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SEO/SEM Software

Search Engine Optimization (SEO) software is designed to assist businesses by improving their position in organic search results by utilizing tools that include keyword rank tracking, website auditing, backlink checkers, keyword discovery, and competitor analysis.
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Here's our list of apps for SEO/SEM software. Filters help you narrow down the results to find exactly what you’re looking for.

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51 apps
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SEMrush  

902
Online visibility management and content marketing SaaS platform
SEMrush is a marketing toolkit designed for digital marketing professionals, with tools for optimizing strategies across SEO, PPC, social media, content and PR. Read more about SEMrush
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SEMrush

902
Online visibility management and content marketing SaaS platform
SEMrush is a marketing toolkit designed for digital marketing professionals, with tools for optimizing strategies across SEO, PPC, social media, content and PR. Read more about SEMrush
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Yext  

93
SEO optimized local pages, locators & mobile screens
Yext helps businesses create and manage SEO-optimized local pages, locators, and mobile screens, increasing search engine visibility on the web. Read more about Yext
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Yext

93
SEO optimized local pages, locators & mobile screens
Yext helps businesses create and manage SEO-optimized local pages, locators, and mobile screens, increasing search engine visibility on the web. Read more about Yext
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Authoritas  

5
Data science-driven SEO & content marketing platform
Analytics SEO is an automated suite of online SEO Tools that integrate with Google Analytics and Majestic SEO to save hours of time managing one or multiple SEO campaigns. This complete SEO Project Management software is ideal for SEO consultants and agencies, as well as web designers and companies running multiple websites. Read more about Authoritas You can analyse upto 5 competitors and piggyback off their SEO campaigns. You can also download branded reports to Powerpoint, Excel and PDF. Analytics SEO optimses how you optimise!
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Authoritas

5
Data science-driven SEO & content marketing platform
Analytics SEO is an automated suite of online SEO Tools that integrate with Google Analytics and Majestic SEO to save hours of time managing one or multiple SEO campaigns. This complete SEO Project Management software is ideal for SEO consultants and agencies, as well as web designers and companies running multiple websites. Read more about Authoritas You can analyse upto 5 competitors and piggyback off their SEO campaigns. You can also download branded reports to Powerpoint, Excel and PDF. Analytics SEO optimses how you optimise!
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Ahrefs  

208
SEO report and backlink checker
Ahrefs tracks backlinks, keywords, brand mentions and competitors’ traffic to provide comprehensive intelligence data. Read more about Ahrefs
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Ahrefs

208
SEO report and backlink checker
Ahrefs tracks backlinks, keywords, brand mentions and competitors’ traffic to provide comprehensive intelligence data. Read more about Ahrefs
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Moz  

262
SEO & Social Monitoring Made Simple
Moz (formerly SEOmoz) PRO combines SEO management, social media monitoring, actionable recommendations, and so much more in one easy-to-use platform. Read more about Moz
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Moz

262
SEO & Social Monitoring Made Simple
Moz (formerly SEOmoz) PRO combines SEO management, social media monitoring, actionable recommendations, and so much more in one easy-to-use platform. Read more about Moz
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Opteo  

102
Google Ads management tool
Opteo is a Google Ads management tool for freelancers & Digital Agencies which makes improvement suggestions backed by statistically relevant data. Read more about Opteo
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Opteo

102
Google Ads management tool
Opteo is a Google Ads management tool for freelancers & Digital Agencies which makes improvement suggestions backed by statistically relevant data. Read more about Opteo
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Pro Rank Tracker  

118
Rank tracking & reporting software solution
Pro Rank Tracker is a rank tracking & reporting system with which enterprises can check the ranking position of keywords, websites & videos easily. Read more about Pro Rank Tracker
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Pro Rank Tracker

118
Rank tracking & reporting software solution
Pro Rank Tracker is a rank tracking & reporting system with which enterprises can check the ranking position of keywords, websites & videos easily. Read more about Pro Rank Tracker
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Google AdWords  

189
PPC campaign management
Google AdWords lets you create ads that appear in Google search results for certain keywords in certain regions, driving more qualified traffic to your website. Read more about Google AdWords
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Google AdWords

189
PPC campaign management
Google AdWords lets you create ads that appear in Google search results for certain keywords in certain regions, driving more qualified traffic to your website. Read more about Google AdWords
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Raven  

108
Trusted by agencies,media companies, freelancers etc
You can find all SEO tools in one place with Raven Tools. Conduct keyword and competitor research, manage link building and report on your progress.Our site audits evaluate 17 different metrics to make sure your technical SEO game is strong. Read more about Raven
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Raven

108
Trusted by agencies,media companies, freelancers etc
You can find all SEO tools in one place with Raven Tools. Conduct keyword and competitor research, manage link building and report on your progress.Our site audits evaluate 17 different metrics to make sure your technical SEO game is strong. Read more about Raven
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SpyFu  

101
SEO and advertising research tools
SpyFu combines SEO, PPC and keyword research and gives actionable advice for improvements to advertising strategy. Read more about SpyFu
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SpyFu

101
SEO and advertising research tools
SpyFu combines SEO, PPC and keyword research and gives actionable advice for improvements to advertising strategy. Read more about SpyFu
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WooRank  

51
SEO Tool - Reach and grow your digital audience with WooRank
Review your website today: Identify opportunities, address issues & monitor your progress to boost your online visibility with WooRank. Read more about WooRank
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WooRank

51
SEO Tool - Reach and grow your digital audience with WooRank
Review your website today: Identify opportunities, address issues & monitor your progress to boost your online visibility with WooRank. Read more about WooRank
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tubics  

51
SEO & analysis for YouTube videos
tubics is an all-in-one YouTube SEO tool that helps brands get more views for their videos, rank better on search engines and monitor YouTube keyword rankings. Read more about tubics
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tubics

51
SEO & analysis for YouTube videos
tubics is an all-in-one YouTube SEO tool that helps brands get more views for their videos, rank better on search engines and monitor YouTube keyword rankings. Read more about tubics
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SimilarWeb PRO  

58
Website & app traffic data analysis
SimilarWeb is a global multi-device market intelligence company used by hundreds of thousands of businesses worldwide, to discover, track, and grow their digital market share SimilarWeb Pro provides a global view of endless website and mobile app data based on the largest user panel in the industry. Read more about SimilarWeb PRO The app aggregates all competitor intelligence and makes it completely transparent, helping you to optimize your onsite content and online marketing efforts.
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SimilarWeb PRO

58
Website & app traffic data analysis
SimilarWeb is a global multi-device market intelligence company used by hundreds of thousands of businesses worldwide, to discover, track, and grow their digital market share SimilarWeb Pro provides a global view of endless website and mobile app data based on the largest user panel in the industry. Read more about SimilarWeb PRO The app aggregates all competitor intelligence and makes it completely transparent, helping you to optimize your onsite content and online marketing efforts.
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ReportGarden  

57
Marketing Agency Software for Management & Reporting
Manage SEO / SEM for your clients, their campaigns & its reporting from one single platform. Read more about ReportGarden
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ReportGarden

57
Marketing Agency Software for Management & Reporting
Manage SEO / SEM for your clients, their campaigns & its reporting from one single platform. Read more about ReportGarden
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SEO PowerSuite  

70
Defining the world's standards for SEO software
SEO PowerSuite is a complete set of desktop web optimization tools for SEOs, bloggers and online marketers. The bundle consists of four high-performing apps: 1. Rank Tracker, 2. WebSite Auditor, 3. SEO SpyGlass, and 4. Link-Assistant. Each of these tools is focused on specific SEO tasks. Read more about SEO PowerSuite When combined, the four tools deliver best results.
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SEO PowerSuite

70
Defining the world's standards for SEO software
SEO PowerSuite is a complete set of desktop web optimization tools for SEOs, bloggers and online marketers. The bundle consists of four high-performing apps: 1. Rank Tracker, 2. WebSite Auditor, 3. SEO SpyGlass, and 4. Link-Assistant. Each of these tools is focused on specific SEO tasks. Read more about SEO PowerSuite When combined, the four tools deliver best results.
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Web CEO  

20
Online suite of 17 enterprise-level SEO & reporting tools
Web CEO is cloud-based Search Engine Optimization (SEO) software with White-Label tools and reporting features for site owners, agencies and in-house teams. Read more about Web CEO
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Web CEO

20
Online suite of 17 enterprise-level SEO & reporting tools
Web CEO is cloud-based Search Engine Optimization (SEO) software with White-Label tools and reporting features for site owners, agencies and in-house teams. Read more about Web CEO
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Linkody  

18
SEO link management and monitoring tool.
Save time by managing your SEO links with Linkody. Stop loosing your hard-earned backlinks. Linkody checks your backlinks 24/7 and sends you email reports. Linkody will alert you if any of your link is removed or changed. Your backlinks status are always up to date. Read more about Linkody Optimize your link acquisition strategy by using Linkody's link metrics and analytics. Linkody replaces spreadsheets and desktop applications by providing a complete and easy to use link monitoring and management tool. If you are an SEO agency, use Linkody to manage your clients linkbuilding campaigns and send them PDF reports on your progress.
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Linkody

18
SEO link management and monitoring tool.
Save time by managing your SEO links with Linkody. Stop loosing your hard-earned backlinks. Linkody checks your backlinks 24/7 and sends you email reports. Linkody will alert you if any of your link is removed or changed. Your backlinks status are always up to date. Read more about Linkody Optimize your link acquisition strategy by using Linkody's link metrics and analytics. Linkody replaces spreadsheets and desktop applications by providing a complete and easy to use link monitoring and management tool. If you are an SEO agency, use Linkody to manage your clients linkbuilding campaigns and send them PDF reports on your progress.
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Brightedge  

