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Salesforce Marketing Cloud

4.2
(481)

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Salesforce Marketing Cloud Pricing, Features, Reviews and Alternatives

Salesforce Marketing Cloud FAQs

Q. What type of pricing plans does Salesforce Marketing Cloud offer?

Salesforce Marketing Cloud has the following pricing plans:
Starting from: $1250.00/month
Pricing model: Subscription

These products have better value for money


Q. Who are the typical users of Salesforce Marketing Cloud?

Salesforce Marketing Cloud has the following typical customers:
Freelancers, Large Enterprises, Mid Size Business, Non Profit, Public Administrations, Small Business


Q. What languages does Salesforce Marketing Cloud support?

Salesforce Marketing Cloud supports the following languages:
Chinese (Simplified), Chinese (Traditional), Czech, Danish, Dutch, English, Finnish, French, German, Hungarian, Indonesian, Irish, Italian, Japanese, Korean, Norwegian (Bokmal), Polish, Portuguese, Russian, Spanish, Swedish


Q. Does Salesforce Marketing Cloud support mobile devices?

Salesforce Marketing Cloud supports the following devices:
Android, iPad, iPhone


Q. Does Salesforce Marketing Cloud offer an API?

Yes, Salesforce Marketing Cloud has an API available for use.


Q. What other apps does Salesforce Marketing Cloud integrate with?

Salesforce Marketing Cloud integrates with the following applications:
Twitter/X, Salesforce Sales Cloud, LinkedIn for Business, Meta for Business, Adobe Workfront, Vidyard, Shopify


Q. What level of support does Salesforce Marketing Cloud offer?

Salesforce Marketing Cloud offers the following support options:
Knowledge Base, 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Phone Support

Salesforce Marketing Cloud product overview

Price starts from

1250

Per month

Flat Rate

What is Salesforce Marketing Cloud?

Meet Salesforce Marketing Cloud, the leading marketing solution to increase engagement with every consumer. Use powerful data management to collect, organize, and securely store first-, second-, and third-party data — alongside offline data — to create complete consumer data profiles. Tailor every interaction along the journey with your brand using built-in AI. Then, engage each individual consumer at scale using industry-leading email, mobile, advertising, and social solutions.

Key benefits of using Salesforce Marketing Cloud

The Salesforce Marketing Cloud email marketing solution, formerly ExactTarget, is designed to help you execute promotional campaigns, automated campaigns, highly personalized emails, transactional messages, behavior-triggered messages, and much more. Our robust email platform is perfect for sending everything from batch email communications to highly personalized and event-triggered emails with predictive content.

Here are 4 key benefits of the Salesforce Marketing Cloud (formerly ExactTarget):
1. Unparalleled Infrastructure - Powerful, scalable platform trusted by the world’s leading brands
2. Flexible Data Model - Leverages data from any source, automatically imports and exports
3. Native CRM Integration - Seamlessly connects to Sales Cloud, Service Cloud, and more
4. Designed for the Marketer - Easy to use interface with intuitive drag and drop tools

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Platforms supported

Web
Android
iPhone/iPad

Support options

Knowledge Base
24/7 (Live rep)
Chat
Email/Help Desk
FAQs/Forum
Phone Support

Training options

Live Online
Documentation
Videos
In Person
Webinars

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Salesforce Marketing Cloud pricing information

Value for money

3.8

/5

481

Starting from

1250

Per month

Flat Rate

Pricing options

Free plan
Subscription
Free trial
Pricing range

Value for money contenders

Salesforce Marketing Cloud features

Functionality

4.3

/5

481

Total features

161

25 categories

Most valued features by users

Reporting/Analytics
Activity Dashboard
Third-Party Integrations
API
Campaign Management
Reporting & Statistics
Data Import/Export
Customizable Templates

Salesforce Marketing Cloud users reviews

Overall Rating

4.2

/5

481

Positive reviews

Rating breakdown
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend7.84/10
Rating distribution

5

4

3

2

1

209

189

61

11

11

Pros
Encourages cross-team communications. Great support from the vendor, and strong community of users and third-party integrators.
Was quite easy to understand for novice and navigate around and had easy to use and useful automated marketing features that made reaching a large audience seamlessly easy.
We use salesforce daily to engage with customers on a daily basis. It has been very helpful in managing customer journeys, sending and preparing emails, and getting good reporting.
Cons
The price, the user experience, the lack of multibrand use. When I threatened to take my business elsewhere we had one call with the VP but then he stopped responding to calls and emails.
It felt like they were just as fed up with this crap tool as we are. Although they didn't say it, I think one of our key employees quit over the frustration of dealing with marketing cloud.
Not all pending sends will list themselves under "Pending Sends," so that has caused some issues with accidentally sending the same email to the same list more than once.

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