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Marketing Automation Software with Automated Scheduling

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Marketo Engage logo
4.3
685

Marketing automation for digital marketers

visit website
Reviews Sentiment
Positive Reviews
Rating Breakdown
    Value for money
    3.8
    Ease of use
    3.8
    Features
    4.3
    Customer support
    3.9
Pros and Cons from Marketo Engage users   
avatar
avatar
avatar
+15
Great for triggering any action you want really and so useful if you are sending out large volumes of emails every month. Integration options are great too.
Here are a few cons which shouldn’t be ignored. Reporting of Analytics of Marketo is very bad and in addiction smart list designs are not flexible and it is very difficult to design them.
Its almost intelligent interaction with prospects allows our team great confidence in engaging and in capturing quality leads.
With customization that is available, it is possible to get a bit lost in the hugeness that is Marketo. Lastly, there are no customizable reporting options which can make things hard.
Marketo customer support team is very responsive and always available to help, this is something I like the most. Marketo's simple and easy user interface is amazing and very easy to use.
Not much return on investment here; very basic functionality, and problems with our website getting clocked as spam form our target cusotmers.
Marketo engage is a perfect tool for automation marketing. It’s also a great handling emails and marketing materials.
The look and feel of it is also stuck in the 90s. They don't provide any decent templates so my team is often forced to look elsewhere and then integrate email and landing page templates with Marketo.
I've used Marketo for more than 3 years. Marketo is a powerful tool that gives me the ability to market and track my marketing campaigns in a meaningful and scalable way.
New feature functionality is questionable in the 2015-2018 vintage (pre-adobe) - eg Sky doesn't work as one example.
Quite a good experience with database management and also the part of segmentation. It has quite nice engagement engine.
Unless you have a consultant or take classes, it can be diffcult to learn. The community can be hard to navigate, and I think it takes too long to wait for responses.
Marketo is a very powerful marketing automation tool. I've used it at a few different companies for years and feel like there is still so much more it can do.
I get inundated with what seems to be totally random leads with no actionable information mixed in with the actionable ones.
The depth of configurability has been a huge benefit for our organization, a global enterprise company with a complex international business structure.
It is hard to use if you don't know your way around. It also does a lot so some companies have it configured much differently.
Marketo is good for setting up marketing campaigns and tracking revenue generated through campaigns.
I like the web based access and it is intuitive and easy to customize depending on your report needs or just preference.
Great for triggering any action you want really and so useful if you are sending out large volumes of emails every month. Integration options are great too.
Here are a few cons which shouldn’t be ignored. Reporting of Analytics of Marketo is very bad and in addiction smart list designs are not flexible and it is very difficult to design them.
Its almost intelligent interaction with prospects allows our team great confidence in engaging and in capturing quality leads.
With customization that is available, it is possible to get a bit lost in the hugeness that is Marketo. Lastly, there are no customizable reporting options which can make things hard.
Marketo customer support team is very responsive and always available to help, this is something I like the most. Marketo's simple and easy user interface is amazing and very easy to use.
Not much return on investment here; very basic functionality, and problems with our website getting clocked as spam form our target cusotmers.
Marketo engage is a perfect tool for automation marketing. It’s also a great handling emails and marketing materials.
