With recent research revealing that 85 percent of consumers have abandoned a purchase online, something has clearly gone wrong with the online sales process.
The same study also cited a confusing website and lack of online support as key reasons for these shopping cart abandonments, suggesting that it’s not just the technical aspect of websites that drives consumers to despair when shopping online.
Instead, companies need to improve the sales process to include online personalization and to find ways to better connect with and serve customers. Check out our infographic below to find out how online personalization, social media, and sales software represent the future of selling online (whether that’s in 2017 or 2099).
If you want to optimize your sales process to make sure you’re on top of whatever the future will bring to online selling, check out these resources: