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Phrase

Scalable translation management solution for web and mobile

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Phrase Pricing, Features, Reviews and Alternatives

Phrase product overview

Price starts from

$

23

/momonth
Per Feature

What is Phrase?

The trusted translation management solution for software localization projects. Bring an agile solution to your localization teams, enhancing collaboration and saving engineering and translation time. Scale your localization process through better workflow integrations. Release translations that you can be confident in through the utilization of a range of quality assurance features. Bring it all together by organizing your localization on a single platform for all your software products.

Key benefits of using Phrase

Trust in your localization process: With the ISO27001 certification and TISAX AL 2 conformity, and with strict adherence to EU data-protection policies, Phrase ensures your information stays safe.

Bring it all together: Manage your localization on a single platform and collaborate with your whole team online to create a better localization experience for everyone.

Adjust quickly: Cut your turnaround times in half right away and scale up your localization process. No more cumbersome manual translation file integration.

Improve quality: Phrase provides a variety of features designed to improve your translation quality and consistency, such as a Glossary, Translation Memory, In-Context Editor, SmartSuggest, Checks and many more.

Integrate easily: By providing a variety of integration possibilities such as Phrase’s API, Sketch/Figma plugin, WordPress integration, Zapier integration, mobile SDK, and GitHub Sync, you can easily integrate the platform into your workflow.

Keep it simple: Phrase’s API is designed to fit all software localization processes. You can easily import locale files, download locale files, tag keys, or interact in multiple ways with the localization data stored in Phrase through the API.

Coordinate your team: Organize all your translation tasks by assigning team members and setting due dates to the locales of your choice. Phrase also has an access rights management which allows big organizations to manage projects and users efficiently.

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Platforms supported

Web
Android
iPhone/iPad

Support options

Knowledge Base
Email/Help Desk
Chat

Training options

Live Online
Webinars
Documentation

Phrase pricing information

Value for money

4.6

/5

94

Price starts from

$

23

/momonth
Per Feature

Pricing options

Free plan
Subscription
Free trial
Pricing range

Value for money contenders

Phrase features

Functionality

4.6

/5

94
Total Features25 2 categories

Most valued features by users

API
Activity Dashboard
Reporting & Statistics
Access Controls/Permissions
Order Management
Alerts/Notifications
Collaboration Tools
Terminology Management

Functionality contenders

Phrase users reviews

Overall rating

4.8

/5

94

Positive reviews

99%

Write a review
Rating breakdown
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9.33/10
Rating distribution

5

4

3

2

1

77

16

1

0

0

Pros
Our experience with Phrase has been an outstanding one, and we have recommended Phrase as an integral part of our Agile DevOps tooling for apps that have localization needs.

JT

Jichin T.

On top of this, I like how the UI looks. It's very competent yet not distracting so you can focus on a task at hand.

MK

Mateusz K.

I'm really happy that we dedicated time to integrate as the investment paid off big time.

MK

Mateusz K.

Cons
Depending on their validity, the publication occurs almost immediately or several times a week depending on how the developers set it up. For me, it all works on the principle of "fire and forget.

MP

Mateusz P.

Careless implementation of website translations.

MP

Mateusz P.

Searching keys or string content is not always returning proper results. Machine translations sometimes deletes spaces (mostly after placeholders) resulting in errors.

SH

Simon H.

Overall rating contenders

Overall Rating

Great localization tool that offers a lot of quality for the price

Reviewed 10 months ago

Transcript

Eva: Hi, my name is Eva. I'm a freelance translator and localization manager in the localization industry,...

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Perfect tool to manage your translations for a multilingual website

Reviewed 4 years ago
Pros

As UX Writer in our company, I am using PhraseApp daily to change translations, fill in new ones and keep a look on changes that happen in the different projects. I love the simple and easy-to-understand interface, which enables everyone to immediately start using this tool. The search is really good to find all text resources containing a certain word, in order to adapt them for example. I always directly see if a wording has been changed and needs my verification. I also really appreciate all the little helpful features, like for example marking a wording change as minimal, so translators of other languages know they don't have to recheck their translations of this text.

Cons

It would be great if it was easier to add screenshots/images to the different text resources, so the writers know better where in the product the text will be and what the context is.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Seamless Localization Tool for New Generation Multi Country Product Development

Reviewed 2 years ago

Our experience with Phrase has been an outstanding one, and we have recommended Phrase as an integral part of our Agile DevOps tooling for apps that have localization needs.

Pros

The things I liked the most about Phrase are - 1. The APIs to integrate with the DevOps CI/CD pipeline. 2. The In App Reviewer and Translator SDK that enabled In app review and translations for Portals. Would like to see this extended to the Mobile Apps too 3. The ability to default locales to a master locale 4. The ability to manage Translation Jobs 5. Last but not the least, the Product Support team of Phrase is always very quick to respond to your queries and requests for support and always provide a satisfactory resolution. All of the above put together really makes Phrase a great new generation localization tool for Multi Country product development

Cons

The Phrase Portal at first used to be a little less intuitive (back in 2017), but they were quick to redesign it. I would also like to see a more advanced set of reports and analytics on key management that a Product Manager could use into the future.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend5/10

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A good enough tool for some usecases

Reviewed 3 years ago

I think phraseapp is quite good for small projects, but for decent size projects it is not the best option I would say

Pros

The fact that you could have multiple locales of the same language helped me as I could define locales for different variations of my app. It is quite easy to use and configure.

Cons

Not many features. You cannot review translations, you cannot match strings with similar values. It doesn't respect the structure of old string files so you end up having to write scripts for pulling and pushing. There are conflicts with special characters, and I really didn't find the way around it, i.e. when a string contains html data inside.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

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Great tool for localisation

Reviewed 4 months ago

Phrase is saving time for my team and me. Also, it boosts our productivity because we no longer have to maintain the translations manually in our projects.

Pros

I spend more time on app development instead of managing translations for my Android and iOS projects and its all because of Phrase. Its reach with different translation agencies makes my work easier and time saving. Phrase really helps by reducing the hassle of importing and exporting translations manually. And customer support is excellent!

Cons

I have found no downsides so far as we are using Phrase on a small scale. I hope to implement it on a large-scale project.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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A must for your localization requirements

Reviewed a year ago

We're managing the localization of several projects, with different projects for each one and it's being very easy. The best part is the product team can edit the texts without the development team participation which makes it easier and quicker to adapt one text. Both teams are very happy with this solution.

Pros

The main reason to select is there are no limits about how many copies you can create. A feature which I really love is that one called "jobs" which you can use to assign tasks to your colleagues.

Cons

I didn't find any problem yet. I had some problems when importing nested json file, I lost two translations. But it was just 2 of 2000 and when you go to the locales section is very easy to see there are 2 missing translations. I've imported it again and problem solved so it isn't a big deal at all.

Phrase FAQs and common questions

Phrase has the following pricing plans:
Starting from: $23.00/month
Pricing model: Free, Subscription
Free Trial: Available


Phrase has the following typical customers:
Large Enterprises, Mid Size Business, Small Business


Phrase supports the following languages:
Arabic, Hebrew, Danish, Finnish, Irish, Dutch, Chinese (Simplified), Chinese (Traditional), French, Korean, Italian, Swedish, Russian, Portuguese, Spanish, Japanese, English, Polish, German


Yes, Phrase has an API available for use.


Phrase integrates with the following applications:
GitHub, Zapier, Wordpress, Slack, Bitbucket


Phrase offers the following support options:
Knowledge Base, Email/Help Desk, Chat

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