The look and feel of it is also stuck in the 90s. They don't provide any decent templates so my team is often forced to look elsewhere and then integrate email and landing page templates with Marketo.
I've used Marketo for more than 3 years. Marketo is a powerful tool that gives me the ability to market and track my marketing campaigns in a meaningful and scalable way.
New feature functionality is questionable in the 2015-2018 vintage (pre-adobe) - eg Sky doesn't work as one example.
Quite a good experience with database management and also the part of segmentation. It has quite nice engagement engine.
Unless you have a consultant or take classes, it can be diffcult to learn. The community can be hard to navigate, and I think it takes too long to wait for responses.
Marketo is a very powerful marketing automation tool. I've used it at a few different companies for years and feel like there is still so much more it can do.
I get inundated with what seems to be totally random leads with no actionable information mixed in with the actionable ones.
The depth of configurability has been a huge benefit for our organization, a global enterprise company with a complex international business structure.
It is hard to use if you don't know your way around. It also does a lot so some companies have it configured much differently.
Marketo is good for setting up marketing campaigns and tracking revenue generated through campaigns.
I like the web based access and it is intuitive and easy to customize depending on your report needs or just preference.
Great for triggering any action you want really and so useful if you are sending out large volumes of emails every month. Integration options are great too.
Here are a few cons which shouldn’t be ignored. Reporting of Analytics of Marketo is very bad and in addiction smart list designs are not flexible and it is very difficult to design them.
Its almost intelligent interaction with prospects allows our team great confidence in engaging and in capturing quality leads.
With customization that is available, it is possible to get a bit lost in the hugeness that is Marketo. Lastly, there are no customizable reporting options which can make things hard.
Marketo customer support team is very responsive and always available to help, this is something I like the most. Marketo's simple and easy user interface is amazing and very easy to use.
Not much return on investment here; very basic functionality, and problems with our website getting clocked as spam form our target cusotmers.
Marketo engage is a perfect tool for automation marketing. It’s also a great handling emails and marketing materials.
The look and feel of it is also stuck in the 90s. They don't provide any decent templates so my team is often forced to look elsewhere and then integrate email and landing page templates with Marketo.
I've used Marketo for more than 3 years. Marketo is a powerful tool that gives me the ability to market and track my marketing campaigns in a meaningful and scalable way.
New feature functionality is questionable in the 2015-2018 vintage (pre-adobe) - eg Sky doesn't work as one example.
Quite a good experience with database management and also the part of segmentation. It has quite nice engagement engine.
Unless you have a consultant or take classes, it can be diffcult to learn. The community can be hard to navigate, and I think it takes too long to wait for responses.
Marketo is a very powerful marketing automation tool. I've used it at a few different companies for years and feel like there is still so much more it can do.
I get inundated with what seems to be totally random leads with no actionable information mixed in with the actionable ones.
The depth of configurability has been a huge benefit for our organization, a global enterprise company with a complex international business structure.
It is hard to use if you don't know your way around. It also does a lot so some companies have it configured much differently.
Marketo is good for setting up marketing campaigns and tracking revenue generated through campaigns.
I like the web based access and it is intuitive and easy to customize depending on your report needs or just preference.
emfluence Marketing Platform logo
4.7
51

