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123FormBuilder vs Gravity Forms Comparison

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Overview

123FormBuilder is the fastest way to create professional forms for web and mobile. The drag & drop form editor makes it simple...

Build and publish your WordPress forms in just minutes.Just quick and easy form-building. Select your fields, configure your...

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Video & Screenshots

No videos yet

Pricing

Starting from

24.99

/user

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

Starting from

59

Per year

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

User reviews

4.4

153

5

4

3

2

1

93

41

8

4

7

  • Value for money
  • Ease of use
  • Features
  • Customer support
92%
would recommend this app

4.7

65

5

4

3

2

1

45

17

3

0

0

  • Value for money
  • Ease of use
  • Features
  • Customer support
95%
would recommend this app

Pros

123FormBuilder is a terrific tool for websites where site owners want to capture information from users. That information can be used to populate popular mail and marketing sites like MailChimp.
123ContactForm is a great app for creating professional forms. Great price level, amazing live support, i strongly recommend this app.
Customer service is really good. They get back with you pretty quickly and are good about making sure they have helped you with your questions.

Pros

I also like that you can customize the logos and colors of the forms. The responses are easily gathered and saved into your Wordpress site which makes retrieving them and saving them super easy.
It is extremely robust in the features it offers and it’s great to have an all in one solution for all my forms.
The best features for me are being able to save form submissions to Google Sheets and to integrate with automations like Zapier and Integromat.

Cons

When you try to delete multiple fields, you have to do it one by one, can't select multiple fields. Customer service is terrible.
However, the fact that we have been trying to get a bug fixed for months and continue to be told they are "working on it" is incredibly frustrating.
I could log in, but then any activity I tried, I would be directed to a page to upgrade with no other option. I have been going back and forth the past week with customer service.

Cons

Forms without custom css can look bad. The default customizer is not enough.
There are multiple features available - all at a small price. I would rather pay a larger fee that covered all options rather than a piece-meal approach.
Although, you do not have to use them they may intimidate others.
  • Vendor responds to reviews
  • Last review2 months ago
  • Vendor responds to reviews
  • Last review3 months ago

Key features

  • Total features64
  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Alerts/Notifications
  • Approval Process Control
  • Archiving & Retention
  • Attendee Management
  • CRM
  • Collaboration Tools
  • Conditional Logic
  • Confirmation/Reminders
  • Contact Database
  • Contact Management
  • Credit Card Processing
  • Customer Database
  • Customizable Branding
  • Customizable Fields
  • Customizable Forms
  • Customizable Questions
  • Customizable Reports
  • Customizable Templates
  • Data Analysis Tools
  • Data Capture and Transfer
  • Data Import/Export
  • Digital Signature
  • Drag & Drop
  • Electronic Payments
  • Electronic Signature
  • Email Marketing
  • Event Calendar
  • Event Registration
  • Feedback Management
  • File Storage
  • Forms Creation & Design
  • Forms Management
  • Group Registration
  • HIPAA Compliant
  • Mobile Survey
  • Multi-Channel Distribution
  • Multi-Language
  • Offline Access
  • Offline Response Collection
  • Online Payments
  • Online Registration
  • Onsite Registration
  • Payment Processing
  • Process/Workflow Automation
  • Question Branching
  • Question Library
  • Randomization
  • Registration Management
  • Reporting & Statistics
  • Reporting/Analytics
  • Response Validation
  • SSL Security
  • Skip Logic
  • Social Media Integration
  • Social Promotion
  • Support Audio/Images/Video
  • Survey Builder
  • Survey/Poll Management
  • Surveys & Feedback
  • Third Party Integrations
  • URL Customization
  • Web Forms
  • Total features9
  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Alerts/Notifications
  • Approval Process Control
  • Archiving & Retention
  • Attendee Management
  • CRM
  • Collaboration Tools
  • Conditional Logic
  • Confirmation/Reminders
  • Contact Database
  • Contact Management
  • Credit Card Processing
  • Customer Database
  • Customizable Branding
  • Customizable Fields
  • Customizable Forms
  • Customizable Questions
  • Customizable Reports
  • Customizable Templates
  • Data Analysis Tools
  • Data Capture and Transfer
  • Data Import/Export
  • Digital Signature
  • Drag & Drop
  • Electronic Payments
  • Electronic Signature
  • Email Marketing
  • Event Calendar
  • Event Registration
  • Feedback Management
  • File Storage
  • Forms Creation & Design
  • Forms Management
  • Group Registration
  • HIPAA Compliant
  • Mobile Survey
  • Multi-Channel Distribution
  • Multi-Language
  • Offline Access
  • Offline Response Collection
  • Online Payments
  • Online Registration
  • Onsite Registration
  • Payment Processing
  • Process/Workflow Automation
  • Question Branching
  • Question Library
  • Randomization
  • Registration Management
  • Reporting & Statistics
  • Reporting/Analytics
  • Response Validation
  • SSL Security
  • Skip Logic
  • Social Media Integration
  • Social Promotion
  • Support Audio/Images/Video
  • Survey Builder
  • Survey/Poll Management
  • Surveys & Feedback
  • Third Party Integrations
  • URL Customization
  • Web Forms

