App comparison
Add up to 4 apps below to see how they compare. You can also use the "Compare" buttons while browsing.
Learn why GetApp is free
WordPress vs HubSpot Marketing Hub Comparison
Add to Compare
Compare similar apps
Bitrix24
Wrike
Duda
Wix
Bynder
Dropbox Business
Good recommendations?
Overview
WordPress is a website and blog creation and publishing platform with tools for aesthetic designing, visitor tracking, content...
HubSpot Marketing Hub is a scalable, all-in-one platform for inbound marketing, combining content marketing, marketing automation,...
- Platforms supported
- Web-based
- iPhone app
- Android app
- Windows Phone app
- Typical customers
- Freelancers
- Small businesses
- Mid size businesses
- Large enterprises
- Customer support
- Phone
- Online
- Knowledge base
- Video tutorials
- Platforms supported
- Web-based
- iPhone app
- Android app
- Windows Phone app
- Typical customers
- Freelancers
- Small businesses
- Mid size businesses
- Large enterprises
- Customer support
- Phone
- Online
- Knowledge base
- Video tutorials
Video & Screenshots
Pricing
Starting from
4
Per month
- Free trial available
- Credit cardless trial
- Free account
- Subscription based
Starting from
50
Per month
- Free trial available
- Credit cardless trial
- Free account
- Subscription based
User reviews
4.6
13.9K
8,814
4,237
792
96
23
- Value for money
- Ease of use
- Features
- Customer support
4.5
4.9K
2,952
1,650
295
45
23
- Value for money
- Ease of use
- Features
- Customer support
Pros
Amy M.
Pros
Mithil P.
Cons
Kurt H.
Diego V.
Cons
Key features
- Total features48
- AB Testing
- API
- Access Controls/Permissions
- Activity Dashboard
- Alerts/Notifications
- Audio File Management
- Audit Management
- Auto Update
- Auto-Responders
- Automated Publishing
- CAN SPAM Compliance
- CRM
- Calendar Management
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Campaign Scheduling
- Campaign Segmentation
- Campaign Tracking
- Categorization/Grouping
- Click Tracking
- Collaboration Tools
- Competitive Analysis
- Contact Database
- Contact Management
- Content Library
- Content Management
- Content Publishing Options
- Content Sharing
- Conversion Rate Optimization
- Conversion Tracking
- Customer Segmentation
- Customer Surveys
- Customizable Branding
- Customizable CTAs
- Customizable Forms
- Customizable Templates
- Customization
- Dashboard
- Data Import/Export
- Design Management
- Document Classification
- Document Management
- Document Storage
- Drag & Drop
- Drip Campaigns
- Dynamic Content
- Electronic Forms
- Email Campaign Management
- Email Management
- Email Marketing
- Email Templates
- Email Tracking
- Event Triggered Actions
- File Management
- File Sharing
- For Small Businesses
- Form Builder
- Full Text Search
- Google Analytics Integration
- Image Editing
- Image Library
- Keyword Rank Tracking
- Keyword Research Tools
- Keyword Tracking
- Landing Pages/Web Forms
- Lead Capture
- Lead Database Integration
- Lead Distribution
- Lead Generation
- Lead Management
- Lead Nurturing
- Lead Qualification
- Lead Segmentation
- Lead Verification/Validation
- Link Management
- List Management
- Marketing Automation
- Mobile Optimized Emails
- Multi-Account Management
- Multi-Campaign
- Multi-Channel Attribution
- Multi-Channel Marketing
- Multi-Language
- Multimedia Support
- Multivariate Testing
- Online Booking Tools
- Online Store Builder
- Performance Metrics
- Pipeline Management
- Post Management
- Post Scheduling
- Pre-built Templates
- Prospecting Tools
- Publishing Options
- ROI Tracking
- Real Time Editing
- Reporting & Statistics
- Reporting/Analytics
- Responsive
- Role-Based Permissions
- SEO Management
- Search Marketing
- Search/Filter
- Segmentation
- Social Advertising
- Social Marketing
- Social Media Integration
- Social Media Monitoring
- Social Performance Management
- Social Promotion
- Spam Blocker
- Subscription Management