28
SEO Platform
BrightEdge platform combines SEO and business metrics into one-click reports, provides actionable recommendations on the best opportunities to gain share of organic search traffic, enabling SEO managers and experts to focus their efforts for maximum impact. Read more about Brightedge
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Brightedge

28
SEO Platform
BrightEdge platform combines SEO and business metrics into one-click reports, provides actionable recommendations on the best opportunities to gain share of organic search traffic, enabling SEO managers and experts to focus their efforts for maximum impact. Read more about Brightedge
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Funnel Science  

11
Predictive Sales & Marketing Analytics
Funnel Science is a sales, marketing, and predictive AI software for real-time ROI optimization for PPC, SEO & social media ad campaigns for brands & agencies. Read more about Funnel Science
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Funnel Science

11
Predictive Sales & Marketing Analytics
Funnel Science is a sales, marketing, and predictive AI software for real-time ROI optimization for PPC, SEO & social media ad campaigns for brands & agencies. Read more about Funnel Science
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Bizible  

11
B2B revenue attribution & planning
Bizible is a B2B marketing attribution solution that enables hundreds of companies to optimize for what really matters: revenue. It's called pipeline marketing. Read more about Bizible
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Bizible

11
B2B revenue attribution & planning
Bizible is a B2B marketing attribution solution that enables hundreds of companies to optimize for what really matters: revenue. It's called pipeline marketing. Read more about Bizible
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Yodle  

12
Online marketing for local businesses
Get found when it counts! Today, 80% of Yodle customers are found on the first page of major search engines for 20+ keywords. Read more about Yodle
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Yodle

12
Online marketing for local businesses
Get found when it counts! Today, 80% of Yodle customers are found on the first page of major search engines for 20+ keywords. Read more about Yodle
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Marketing Miner  

10
Data mining tool for SEO specialists
Marketing Miner is a data mining tool which provides SEO specialists & agencies with the tools for keyword analysis & search engine position measurement. Read more about Marketing Miner
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Marketing Miner

10
Data mining tool for SEO specialists
Marketing Miner is a data mining tool which provides SEO specialists & agencies with the tools for keyword analysis & search engine position measurement. Read more about Marketing Miner
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Searchmetrics Suite  

10
SEO Software
SEO analysis has never been easier with the modern look and unique usability of Searchmetrics Suite. Our state-of-the-art software solution is intuitive to operate, is capable of creating detailed diagrams and graphs, and a spectacular range of functionality. Read more about Searchmetrics Suite With Searchmetrics Suite you can monitor keywords and sub-pages, evaluate links, and analyze and compare domains in seconds.
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Searchmetrics Suite

10
SEO Software
SEO analysis has never been easier with the modern look and unique usability of Searchmetrics Suite. Our state-of-the-art software solution is intuitive to operate, is capable of creating detailed diagrams and graphs, and a spectacular range of functionality. Read more about Searchmetrics Suite With Searchmetrics Suite you can monitor keywords and sub-pages, evaluate links, and analyze and compare domains in seconds.
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SambaSaaS  

6
Marketing automation for franchises, and small businesses
SeoSamba let you on-site optimize any number of websites automatically and track keywords rankings from a central location. Read more about SambaSaaS
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SambaSaaS

6
Marketing automation for franchises, and small businesses
SeoSamba let you on-site optimize any number of websites automatically and track keywords rankings from a central location. Read more about SambaSaaS
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Majestic  

6
Marketing search engine and SEO backlink checker
Majestic provides domain metrics and link intelligence to inform and empower SEOs and marketing professionals. Read more about Majestic
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Majestic

6
Marketing search engine and SEO backlink checker
Majestic provides domain metrics and link intelligence to inform and empower SEOs and marketing professionals. Read more about Majestic
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SEO/SEM Software Buyers Guide

What is SEO/SEM Software?

SEO (Search Engine Optimization) software is used is to improve the volume or quality of traffic to a web site or a web page (such as a blog) from search engines via "natural" or un-paid ("organic" or "algorithmic") search results. It is used by online marketing specialist, consultants, webmaster to carry out optimization projects. SEM (Search Engine Marketing or Paid Search) Software is used to submit and position a Web site within search engines to achieve maximum exposure of your Web site. SEM includes things such as search engine optimization, paid listings and other search-engine related services and functions that will increase exposure and traffic to your Web site.

SEO/SEM Software Comparison

Use GetApp to find the best SEO/SEM software and services for your needs. Our intuitive directory allows you to make an easy online SEO/SEM software comparison in just a few minutes by filtering by deployment method (such as Web-based, Cloud Computing or Client-Server), operating system (including Mac, Windows, Linux, iOS, Android), pricing (including Free and Subscription), platform (including Google Apps, Salesforce, Intuit, NetSuite, SAP) and supported location.

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