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Kajabi

4.4
(127)

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Cloud-based content marketing platform

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(12)

Kajabi Features

Features Summary

Functionality

4.1

/5

127

Total features

71

16 categories

Kajabi features

Activity Dashboard
Alerts/Notifications
Application Management
Assessment Management
Cataloging/Categorization
Client Portal
Commenting/Notes
Communication Management

Common features of CRM software

API
Activity Dashboard
Activity Management
Activity Tracking
Alerts/Notifications
CRM
Calendar Management
Calendar Sync

Price starts from

149

Per month

Flat Rate

Pricing options
Free plan
Subscription
Free trial

Screenshots

Contenders comparison

Functionality

4.1

/5

127

Price starts from

149

Per month

learn more

Total Features

71

Unique features

  • Alerts/Notifications

  • Contact Management

  • Third Party Integrations

  • Email Tracking

Functionality

4.6

/5

21.8K

Price starts from

Free

learn more

Total Features

83

Features in Common

13

Unique features

  • Invoice Processing

  • Multiple Payment Options

  • Payment Processing Services Integration

  • Access Controls/Permissions

Functionality

4.5

/5

14K

Price starts from

4

Per month

learn more

Total Features

48

Features in Common

17

Unique features

  • Visual Analytics

  • Auto Update

  • Document Storage

  • WYSIWYG Editor

Common Kajabi comparisons

Kajabi logo
Keap logo
KajabivsKeap
Kajabi logo
ActiveCampaign logo
KajabivsActiveCampaign
Kajabi logo
Mailchimp logo
KajabivsMailchimp

Reviewers who mentioned features said:

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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The absolute best platform for streamlining your online business

Reviewed 19 days ago

Overall it's been amazing. They're constantly making the platform better, they really take user feedback into consideration and even let you try out new features with their "labs" options. They make me feel like they care about me as a user 100x more than any other platform I've ever used.

Pros

I love how Kajabi is all-in-one!!! I can run my website, my funnels, my checkout pages, my lead magnets, my membership, my courses, my affiliates, my email marketing, and so much more all from one platform. I no longer have to juggle 12 different platforms and deal with integrations and things breaking like I did before. Even though it's expensive, it's actually saved me money and it's saved me SO MUCH time because of all the headaches I no longer have to deal with.

Cons

The affiliate system is clunky and not very user friendly for the admin or the affiliates. Also their customer services has gotten noticeably worse over the last six months. You used to be able to talk to someone extremely knowledgeable on the live chat service and now you talk to people who clearly don't know the platform very well and just send you help articles.

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Too many limitations and very difficult to get support

Reviewed a month ago

See above

Pros

At this point the problems overshadow the benefits

Cons

The cost for this learning management system is higher than its competitors but given the limitations we’ve experienced, with no support, I wish that we had chosen a different LMS option. For example, our students need to write a quiz and achieve a minimum of 80% before the next lesson is unlocked. If a student achieves under 80% there is no way to indicate what questions they got wrong so they are...

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  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

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Very good but missing a couple of features

Reviewed 2 months ago
Pros

Content delivery is easy with streamlined layout

Cons

Lack of customizability for layout unless you pay $399/month for the highest tier plan. Even something as simple as having dropdown boxes

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  • Likelihood to recommend10/10

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Great for course creators

Reviewed 2 months ago

I am very happy with Kajabi and for those who want a more robust hosting of courses and coaching programs, ita fantastic. The inclusion of so many other tools such as Zoom, videos and more, it's perfect! Having your website entire migrated over to kajabi would allow everything to be in one space.

Pros

I love the versatility of the software to create my course and coaching offerings while maintaining brand cohesiveness. The integrations also are super so that I am able to keep everything organized in one space without needing separate video hosting, etc. For my courses and coaching.

Cons

I find the price is quite high and with the advent of member spaces through squarespace, I can't necessarily justify the additional cost.

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  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

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Kajabi makes keeping my website and content up todate.

Reviewed 25 days ago

My overall experience with Kajabi is that I enjoy this website builder, and campaigns are easy to build .

Pros

The feature that I like most is that it provides websites and email campaigns. It has helped automate marketing easily.

Cons

What I like least about this is sometimes it can be a little bit confusing when applying code.

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  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

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Kajabi is a good all-in-one system

Reviewed 3 months ago

My overall experience was good. Customer support was very responsive. I liked the system but I had to hire a virtual assistant team to help me. Ultimately, I decided to move to another product that was less expensive, offered HIPAA compliance, and offered more features. Kajabi claims to be an all-in-one system but it doesn't allow online scheduling, doesn't create a marketing calendar where I can write...