Integrations

  • Total integrations62
  • AWeber
  • ActiveCampaign
  • Adobe Commerce
  • Authorize.Net
  • BigCommerce
  • Google Analytics 360
  • HubSpot CRM
  • Instagram
  • Mailchimp
  • Meta for Business
  • PayPal
  • ShipStation
  • Shopify
  • Slack
  • Stripe
  • Twitter
  • WooCommerce
  • WordPress
  • Zapier
  • Zendesk Suite
  • Total integrations120
  • AWeber
  • ActiveCampaign
  • Adobe Commerce
  • Authorize.Net
  • BigCommerce
  • Google Analytics 360
  • HubSpot CRM
  • Instagram
  • Mailchimp
  • Meta for Business
  • PayPal
  • ShipStation
  • Shopify
  • Slack
  • Stripe
  • Twitter
  • WooCommerce
  • WordPress
  • Zapier
  • Zendesk Suite

User reviews that mention these apps

AR
AvatarImg

Verified reviewer

Used other for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend6/10

Share this review:

123FormBuilder logo

123FormBuilder

Average, forced to use it for our Wix site as it was slightly better than Mailchimp

Reviewed 5 years ago
Pros

Customizability is cool but not good enough. Used it on a few landing page forms and intake forms. Super easy to duplicate forms.

Cons

not easily integratable into anything other than wix. They can improve on integrating it with other platforms. having more control over styles, etc.

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Hermione O.

Computer Software, 51-200 employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

Share this review:

123FormBuilder logo

123FormBuilder

Easy to use

Reviewed 3 months ago
Pros

123FormBuilder is an easy to use form builder that allows me to quickly and easily create custom forms with a few simple clicks. It has an intuitive drag and drop interface which makes it very easy to create the form I need. I also love that I can customize the design of my form with the help of the in-built design tools and that it can be integrated with various third-party apps. The analytics feature is also great as it allows me to track the performance of my forms and make necessary changes.

Cons

One of the things I disliked about 123FormBuilder was the limited customization options for the forms. While it was easy to create forms and collect data, the forms lacked the ability to customize the look and feel.

A
AvatarImg

AppMeSolutions

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support

Share this review:

123FormBuilder logo

123FormBuilder

In short, 123 Forms ROCKS!

Reviewed 10 years ago

There were initial problems trying to integrate the "LONG" 123 forms into the Wix platform, but we found an awesome fix/go-around that makes these forms even cooler then they already are! In short, 123 Forms ROCKS!

Pros

No pros were added to this review

Cons

No cons were added to this review

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Kathy H.