- Survey Builder
- Tagging
- Template Management
- Text Editing
- Third Party Integrations
- User Management
- Version Control
- Video Support
- Visitor Tracking
- Visual Analytics
- WYSIWYG Editor
- Web Forms
- Web Traffic Reporting
- Website Analytics
- Website Hosting
- Website Management
- Website Visitor Tracking
- Total features103
- AB Testing
- API
- Access Controls/Permissions
- Activity Dashboard
- Alerts/Notifications
- Audio File Management
- Audit Management
- Auto Update
- Auto-Responders
- Automated Publishing
- CAN SPAM Compliance
- CRM
- Calendar Management
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Campaign Scheduling
- Campaign Segmentation
- Campaign Tracking
- Categorization/Grouping
- Click Tracking
- Collaboration Tools
- Competitive Analysis
- Contact Database
- Contact Management
- Content Library
- Content Management
- Content Publishing Options
- Content Sharing
- Conversion Rate Optimization
- Conversion Tracking
- Customer Segmentation
- Customer Surveys
- Customizable Branding
- Customizable CTAs
- Customizable Forms
- Customizable Templates
- Customization
- Dashboard
- Data Import/Export
- Design Management
- Document Classification
- Document Management
- Document Storage
- Drag & Drop
- Drip Campaigns
- Dynamic Content
- Electronic Forms
- Email Campaign Management
- Email Management
- Email Marketing
- Email Templates
- Email Tracking
- Event Triggered Actions
- File Management
- File Sharing
- For Small Businesses
- Form Builder
- Full Text Search
- Google Analytics Integration
- Image Editing
- Image Library
- Keyword Rank Tracking
- Keyword Research Tools
- Keyword Tracking
- Landing Pages/Web Forms
- Lead Capture
- Lead Database Integration
- Lead Distribution
- Lead Generation
- Lead Management
- Lead Nurturing
- Lead Qualification
- Lead Segmentation
- Lead Verification/Validation
- Link Management
- List Management
- Marketing Automation
- Mobile Optimized Emails
- Multi-Account Management
- Multi-Campaign
- Multi-Channel Attribution
- Multi-Channel Marketing
- Multi-Language
- Multimedia Support
- Multivariate Testing
- Online Booking Tools
- Online Store Builder
- Performance Metrics
- Pipeline Management
- Post Management
- Post Scheduling
- Pre-built Templates
- Prospecting Tools
- Publishing Options
- ROI Tracking
- Real Time Editing
- Reporting & Statistics
- Reporting/Analytics
- Responsive
- Role-Based Permissions
- SEO Management
- Search Marketing
- Search/Filter
- Segmentation
- Social Advertising
- Social Marketing
- Social Media Integration
- Social Media Monitoring
- Social Performance Management
- Social Promotion
- Spam Blocker
- Subscription Management
- Survey Builder
- Tagging
- Template Management
- Text Editing
- Third Party Integrations
- User Management
- Version Control
- Video Support
- Visitor Tracking
- Visual Analytics
- WYSIWYG Editor
- Web Forms
- Web Traffic Reporting
- Website Analytics
- Website Hosting
- Website Management
- Website Visitor Tracking
Integrations
- Total integrations1201
- AWeber
- ActiveCampaign
- Adobe Commerce
- Authorize.Net
- BigCommerce
- Google Analytics 360
- HubSpot CRM
- Mailchimp
- Meta for Business
- PayPal
- Salesforce Sales Cloud
- ShipStation
- Shopify
- Slack
- Stripe
- WooCommerce
- WordPress
- Zapier
- Total integrations546
- AWeber
- ActiveCampaign
- Adobe Commerce
- Authorize.Net
- BigCommerce
- Google Analytics 360
- HubSpot CRM
- Mailchimp
- Meta for Business
- PayPal
- Salesforce Sales Cloud
- ShipStation
- Shopify
- Slack
- Stripe
- WooCommerce
- WordPress
- Zapier
Alternatives
Explore similar apps
User reviews that mention these apps
Anonymous Reviewer
Verified reviewer
Internet, 51-200 employees
Used monthly for 2+ years
Review source
Share this review:
WordPress has allowed us to have a beautiful, functional website, while also integrating with our Hubspot forms to keep our marketing efforts streamlined and organized.