Pros

Completely customizable; easy contact management system for collecting leads and editing their information; user-friendly with DIY email broadcasts and blogging; great CRM; good for coaching memberships too

Cons

The base product was a bit pricey compared to other systems. There was no online scheduling system when I was using it so I had to have another product for scheduling. Although I could create my own email broadcasts and blogs, I needed a virtual assistant team to create my website and management it. I thought Kajabi was supposed to be easy to set up its website but I found it confusing.

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  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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All-in-One business solution for memberships and course creators

Reviewed 5 months ago

I love Kajabi. I was able to pick up on how Kajabi works pretty quickly and found it to be an intuitive product that is easy to use.

Pros

I love that with Kajabi, you have the ability to build all the basics in one location. You can create free content and publish via podcast, email marketing, blog, and website, and also have exclusive content, trainings, etc. behind the pay wall. It is all-in-one for basic use. A new online business owner can dive into Kajabi and have pretty much all the basic tools they need. I also love the automations built in to Kajabi.

Cons

The biggest con I have heard from others is pricing prior to a new business generating steady income. However, Kajabi occasionally offers longer than normal trials that can help business owners hit the ground running. In the big picture, it is more streamlined than and comparable to linking together other platform options to achieve all of the same services as Kajabi. Kajabi makes it simple, so the price seems well justified.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend7/10

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Better than most, but room for improvement

Reviewed 5 months ago

I switched to Kajabi from Teachable. I was very unhappy with Teachable and did not have the time to create content on my own business website. I have created more than 10 separate products with this platform and at times it has a steep learning curve. The UI looks fantastic and very professional. I love how easy it is to add basic content to a product, but wish many of the menus talked to each other much better. The workflow is often very disjointed when creating a new product. I wish they would fix this aspect. If the flow was better and there were more in app capabilities for basic data analysis (e.g., assessment results without needed a separate download), that would be amazing.

Pros

I enjoy how easy it is to create, upload and organize content for a given product. I also like the progress monitoring capabilities.

Cons

I am incredibly frustrated by the assessment aspect of this platform. It is extremely limited. It is hard to see results from assessments and difficult to set them up. You have to create your assessment before you can add it to a course instead of creating it while you are working on a course. It is a completely different menu. It is also incredibly hard to get assessment results.

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  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend7/10

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It's fantastic until you need technical help

Reviewed 2 months ago

Kajabi is a good company that offers way more services than anyone else. The Customer Service database can usually answer my questions and their agents are friendly and helpful. Unfortunately, they can't solve technical issues quickly. Overall, I'm willing to pay more to use Kajabi because they are professional, the site is easy to manage, and I have access to marketing strategies I would otherwise have to pay a lot of money for.

Pros

Kajabi looks professional, is easy to use, and has all the marketing and business tools you need in one place.

Cons

I don't need most of the marketing features right now, so I'm paying a lot more for my website than I would like. Since I can't sell physical products, I have to use Shopify - this is frustrating and time-consuming. I absolutely love the friendly customer service agents, but they can't solve technical issues quickly. It can take several days, which isn't acceptable when your customers expect your site to function seamlessly. I'm probably going to have to move to another company because I need to be able to solve problems immediately, but it looks like I won't be able to transfer my content since I built it on their site with their templates.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

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Total Package for Content Marketing

Reviewed a year ago

I really love Kajabi because it allows the courses to be gamified with customizable marketing campaigns for each course.

Pros

Kajabi offers many course creation tools to design online classes or trainings from scratch. For example, there's a course creation tool that allows you to create classes, videos, and other digital tools for content. Here's the best part - once your class or training is created, there's lead generation, product launch tools, and webinar funnels to use for marketing it. What is great about Kajabi is the seamless automation to build your product, sell, and manage purchases. It is truly an all in one tool!

Cons

Unfortunately, there is no free subscription plan. So, you may not benefit from purchasing a plan if you will not use Kajabi on a regular basis. Although, there's a 14-day free trial available to test drive the product to see if it's a good fit for you.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

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All-in-one Platform for Managing an Online Business

Reviewed 10 months ago

Currently I am helping my client manage her Kajabi account. But I first experienced Kajabi a few years back when an online course I bought was hosted on Kajabi. I really enjoyed the experience. The interface was very appealing and easy to use. So, I was glad when my client informed me earlier this year that she was switching from another course platform to Kajabi. Overall my experience on the administrative side has been quite satisfactory.

Pros

As an all-in-one platform, Kajabi is pretty cool. At the moment, we are using it for a few courses; a podcast; lead magnet landing pages and the automatic emails that go out when people sign up for the lead magnets. (We use a separate platform for our weekly newsletter.) For our purposes so far Kajabi has been working out well. And the Kajabi team is continually building out new features. For instance,...