Information Technology and Services, 1-10 employees

Used weekly for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

Share this review:

123FormBuilder logo

123FormBuilder

I can’t live without 123FormBuilder

Reviewed 10 months ago
Pros

This software is a must-have for my business. It offers everything I need as it offers over 2000 template forms and has comprehensive form solutions. Integrates well with numerous software programs.

Cons

Forms sometimes freeze when integrated into Wix websites.

AS
AvatarImg

AppMe Solutions

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support

Share this review:

123FormBuilder logo

123FormBuilder

Premium Support

Reviewed 10 years ago

We use forms for many clients and these forms seem to be the most popular from our clients due to the functionality and integration with so many apps.

Pros

Amazing Functionality Easy to Create Many options Love the Google Docs plugin Awesome Customer Support The price is right

Cons

Other form systems we use look much nicer than 123 Contact Forms, but their functionality towers any competitors. So the biggest con is on design, not functionality.

BL
AvatarImg

Bogdan L.

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support

Share this review:

123FormBuilder logo

123FormBuilder

Unmatched Versatility

Reviewed 7 years ago

Fantastic tool that covers not only online forms but a variety of other functions. Was able to create automated appointment forms with custom notifications and even include payments for event registrations.

Pros

No pros were added to this review

Cons

No cons were added to this review

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James M.

Motion Pictures and Film, 1-10 employees

Used weekly for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

Share this review:

123FormBuilder logo

123FormBuilder

Forms and surveys made easy

Reviewed 10 months ago

More users submit and interact.

Pros

I used to use google forms which compairs nothing to this. Firstly, more users interacted and liked the form more, and it gave me better stats and customisation.

Cons

Nothing really, its much better than google forms if you ask me!

AF
AvatarImg

Adi F.

Health, Wellness and Fitness, self-employed

Used daily for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

123FormBuilder logo

123FormBuilder

Great app for forms in my WIX site!

Reviewed 4 years ago

Easy custom made forms to get leads for the business in their website

Pros

Very useful, easy to use and implement on a website. I use it with my WIX site and it works well! When I need help, customer service was very helpful.

Cons

Nothing that I remember really. Maybe the interface can be more clear

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Bill Laurel P.

Computer Software, 201-500 employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

123FormBuilder logo

123FormBuilder

Amazing tool

Reviewed 2 months ago

123FormBuilder is an excellent choice for quickly and easily creating forms and surveys.

Pros

Creating forms and surveys is a breeze with 123FormBuilder's drag-and-drop capabilities. Themes, fonts, and colors can be customized to give the forms a unique look and feel. Integration with third-party applications such as Zapier, MailChimp, and Google Drive is available, and the forms are also optimized for mobile devices. Additionally, 123FormBuilder offers powerful features like surveys, payment processing, file uploads, and more, all at an affordable price.

Cons

I am very satisfied with the form we have been using; it provides more options than other forms, so we chose to switch to this form solution.

F
AvatarImg

Florentine

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support

Share this review:

123FormBuilder logo

123FormBuilder

Great support team and concept!

Reviewed 10 years ago

I had some difficulties setting up the contact forms on my blog, but along with the help of Chris we came to a solid solution. Thank you very much and I will enjoy making use of your forms from now on!

Pros

Great support team, quick and effective, really nice form set-ups!

Cons

HTML codes were not always working, had to tool around with them but thankfully with the help of the Support guy Chris, we were able to get to a solution.

TR
AvatarImg

Thomas R.

Health, Wellness and Fitness, self-employed

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

123FormBuilder logo

123FormBuilder

Excellent Lead Generating Forms

Reviewed 4 years ago

Couldn't be happier. I receive a lot of positive feedback.

Pros

Over the years I have used the software I might have had one question for support when I first started using it. I accidentally deleted one of my forms and it was recovered immediately. I have many forms with a lot of my eye-catching graphics. The software allows me to generate forms that get results.

