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Formstack Forms vs Instapage Comparison

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Overview

Formstack Forms simplifies the data collection process and allows you to create beautiful online forms in seconds. Create...

Instapage lets you create, optimize, personalize, and analyze post-click pages for to turn more of your advertising clicks...

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Screenshots

Pricing

Starting from
$

19

/momonth
  • Free trial available
  • No credit card required
  • Free account
  • Subscription based
Starting from
$

99

/momonth
  • Free trial available
  • No credit card required
  • Free account
  • Subscription based

User reviews

4.2

5

4

3

2

1

44

32

8

1

5

  • Value for money
  • Ease of use
  • Features
  • Customer support
91%
would recommend this app

5

4

3

2

1

190

91

20

3

3

  • Value for money
  • Ease of use
  • Features
  • Customer support
93%
would recommend this app

Pros

Loved working with Formstack. Excellent customer service and help response times too - which made solving the few issues we had very pain free.
What I like most about formstack is the ease of use and user friendly qualities that it offers.
Collecting customer data and keeping it clean and organized, I would say Formstack or something like it is a necessity for the area of the company I work in s I am glad to have it.

Pros

For the moment I liked it and I found it very useful, it is a tool you need to have in your work to provide a better service, it is very good.
Overall my experience was great, and now they are integrating with even more important software, so it’s getting even better.
Awesome job, and I can see many Romanians in the Customer Service Department, I am Romanian as well, and all I can say , Good Job Guys. And thank you for an awesome product such as Instapage.

Cons

Mislead by Staff in regards to Infusionsoft Integration, Won't Provied Refund From Their Mistake.
We didn't have any paper-based issues with Formstack. Formatting the look of the forms themselves was a bit of a pain sometimes with limited options available in the interface.
This has been my single worst customer service/support experience ever.

Cons

I received this response after I emailed them on the 22 to cancel my subscription (you can’t manually do it yourself) and they acknowledged my email but charged me anyway.
InstaPage got too greedy and may be conducting bad business practice.
After awhile Instagram gets boring it needs something to bring some light to it.
  • Vendor responds to reviews
  • Last review7 months ago
  • Vendor responds to reviews
  • Last review2 months ago