Cons

I came across multiple challenges using Kajabi's new Podcast feature. Since Kajabi's podcast feature is relatively new, my client felt more comfortable uploading her episodes to another more established platform. The initial RSS import of existing episodes from the other platform to Kajabi was easy enough, but new episodes are not automatically added Kajabi. Each week I have to manually upload the...

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend7/10

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Easy to use and helpful customer service

Reviewed 5 months ago

Kajabi has a come a long way with everything integrated into one system. The mobile app and marketing pages make it well rounded solution to teach online. It is an impressive all-in-one platform.

Pros

We wanted to offer online classes. Kajabi has a lot of features that add to the online classes like marketing and payment. Our main concern was giving the students the content. We easily added audio and video to the course. Payments worked smoothly with Stripe and has many options to customize the price and discounts. It keeps track of the students in an easy way. The best part of Kajabi is the helpful and welcoming support. They really go the extra mile and are patient. Their caring attitude helped me setup the custom domain. Customer support makes Kajabi one of the best choices.

Cons

It does not have an attendance system. Even though it does have quizzes/surveys, tracking attendance will require extra manual work. The price is high (about $120/month) but if you have a hundred students every month, then price is not an issue. You can customize the look and use the templates.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend2/10

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More disappointing every year

Reviewed a year ago

Great vision and cool approach a few years ago. Seem to have fallen in love with themselves and begin to show signs of detoriation.

Pros

Kajabi's intent is to offer "everything in one place" for experts (like [SENSITIVE CONTENT HIDDEN]) to create and operate website, content like trainings, email marketing all inside one platform. Great idea that works somewhat well.

Cons

More and more modules of the whole platform fall behind or even way behind competition. Add to that, that some building blocks become completely unusable, when you reside in Europe. Just one example with a huge business impact: E-Mail deliverability for instance is roughly 50% lower than twilio/sendgrid. That kills most funnels, if you want to be GDPDR compliant. We are not spamming our customers. Kajabi itself is pretty ill prepared for international business. You can help yourself with integrations and zapier. Even more frustrating is the experience with the partner business team. Response time and resolution capability for everyday business inquiries are unprofessional to a degree that the whole partner story is unsustainable for some businesses. At least mine.

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  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Everything in one place

Reviewed 4 months ago

Easy to set up. I used to create my own website using HTML. Kajabi makes it super easy with their templates to drag and drop things into position and all the pages connect - plus I can create pages that are not in the navigation so I love that too. Super easy to create courses too. Customer service is amazing, their Facebook group is filled with all kinds of entrepreneurs, questions asked and answered by experts and newbies.

Pros

I've used Kajabi for about 6 years for my website, course delivery, and membership. Everything I need is in one place with a seamless connection. It means I no longer need to pay for external things like landing pages and video hosting.

Cons

There are still improvements that could be made on the cart, email system, and flexibility of landing pages. Consequently, I use some other apps as add-ons. I'd also love more templates.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

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Fantastic product - LMS, website builder, and marketing machine in one!

Reviewed 10 months ago

Super great. Really love the product and I'm looking forward to using it even more in 2022. I think if you max out the usage of its features you can run almost all your entire business from one place. While this does increase risk (due to the outages that sometimes occur) it is something that a newer entrepreneur can use to get up and running quickly and easily.

Pros

I really love Kajabi and endorse the product. But, since the price tag is on the high side, I recommend you use it if you are going to make the most of all the features. This includes using it as an LMS, a website and/or funnel builder, and a marketing management system. The email and CMS features are great and they have recently introduced a coaching and podcast platform as well. Super excited to use these features!

Cons

It is pricey if you are not going to use all the features. It also is software that takes a little while to learn if you are a newbie.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

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A great place to build courses and build your marketing funnel with an all in one platform

Reviewed 5 months ago

Kajabi delivers courses pretty seamlessly to my audience and makes it easy to create live events and do my email marketing.

Pros

The course builder is really seamless and to have the email marketing in the same platform to create automation, forms, etc. IT can replace a lot of tools and save you the headache of complicated workflows and integrations.

Cons

They need to create a certificate builder within the platform, for some course providers this is. critical element to their business

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend7/10

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Do online business with ease

Reviewed 4 years ago
Pros

Kajabi is an online business portal for small businesses (primarily) that provides them with everything they need at a single place to do business over the internet. You can create funnels, use emails, manage your CRM, and so on. It is primarily a great platform for people who are interested in selling online courses. This is one area Kajabi has been recently working on a lot. There aren't many tools that will let you sell online courses with this much ease. As a business owner with minimal experience with marketing, funnels, landing pages, contacts, etc. you'd love Kajabi. It takes the pain out from a business owner's life. No integrations, no dealing with APIs, you get everything with one tool and that's a great benefit.