Cons

Nothing. It does everything I want it to do. It is exactly what I was looking for.

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Sunitha H.

Program Development, 51-200 employees

Used weekly for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

123FormBuilder logo

123FormBuilder

123FormBuilder

Reviewed 3 months ago

123FormBuilder has been a great experience. The user interface is simple and intuitive, and the features are comprehensive. I was able to quickly create forms and surveys with ease, and the customization options allowed me to tailor the forms to my needs.

Pros

I'm very satisfied with 123FormBuilder due to its user-friendly nature. It enables me to easily create forms and surveys from scratch or customize the existing templates. The drag-and-drop feature makes it straightforward to modify form fields and add media, and I am able to finish the process within a few minutes. Additionally, 123FormBuilder automatically optimizes the forms for mobile devices and lets me embed them into my website. All the collected data is stored securely and can be exported in various formats.

Cons

One of the least liked features of 123FormBuilder is that it can be relatively expensive compared to some of the other form-building platforms.

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Kalyn H.

Used monthly for 1-2 years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

Share this review:

123FormBuilder logo

123FormBuilder

Great web-based software to build forms of any kind

Reviewed 5 years ago

We are able to have all of our forms organized in one software which is great!

Pros

Love that this software integrates with many website managers and social media outlets. With easy integration, you are able to disperse your forms to a wider audience.

Cons

Even with a paid subscription, there is a limit on the number of questions you can ask. You can pay more for additional questions but for us, we maxed out the budget. We found ourselves asking fewer questions on a scholarship application because of this limitation.

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Prudencia F.

Research, 51-200 employees

Used daily for 1-2 years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

Share this review:

123FormBuilder logo

123FormBuilder

123FormBuilder Review

Reviewed 2 months ago

Overall, 123FormBuilder is a great tool for creating forms and surveys that can be used to collect valuable data.

Pros

It's really easy to create forms, surveys, and polls without having to write any code. I also like how you can customize and style your forms to fit any brand. Plus, you can easily embed forms on your website or share them via social media, email, and even text messages. 123FormBuilder also makes it easy to track responses and analyze the data.

Cons

I highly recommend this; I have nothing negative to say.

AR
AvatarImg

Verified reviewer

Mental Health Care, self-employed

Used weekly for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

123FormBuilder logo

123FormBuilder

Awesome program for small company

Reviewed 4 years ago
Pros

This is a great resource to build business forms for a small company!

Cons

I have not had any issues with this program. It's been great!;

LM
AvatarImg

Lori M.

Nonprofit Organization Management, 1-10 employees

Used monthly for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

123FormBuilder logo

123FormBuilder

123 Form Builder

Reviewed 4 years ago

It has worked extremely well for our organization and engage with our listeners in different ways.

Pros

It is versatile. We can use it for surveys, contests, donor information forms, volunteer forms. It is easy to use, templates are easily edited to customize for our needs. I also like that encryption is available for submissions.

Cons

The reports can be a little odd. I would rather that it just report the option that was chosen, rather than showing all the options with a YES or NO to indicate if that option was chosen.

Vendor response

Hello Lori, Thank you so much for your feedback, we more than appreciate it! We are happy to hear that our product has been useful for you. As for your recommendation regarding our reports, we will definitely keep it in mind for future updates. Thank you very much! Wishing you the best and to many happy forms ahead, The 123FormBuilder Team

MF
AvatarImg

Markus F.

Consumer Goods, 11-50 employees

Used daily for 1-2 years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend7/10

Share this review:

123FormBuilder logo

123FormBuilder

Great App with a few bugs they need to fix

Reviewed 4 years ago
Pros

Ease of use of the forms along with the variety of options and customization.

Cons

Has some bugs that have taken the developers more than a month now to try to fix.

OW
AvatarImg

Olivia W.