Key features

  • Total features91
  • 360 Degree Feedback
  • AB Testing
  • ACH Payment Processing
  • API
  • Access Controls/Permissions
  • Account Based Marketing
  • Accounting Integration
  • Activity Dashboard
  • Alerts/Notifications
  • Analytics/ROI Tracking
  • Anti Spam
  • Applicant Tracking
  • Approval Process Control
  • Archiving & Retention
  • Attendee Tracking
  • Audience Targeting
  • Autofill
  • Automatic Lead Distribution
  • Badge Management
  • Batch Processing
  • Behavior Analytics
  • Behavioral Analytics
  • Behavioral Targeting
  • Brand Management
  • Business Process Automation
  • CRM
  • Calendar Management
  • Calendar Sync
  • Campaign Analytics
  • Campaign Management
  • Campaign Segmentation
  • Categorization/Grouping
  • Channel Management
  • Class Registration
  • Click Tracking
  • Client Management
  • Collaboration Tools
  • Communication Management
  • Compliance Tracking
  • Conditional Logic
  • Contact Database
  • Contact Management
  • Content Management
  • Contextual Targeting
  • Conversion Rate Optimization
  • Conversion Tracking
  • Cross Channel Attribution
  • Customizable Branding
  • Customizable Dashboard
  • Customizable Fields
  • Customizable Forms
  • Customizable Templates
  • Customization
  • Data Analysis Tools
  • Data Capture and Transfer
  • Data Connectors
  • Data Extraction
  • Data Import/Export
  • Digital Signature
  • Display Ad Management
  • Document Management
  • Drag & Drop
  • Dynamic Content
  • Electronic Signature
  • Electronic Submission
  • Email Management
  • Email Marketing
  • Engagement Tracking
  • Event Management
  • Event Registration
  • Experience Management
  • File Storage
  • Form Builder
  • Forms Creation & Design
  • Forms Management
  • Full Text Search
  • Grant Management
  • Graphical Workflow Editor
  • Group Registration
  • HIPAA Compliant
  • Heatmaps
  • Help Desk Management
  • Landing Pages/Web Forms
  • Lead Generation
  • Lead Management
  • Marketing Automation
  • Mobile Access
  • Mobile Survey
  • Monitoring
  • Multi-Campaign
  • Multi-Channel Campaigns
  • Multi-Channel Distribution
  • Multiple User Accounts
  • Multivariate Testing
  • No-Code
  • Offline Access
  • Offline Response Collection
  • Online Registration
  • Onsite Registration
  • Order Processing
  • Payment Processing
  • Personalization
  • Process Control
  • Process/Workflow Automation
  • Question Branching
  • Question Library
  • Question Piping
  • Randomization
  • Real Time Analytics
  • Real Time Data
  • Real Time Editing
  • Refund Management
  • Registration Management
  • Reminders
  • Reporting & Statistics
  • Reporting/Analytics
  • Response Quotas
  • Response Validation
  • Responsive
  • SEO Management
  • SSL Security
  • Search Marketing
  • Segmentation
  • Self Check-in/Check-out
  • Site Intercept Survey
  • Skip Logic
  • Split Testing
  • Support Audio/Images/Video
  • Survey Builder
  • Surveys & Feedback
  • Tagging
  • Task Management
  • Templates
  • Third Party Integrations
  • URL Customization
  • User Management
  • Version Control
  • Visual Editor
  • Volunteer Management
  • Web Forms
  • Website Analytics
  • Website Personalization
  • Workflow Configuration
  • Workflow Management
  • Total features68
  • 360 Degree Feedback
  • AB Testing
  • ACH Payment Processing
  • API
  • Access Controls/Permissions
  • Account Based Marketing
  • Accounting Integration
  • Activity Dashboard
  • Alerts/Notifications
  • Analytics/ROI Tracking
  • Anti Spam
  • Applicant Tracking
  • Approval Process Control
  • Archiving & Retention
  • Attendee Tracking
  • Audience Targeting
  • Autofill
  • Automatic Lead Distribution
  • Badge Management
  • Batch Processing
  • Behavior Analytics
  • Behavioral Analytics
  • Behavioral Targeting
  • Brand Management
  • Business Process Automation
  • CRM
  • Calendar Management
  • Calendar Sync
  • Campaign Analytics
  • Campaign Management
  • Campaign Segmentation
  • Categorization/Grouping
  • Channel Management
  • Class Registration
  • Click Tracking
  • Client Management
  • Collaboration Tools
  • Communication Management
  • Compliance Tracking
  • Conditional Logic
  • Contact Database
  • Contact Management
  • Content Management
  • Contextual Targeting
  • Conversion Rate Optimization
  • Conversion Tracking
  • Cross Channel Attribution
  • Customizable Branding
  • Customizable Dashboard
  • Customizable Fields
  • Customizable Forms
  • Customizable Templates
  • Customization
  • Data Analysis Tools
  • Data Capture and Transfer
  • Data Connectors
  • Data Extraction
  • Data Import/Export
  • Digital Signature
  • Display Ad Management
  • Document Management
  • Drag & Drop
  • Dynamic Content
  • Electronic Signature
  • Electronic Submission
  • Email Management
  • Email Marketing
  • Engagement Tracking
  • Event Management
  • Event Registration
  • Experience Management
  • File Storage
  • Form Builder
  • Forms Creation & Design
  • Forms Management
  • Full Text Search
  • Grant Management
  • Graphical Workflow Editor
  • Group Registration
  • HIPAA Compliant
  • Heatmaps
  • Help Desk Management
  • Landing Pages/Web Forms
  • Lead Generation
  • Lead Management
  • Marketing Automation
  • Mobile Access
  • Mobile Survey
  • Monitoring
  • Multi-Campaign
  • Multi-Channel Campaigns
  • Multi-Channel Distribution
  • Multiple User Accounts
  • Multivariate Testing
  • No-Code
  • Offline Access
  • Offline Response Collection
  • Online Registration
  • Onsite Registration
  • Order Processing
  • Payment Processing
  • Personalization
  • Process Control
  • Process/Workflow Automation
  • Question Branching
  • Question Library
  • Question Piping
  • Randomization
  • Real Time Analytics
  • Real Time Data
  • Real Time Editing
  • Refund Management
  • Registration Management
  • Reminders
  • Reporting & Statistics
  • Reporting/Analytics
  • Response Quotas
  • Response Validation
  • Responsive
  • SEO Management
  • SSL Security
  • Search Marketing
  • Segmentation
  • Self Check-in/Check-out
  • Site Intercept Survey
  • Skip Logic
  • Split Testing
  • Support Audio/Images/Video
  • Survey Builder
  • Surveys & Feedback
  • Tagging
  • Task Management
  • Templates
  • Third Party Integrations
  • URL Customization
  • User Management
  • Version Control
  • Visual Editor
  • Volunteer Management
  • Web Forms
  • Website Analytics
  • Website Personalization
  • Workflow Configuration
  • Workflow Management

Integrations

  • Total integrations108
  • AWeber
  • Authorize.net
  • BigCommerce
  • Facebook
  • Google Analytics
  • Magento Commerce
  • Mailchimp
  • PayPal
  • QuickBooks Online Advanced
  • Salesforce Sales Cloud
  • ShipStation
  • Shopify
  • Slack
  • Stripe
  • Twitter
  • WooCommerce
  • Wordpress
  • Xero
  • Zapier
  • Zendesk
  • Total integrations92
  • AWeber
  • Authorize.net
  • BigCommerce
  • Facebook
  • Google Analytics
  • Magento Commerce
  • Mailchimp
  • PayPal
  • QuickBooks Online Advanced
  • Salesforce Sales Cloud
  • ShipStation
  • Shopify
  • Slack
  • Stripe
  • Twitter
  • WooCommerce
  • Wordpress
  • Xero
  • Zapier
  • Zendesk

Security

  • Encryption of sensitive data at rest
  • HTTPS for all pages (web-based apps)
  • Reports/alerts for security breaches
  • Multifactor authentication options
  • Customer data removed upon service cancellation
  • Encryption of sensitive data at rest
  • HTTPS for all pages (web-based apps)
  • Reports/alerts for security breaches
  • Multifactor authentication options
  • Customer data removed upon service cancellation

Formstack Forms vs. Instapage

See how Formstack Forms and Instapage stack up against each other by comparing features, pricing, ratings, integrations, security & more.