Cons

First, it is expensive especially when you compare it with its competitors. Second, since it does a lot of things so you get a bit of everything which is something that business's don't like as they scale.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Tiarra’s Kajabi Review

Reviewed 4 months ago

I love Kajabi overall . On the expensive side but it’s literally an all in one platform.

Pros

I love the ease of use! I love how members can access all content on an app. No transaction fees

Cons

This software is very expensive. They don’t allow you to extend trials to learn the product before selling.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend7/10

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Great for Businesses Portal Access

Reviewed 3 years ago

It allows businesses of all sizes, most specifically bigger companies that have ample clients needing access to multiple resources of information. So awesome!!

Pros

This product offers ease for companies that have multiple products needing to have portal access where they can house information, webinars, calendars, etc. Super easy to use. Clients love that they can go to one place to access all the info they need.

Cons

You can't company a project and all it's contents into a new project. You have to manually add it all over again.

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  • Features
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Overpromises and underdelivers

Reviewed 2 years ago

Based on my previous comments -- and to be fair to Kajabi -- I think it is a great platform if you don't care much about contact management (beyond the very basic) and your audience is English-speaking ONLY. It is more robust than other alternatives such as Podia; it doesn't require add-on software like Thinkific. Just know that you will pay a premium.

Pros

I liked that it is an all-in-one solution. Once you figure out how to navigate around the platform, you begin to see that you really don't need other software solutions in order to offer basic, elegant, online courses.

Cons

For the cost (which is nothing t sneeze at), I was left expecting more. When you buy a Lexus you expect higher quality components than when you buy a Toyota...and there's nothing wrong with a Toyota; I had one for close to 20 years! Specifically to Kajabi, I felt that the contact management module (called "People" in Kajabi) was weak. Most all free versions of marketing software (think MailChimp)...

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  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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My new favorite business tool!

Reviewed 3 years ago

I signed up for Kajabi when I began to transition my business from client-based to teaching online trainings and courses. It is exceptional for those offering value to their followers/students through lead magnets, trainings, and courses. It is easy to learn how to use and their customer service via chat is outstanding. As both an instructor and a student who has taken courses via the platform, Kajabi is the best experience by far. Their email management system has some catching up to do when comparing it to other tools, but it is clear they are on the path to improve it. I can't recommend Kajabi enough.

Pros

The multiple options for creating content from freebies to mini trainings to online courses. Their customer service is also excellent.

Cons

Their email system is a bit behind the curve in regards to options and functionality, but they are on the path to catch up with other options.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

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All-in-One for courses, website, marketing pages, payment receipts

Reviewed 3 years ago

Overall experience is very good - huge timesavers in the long run by having everything connected.

Pros

Once you get things set up the first time it is really easy to copy and reuse for the next set of courses. I really like all the built-in templates for the webpages and offers. It makes it very easy to optimize for mobile viewing! Love that customer support is always available. If I forget that I started a chat (I'm a multitasker) they will email me to make sure I get my questions answered.

Cons

The learning curve is a bit steep, we needed to hire a web developer to get us started. Once you understand the terms and processes it becomes much easier. (and there is always chats with support to help)

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Use only if you have to

Reviewed 7 months ago

Over it!!! When you are a jack of all trades you master none. They try to do too much making their software slow and clunky.

Pros

I really wish I cut loose sooner. I kept hanging on because I thought it would show my clients I was high quality. But that’s not the case. I’m just a little guy who loves creating content. Kajabi is for the big dogs! It is definitely not worth the money.

Cons

It’s got too many bells and whistles and too many pots in the fire. Because of this it runs slow and clunky. For example I had an email segment set up for 10 people. Instead it went to my entire list. This happened because of that slow spin. That was the final straw for me. Definitely not worth $2000+ a year!!

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

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Powerful, Complete, and only slightly Aggrevating

Reviewed 2 years ago

Overall positive. It just works. It's a robust setup process, but once you have things established, the process just works really smoothly.

Pros

I love that Kajabi has the 3 most important features all under one roof: (1) MailChimp-like marketing; (2) Payments and Membership management; and (3) Courseware All 3 are highly usable, feature rich, and have an overall consistent UI / UX.

Cons

Well, like any broad-based platform, its not as "deep" as you might want in any given area. During startup we'd say "oh, just do X like we did in Mailchimp" only to find that "X" was not an option in Kajabi. I recall trying to move from MailChimp. We had a large list. Kajabi only allowed us to import 500 names at a time. Also, "PIPELINES" is a very un-intuitive concept. Super powerful, but also darn confusing.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

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Kajabi was a good solution to unify our marketing platform

Reviewed 4 months ago
Pros

The implementation and migration to kajabi was very easy, allowing us to quickly put our courses on sale and integrate our teams from different countries

Cons

There are some limitations regarding reporting, especially regarding email marketing.