Nonprofit Organization Management, 11-50 employees

Used monthly for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

Share this review:

123FormBuilder logo

123FormBuilder

Get this!!!

Reviewed 4 years ago
Pros

I love how it easy it is to navigate. It makes creating forms a breeze!

Cons

I wish there were a few more features to create with.

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Tchenagni F.

Business Supplies and Equipment, 51-200 employees

Used daily for 1-2 years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

Share this review:

123FormBuilder logo

123FormBuilder

Review of 123FormBuilder

Reviewed 2 months ago
Pros

123FormBuilder is an outstanding tool for quickly and easily creating forms. Its drag-and-drop functionality and user-friendly interface make it simple to build the forms I need for my business. I can also customize my forms with a variety of themes and layouts to suit my needs. Furthermore, 123FormBuilder's integration with services such as MailChimp and Google Drive is a great way to share securely and store data.

Cons

So far, I have no complaints; they have been excellent.

KT
AvatarImg

Kath T.

Consumer Services, 1-10 employees

Used monthly for 6-12 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

123FormBuilder logo

123FormBuilder

Great Free Resource for Small Businesses

Reviewed 4 years ago
Pros

We were easily able to integrate the 123FormBuilder forms on our wix website to convert leads.

Cons

We don't really have an issue with the free features.

AR
AvatarImg

Verified reviewer

Computer Games, 1-10 employees

Used other for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend7/10

Share this review:

123FormBuilder logo

123FormBuilder

Need forms built? Look no further

Reviewed 4 years ago
Pros

This is a versatile piece of software that makes creating forms for any purpose a breeze.

Cons

With it being a relatively new software there are bugs. They do improve and fix them, so if you are reading this in two or three years you probably won't have nearly as many bugs to deal with!

D
AvatarImg

Dany

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support

Share this review:

123FormBuilder logo

123FormBuilder

great app for creating professional forms

Reviewed 10 years ago

123ContactForm is a great app for creating professional forms. Great price level, amazing live support, i strongly recommend this app.

Pros

123ContactForm allows fully customized multilanguage forms. The customer service is very efficient through a real time live chat available anytime i needed. My interlocutor was very professional and could solve all the problems/doubts that i had.

Cons

No cons were added to this review

PP
AvatarImg

Prem P.

Information Technology and Services, self-employed

Used weekly for 6-12 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

123FormBuilder logo

123FormBuilder

This form builder is best for designs and events

Reviewed 4 months ago
Pros

Build forms for wide range of use cases without coding with best designs and special for events.

Cons

Somehow pricing for entries is a bit expensive

TA
AvatarImg

Tulio A.

Music, 1-10 employees

Used weekly for 6-12 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

123FormBuilder logo

123FormBuilder

123FormBuilder has become a powerful tool for my company!

Reviewed 4 years ago

I have been using 123FormBuilder for 1 year in my company and its forms solve 99% of the problems I have.

Pros

The number of fields for forms is countless! In addition, 123FormBuilder has several security mechanisms that allow the form to be used for any use. Even for contests! The ease of creation and finding what you need, and if you don't find what you are looking for, the service always answers you in 1 day! Our company will not stop using 123FormBuilder anytime soon!

Cons

There are very few weaknesses of 123FormBuilder, the only thing I could think of was having a chat so I could have my questions answered, but by email, I always get the answer by the end of the day.

BB
AvatarImg

Brittany B.

Marketing and Advertising, 1-10 employees

Used weekly for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend6/10

Share this review:

123FormBuilder logo

123FormBuilder

Best Form Builder for Simplicity

Reviewed a year ago

123FormBuilder is at the top of my list of form builders when I receive a new client. If the client does not have complex programs and only needs simple form(s) for a website such as contact, subscribe, simple order, etc- it is perfect.

Pros

Very user friendly, quick set-up, design customization

Cons

Not for high-level form building- Usually will not use if my client has Pipedrive or needs more complex forms/HIPPA