Marketing automation software built by our email community.

visit website
Reviews Sentiment
Positive Reviews
Rating Breakdown
    Value for money
    4.7
    Ease of use
    4.5
    Features
    4.4
    Customer support
    4.9
Pros and Cons from emfluence Marketing Platform users   
avatar
avatar
avatar
+15
If you do have a question, Emfluence has excellent customer service that answers questions very quickly. They also developed better logic for their survey builder that has been very helpful for us.
The design side is a little awkward and not very intuitive to use.
I like the ease of use with this platform. It's really all about making the experience simple and easy which is great.
The only con would be that I find it difficult to find what I'm looking for at times, but I would consider that more of a user error than a flaw in the system.
I love how user friendly this platform is. It's extremely intuitive and if you can't figure something out, there is an extensive help section that you can almost always find your answer.
It is hard to build templates and emails if you are not a software developer.
Emfluence cares about what the users want and implement changes according to what the clients want. Customer service is amazing.
The options for integrations outside of what already comes in the box are limited. Meaning some of the more custom / fringe use cases may require Zapier to execute.
We've been fortunate to have such a great marketing partner with emfluence. The marketing platform has given us great flexibility to grow our business.
Ease of use, compatibility, and the team we work with has been outstanding. Anything we ask for is done in a timely manner.
I like being able to get a snapshot of how each of my accounts are performing, in one area. Being able to take a quick look at the overall effectiveness of my campaigns is extremely helpful.
I've been to their office many times and know a lot of the staff. They have a great team who care about even the small nonprofit organizations.
With the help of the Emfluence team, we were even able to target each individual market effectively and efficiently.
Easy to have all of our email campaigns and social media management in one place. We haven't deployed their CRM Integration feature yet but we are excited to do so soon.
To top it off, we were able to tackle social media through this platform which made it simple to have both social and email calendars in one location.
We change that up constantly. Their seminars are well worth the money.
Value: there is a lot of competition in this space, but few solutions manage to find the sweet spot of Features and Functionality for a sensible price...emfluence does just that.
Every feature and update is driven by a combination of customer feedback/requests and smart integrations with tools like Litmus and Yext.
If you do have a question, Emfluence has excellent customer service that answers questions very quickly. They also developed better logic for their survey builder that has been very helpful for us.
The design side is a little awkward and not very intuitive to use.
I like the ease of use with this platform. It's really all about making the experience simple and easy which is great.
The only con would be that I find it difficult to find what I'm looking for at times, but I would consider that more of a user error than a flaw in the system.
I love how user friendly this platform is. It's extremely intuitive and if you can't figure something out, there is an extensive help section that you can almost always find your answer.
It is hard to build templates and emails if you are not a software developer.
Emfluence cares about what the users want and implement changes according to what the clients want. Customer service is amazing.
The options for integrations outside of what already comes in the box are limited. Meaning some of the more custom / fringe use cases may require Zapier to execute.
We've been fortunate to have such a great marketing partner with emfluence. The marketing platform has given us great flexibility to grow our business.
Ease of use, compatibility, and the team we work with has been outstanding. Anything we ask for is done in a timely manner.
I like being able to get a snapshot of how each of my accounts are performing, in one area. Being able to take a quick look at the overall effectiveness of my campaigns is extremely helpful.
I've been to their office many times and know a lot of the staff. They have a great team who care about even the small nonprofit organizations.
With the help of the Emfluence team, we were even able to target each individual market effectively and efficiently.
Easy to have all of our email campaigns and social media management in one place. We haven't deployed their CRM Integration feature yet but we are excited to do so soon.
To top it off, we were able to tackle social media through this platform which made it simple to have both social and email calendars in one location.
We change that up constantly. Their seminars are well worth the money.
Value: there is a lot of competition in this space, but few solutions manage to find the sweet spot of Features and Functionality for a sensible price...emfluence does just that.
Every feature and update is driven by a combination of customer feedback/requests and smart integrations with tools like Litmus and Yext.
If you do have a question, Emfluence has excellent customer service that answers questions very quickly. They also developed better logic for their survey builder that has been very helpful for us.
The design side is a little awkward and not very intuitive to use.
I like the ease of use with this platform. It's really all about making the experience simple and easy which is great.
The only con would be that I find it difficult to find what I'm looking for at times, but I would consider that more of a user error than a flaw in the system.
I love how user friendly this platform is. It's extremely intuitive and if you can't figure something out, there is an extensive help section that you can almost always find your answer.
It is hard to build templates and emails if you are not a software developer.
Emfluence cares about what the users want and implement changes according to what the clients want. Customer service is amazing.
The options for integrations outside of what already comes in the box are limited. Meaning some of the more custom / fringe use cases may require Zapier to execute.
We've been fortunate to have such a great marketing partner with emfluence. The marketing platform has given us great flexibility to grow our business.
Ease of use, compatibility, and the team we work with has been outstanding. Anything we ask for is done in a timely manner.
I like being able to get a snapshot of how each of my accounts are performing, in one area. Being able to take a quick look at the overall effectiveness of my campaigns is extremely helpful.
I've been to their office many times and know a lot of the staff. They have a great team who care about even the small nonprofit organizations.
With the help of the Emfluence team, we were even able to target each individual market effectively and efficiently.
Easy to have all of our email campaigns and social media management in one place. We haven't deployed their CRM Integration feature yet but we are excited to do so soon.
To top it off, we were able to tackle social media through this platform which made it simple to have both social and email calendars in one location.
We change that up constantly. Their seminars are well worth the money.
Value: there is a lot of competition in this space, but few solutions manage to find the sweet spot of Features and Functionality for a sensible price...emfluence does just that.
Every feature and update is driven by a combination of customer feedback/requests and smart integrations with tools like Litmus and Yext.
Mailchimp logo

Mailchimp

4.5
16.8K

Email and advertising marketing automation platform

learn more
Reviews Sentiment
Positive Reviews
Rating Breakdown
    Value for money
    4.4
    Ease of use
    4.4
    Features
    4.4
    Customer support
    4.2
Pros and Cons from Mailchimp users   
avatar
+15
I've had a very positive experience. The help desk was able to respond to some of my questions pretty quickly, I like the functionality and my emails look good.
I have had instances where the emails sometimes end up in the spam folder or promotions folder, which can be annoying and needs to be figured out.
Mailchimp is very great software. I like how it's easy to interface, and how you can clean the data.
Mailchimp is used by many which means that spam filters are more likely to tag your emails as spam. I did not have any other problems with Mailchimp.
I like how Mailchimp keeps track of my audience and helps me categorize them for different types of emails. I also like being able to create appealing and interactive emails for my viewers.
For a company that's been around as long as Mailchimp has, it's crazy to me how bad the UX/UI is. It's just hard to use so much of the time.
The greatest benefit to using this program is the integration possibilities. It is compatible with a lot of the other software/programs we use so integration was seamless and saved time & money.
Very confusing, very difficult to figure out where to click , also when you input a wrong email address it blocks your whole process of sending emails to others.
Their dedication to improvement is a positive sign for the company. There is a reason that they are the industry standard.
Mailchimp is the best, I have learned about their features, and they are perfect especially for a beginning business or business with a small following. They make it really easy for you to use.
It was great - I love them and suggest them to all friends getting started, I wouldn't trust any other company for a product in this price range and offering.
The templates are great and quite efficient. It's really easy to set up a campaign and the option to make a landing page right there is awesome.
This software is great for social media, has advanced features with it and allows you to have a free trial with it. The email campaign is very straight forward and easy to use.
I like the ease of use of this software and how you send 2000 emails for free before you transfer to a paid membership. They are a great company and have been in business for years.
I love to use mailchimp for email marketing most especiallly when i want to generate lead. THEIR Landing page is superb.
Its broad feature set and ease of use are an amazing help to a new company just getting started. If you're not looking for custom integration or transactional emails, this product is one of the best.
It has been a good experience, would recommend specially if you are just starting creating your newsletters and want to practice before spending a significant amount of money on this type of software.
The easy to read interface and the ease of printing. The hospitality from customer service is great.
I've had a very positive experience. The help desk was able to respond to some of my questions pretty quickly, I like the functionality and my emails look good.
I have had instances where the emails sometimes end up in the spam folder or promotions folder, which can be annoying and needs to be figured out.
Mailchimp is very great software. I like how it's easy to interface, and how you can clean the data.
Mailchimp is used by many which means that spam filters are more likely to tag your emails as spam. I did not have any other problems with Mailchimp.
I like how Mailchimp keeps track of my audience and helps me categorize them for different types of emails. I also like being able to create appealing and interactive emails for my viewers.
For a company that's been around as long as Mailchimp has, it's crazy to me how bad the UX/UI is. It's just hard to use so much of the time.
The greatest benefit to using this program is the integration possibilities. It is compatible with a lot of the other software/programs we use so integration was seamless and saved time & money.
Very confusing, very difficult to figure out where to click , also when you input a wrong email address it blocks your whole process of sending emails to others.
Their dedication to improvement is a positive sign for the company. There is a reason that they are the industry standard.
Mailchimp is the best, I have learned about their features, and they are perfect especially for a beginning business or business with a small following. They make it really easy for you to use.
It was great - I love them and suggest them to all friends getting started, I wouldn't trust any other company for a product in this price range and offering.
The templates are great and quite efficient. It's really easy to set up a campaign and the option to make a landing page right there is awesome.
This software is great for social media, has advanced features with it and allows you to have a free trial with it. The email campaign is very straight forward and easy to use.
I like the ease of use of this software and how you send 2000 emails for free before you transfer to a paid membership. They are a great company and have been in business for years.
I love to use mailchimp for email marketing most especiallly when i want to generate lead. THEIR Landing page is superb.
Its broad feature set and ease of use are an amazing help to a new company just getting started. If you're not looking for custom integration or transactional emails, this product is one of the best.
It has been a good experience, would recommend specially if you are just starting creating your newsletters and want to practice before spending a significant amount of money on this type of software.
The easy to read interface and the ease of printing. The hospitality from customer service is great.