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Social Media Marketing Software with Reporting & Statistics

Last updated: January 2025

Key Features of Social Media Marketing Software

Based on GetApp's analysis of 8682 verified reviews collected between July, 2021 and August, 2024

  • Social Media Integration: Reviewers value centralized management of multiple social media accounts, seamless cross-platform posting, and enhanced marketing efficiency. 96% of reviewers rated this feature as important or highly important.
  • Social Promotion: Users appreciate targeted ad campaigns, advanced audience segmentation, and increased brand visibility through strategic social media promotions. 92% of reviewers rated this feature as important or highly important.
  • Content Management: Reviewers highlight easy scheduling, strategic content planning, and effective audience engagement facilitated by comprehensive content management tools. 92% of reviewers rated this feature as important or highly important.
  • Post Scheduling: Users benefit from planning posts in advance, maintaining consistent content flow, and optimizing posting times across various platforms. 91% of reviewers rated this feature as important or highly important.
  • Automated Publishing: Reviewers like the time-saving aspect of automated scheduling, ensuring timely content distribution and consistent online engagement. 89% of reviewers rated this feature as important or highly important.
  • Multi-Account Management: Users find managing multiple accounts from a single platform convenient, enhancing efficiency and organization for businesses and marketers. 87% of reviewers rated this feature as important or highly important.
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176 software options

Loomly logo

Your Easy-To-Use Social Media Management Platform

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Loomly is an easy-to-use social media management platform that helps you craft, optimize, schedule and analyze content for all social platforms including Facebook, Instagram, Twitter, LinkedIn, TikTok, Snapchat, Pinterest, Google, and custom channels.

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Brandwatch logo

The social suite of the future.

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Understand your market with advanced consumer intelligence. Engage with your customers with best-in-class social media management tools.

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Birdeye logo

The leading AI-powered reputation platform for local brands.

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Birdeye is the leading AI-powered reputation and social media management platform for local brands. Over 150,000 businesses use Birdeye to maximize online reputation, engage across social channels, and gain insights to enhance customer experience and grow.

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HubSpot Marketing Hub logo

All in one inbound marketing platform

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HubSpot Marketing Hub is a scalable, all-in-one platform for inbound marketing, combining content marketing, marketing automation, social media, analytics, and more, for marketing teams of all sizes to grow traffic, convert leads and track customers, all in one place

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Iconosquare logo

Powerful social media analytics and management tool.

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Make data-driven decisions for future activities across Instagram, Facebook, X (Twitter), LinkedIn, and TikTok.

Save time and money with Iconosquare's in-depth analytics, automated reporting, and post scheduling.

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Mailchimp logo

Email and advertising marketing automation platform

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Mailchimp is a marketing automation platform that allows users to create, send & analyze email & ad campaigns, with email templates, landing pages, and a mobile app

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Jira logo

Project & Issue Tracking Software - See why we're #1!

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JIRA is the tracker for teams planning & building great products. Millions choose JIRA to capture & organize issues, assign work, & follow team activity.

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Instagram logo

Capture, edit, and share photos, videos, and messages

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Instagram is a social networking app which lets users share photos & videos from their mobile phones, like posts, comment, send private messages, and more

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monday.com logo

Project Management Made Easy

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monday.com is a cloud-based Work OS, where teams create workflow apps in minutes to run their processes, projects, and everyday work.

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Zoho Social logo
Category Leaders

Social media marketing for growing businesses

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Zoho Social helps marketers in small to large organizations to grow the social media presence of their brand with actionable insights focused on content and engagement by scheduling unlimited posts, managing social networks, tracking conversations, and measuring performance from a single dashboard

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Semrush logo

SaaS solution for online content marketing

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Semrush is a leading online visibility management software-as-a-service platform.

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Hootsuite logo

Social Media Management & Scheduling for SMBs and Enterprise

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Hootsuite helps brands manage social media better, from the smallest businesses to the largest enterprises across CPG, finance, healthcare, tech, higher-ed, and government services.

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Constant Contact logo

We deliver success.

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We deliver for small businesses with powerful tools to simplify and amplify digital marketing. Whether it's driving sales, growing a customer base or engaging an audience, we help you build strong connections and generate powerful results.

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Buffer logo

Social media management platform

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Buffer helps users manage multiple social media accounts at once as well as quickly schedule content from anywhere on the web, collaborate with team members, and analyze rich statistics on how posts perform

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Marketing 360 logo

#1 Marketing Platform For Small Business

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Marketing 360 is trusted by over 20,000 small businesses. Business owners use our business growth platform because the technology gives them everything they need to manage and grow their business in one place.

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EngageBay CRM logo

Integrated sales & marketing software for growing teams

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EngageBay is an all-in-one marketing, sales and service automation software which automates marketing sales by combining lead generation, email marketing, marketing automation, CRM & social media engagement. EngageBay helps businesses acquire, engage, nurture, and close leads from a single platform.

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Lead Gen & CRM (formerly SharpSpring) logo

Attract, Win, and Grow with Lead Gen & CRM

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Constant Contact's Lead Gen & CRM (formerly SharpSpring) was designed to help businesses like yours get more leads, close faster and focus on what drives results with a unified marketing and sales platform.

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Agorapulse logo

Easy-to-use social media management for teams and agencies

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With Agorapulse, businesses can manage their social media messages, schedule & publish content, identify key influencers, monitor social channels, & create insightful reports. The platform integrates with Facebook, Twitter, TikTok, Instagram, YouTube, and LinkedIn, posting across multiple platforms.

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Conte.ai logo
Category Leaders

Proprietary Content Creation System

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Conte.ai is the ideal combination of devoted specialists and AI-powered technologies that comprise a unique creative content development system that assures the generation of high-quality content.

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Scalenut logo

AI that powers your entire content lifecycle

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Scalenut reduces 90% of time and drives 10x organic traffic by 🛠️automating your entire content lifecycle with AI. Keyword planning, NLP powered topic research, AI writing, content optimization and publishing - all in under one app.

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Anyword logo

Artificial intelligence software for marketing agencies

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Anyword is a PPC software that helps businesses utilize artificial intelligence-enabled tools to create and optimize ad copies. The platform enables managers to analyze demographics to evaluate audience engagement potential and generate content.

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iContact logo

Email marketing , automation, and landing page software

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iContact's easy-to-use platform provides you with the tools to grow your business anytime, anywhere. To create your iContact Free account, visit iContact.com via the link in our bio. No credit card required!

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Bitrix24 logo

100% free CRM, collaboration, and communication tool suite

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Bitrix24 is a free cloud and open source collaboration platform providing CRM, document management, tasking, time management, and project management tools. Over 12 million companies rely on Bitrix24 in 186 countries.

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Missinglettr logo

Social media marketing software for content marketers

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Missinglettr is a social media marketing software that helps bloggers and content marketers amplify content from existing blogs to create posts for social media. The solution allows managers to schedule posts across various social media handles to generate website traffic and leads.

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Sprout Social logo

Social Media Management Software for Business

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Sprout Social is a social media management tool created to help businesses find new customers & grow their social media presence.

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