Dealfront logo

Generate B2B sales leads from website visitors

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Dealfront, (formerly Echobot & Leadfeeder), identifies website visitors from Google Analytics data as prospects or customers, tracks their behavior, and automatically sends leads to CRM systems

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Decktopus logo

Custom presentation creation

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Decktopus is a cloud-based presentation solution that allows businesses to create custom professional presentations for any purpose. The platform includes features such as customizable templates, an AI-powered content assistant, mobile optimization, online sharing, collaboration tools, and more.

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BNC IBIS logo

Cloud CRM for selling on construction projects.

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IBIS is a game-changer solution for managing project sales. The system enables opportunity-based sales forecasting to provide greater accuracy through integration with BNC Intelligence for construction projects.

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Salespanel  logo

Identify, track, and qualify leads.

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Salespanel serves as a comprehensive B2B lead generation, analytics, and customer journey tracking tool. Integrate first-party data seamlessly into your CRM to unveil qualified leads.

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charles logo

Web-based conversational commerce suite for consumer brands

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charles assists companies in pioneering conversational commerce by integrating shop systems, chat apps, and bots in a single platform. Key features include lead distribution & qualification, analytics, human handover, one-to-one messaging, real-time conversations, multi-chat, automation, and more.

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iCERP by NEXUSsoft logo

Individually crafted ERP solutions for medium sized business

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iCERP by NEXUSsoft is our flagship software suite for medium sized businesses with complex needs.

iCERP supports your business' unique strategies and enables you to stand out from the crowd. Embrace your uniqueness, break free from limitations, and unlock new levels of efficiency and productivity.

Read more about iCERP by NEXUSsoft

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Saphyte logo

Marketing automation tool for small and midsize business

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Saphyte is a salesforce automation software designed to help small and medium businesses connect service and support teams to streamline sales and marketing operations. The platform allows managers to drag and drop widgets to create a personalized dashboard using pre-defined templates.

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Sparklane logo

Lead generation software

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Increase your revenue with sales intelligence. Predict is a complete and powerful lead generation solution for ETIs and large corporates

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Pitch Avatar logo

presentations, AI, sales enablement, lead gen, marketing, HR

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Pitch Avatar is an AI-powered platform that makes your slides interactive and helps your content achieve its goals: increase leads, demo calls, and user engagement. Increase sales, marketing, onboarding and training effectiveness - that's the mission of the personalized AI assistant.

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Klarity logo

B2B data and intelligence solution for adding sales contacts

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Klarity® - Save time with One-Click Prospecting™.

Klarity is a B2B marketing and sales prospecting tool that allows you to build and view prospect lists with varying levels of features with real-time data enrichment and four layers of intent data.

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9Lenses logo

Digital Assessment Platform

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9Lenses is an interactive assessment platform that allows marketing & sales teams to identify qualified prospects that convert to larger deals in less time. Interactive assessments are used to engage audiences, identify serious buyers, and enable sales teams to focus conversations on top needs.

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