WordPress makes it easy to create a beautiful website. The plug-ins help streamline your workflows between your CRM and website. I use WordPress along with Hubspot.
For someone who is building their first website, or cleaning up after someone elses mess, WordPress can be confusing and frustrating.
Ashley D.
Verified reviewer
Marketing and Advertising, 51-200 employees
Used daily for 2+ years
Review source
Share this review:
I really like the fact that even though I don't know HTML that well, I can still go in and edit minor things, and call on our website team to fix any HTML edits. I also love that HubSpot and WordPress can be connected together. Helps greatly for our marketing tools.
I don't like that sometimes we need to call upon our website team, and the support doesn't get back to us quick enough.
Michael A.
Verified reviewer
E-Learning, 501-1,000 employees
Used other for less than 6 months
Review source
Share this review:
I love this platform. It provides a good way to blog and set up content.
This is a great hub for posting and disseminating content. The interface is polished and features are intuitive.
There is somewhat of a learning curve, but it is easily overcome by quick study and careful exploration.
Alex T.
Verified reviewer
Design, self-employed
Used other for 6-12 months
Review source
Share this review:
Easy to use, great for any begginer or fresh project.
It's very easy to use. I used Wordpress briefly as a temporary hub for my art work and events.
The lack of formatting/structure options when developing each post.
Ellis Chase H.
Verified reviewer
Marketing and Advertising, 1-10 employees
Used daily for 2+ years
Review source
Share this review:
We were looking for an alternative website host to only using HubSpot in case clients wanted to use that. As well, we use the blogging platform occasionally, and they both have functioned admirably. It's great for what it does, but it could do so much more!
The blogging features and web hosting aspect are great for solo-bloggers or agencies alike.
There's just not a lot to it. It's simple, but not as many features as HubSpot.
Neal C.
Verified reviewer
Higher Education,
Used daily for 2+ years
Review source
Share this review:
Communication of information to stakeholders, quickly, easily, and from one source rather than multiple inputs.
Ease of use, broadcast a variety of information to many sources from one hub. Communication is critical, this platform makes it incredibly easy.
No cons were added to this review
Brian B.
Marketing and Advertising, 11-50 employees
Used weekly for 2+ years
Review source
Share this review:
It is a good tool to use for novice users to learn the basics of building and maintaining a site.
Its fairly easy to understand and one can quickly create a blog if need be. In my personal experience I used this particular software to create a blog for a class. At the time I had no previous experience in creating or running a website. Through several templates I was able to create the necessary in order to fulfill the requirements of my class.
Most of the templates are very similar so there isn't much to work with. I wouldn't particularly use it for a business hub due to the lack of innovation present.
Amanda Y.
Hospital & Health Care, 11-50 employees
Used daily for 6-12 months
Review source
Share this review:
Overall, I think Wordpress is a great tool to use for marketers who need to regularly make website updates!
It is very easy to learn and use. By dragging and dropping blocks, I can easily create landing pages/webpages.
Tracking performance on pages isn't as easy as using something like Hubspot landing pages - this could be improved.
Anonymous Reviewer
Verified reviewer
Computer Software, 51-200 employees
Used weekly for 2+ years
Review source
Share this review:
Gets the job done but its not my first choice of website creation tools.
You can build endlessly but you need to have a good engineering team behind you.
It's not that easy to use to build a website without any coding knowledge - unlike a Hubspot template.
Abbey H.
Hospital & Health Care, 51-200 employees
Used daily for less than 6 months
Review source
Share this review:
WordPress hosts our new website and it's very easy.
Wordpress is incredibly intuitive - I had never used it until January and feel incredibly confident on it.
I'm used to using Hubspot for website hosting and editing, but that didn't present any issues when we switched.
Jay A.
Human Resources, 1-10 employees
Used monthly for 1-2 years
Review source