Tableau vs Google Data Studio Comparison

Especially the more and more ways to visualize data provides us a lot of hindsight to incur different angles.

It's not native to any data platform which is both a blessing and curse, the way Adobe Analytics with AEM is great or Google Analytics with Google Data Studio provides seamless experience however I couldn't say the same thing for Tableau.

I use Tableau every day. It is easy to learn with great tutorials and online resources. It is powerful to extend with lots of plugins. And it produces brilliant charts for clients.

Tableau is great for desktop use, but I'm not a big fan of Tableau's online integration. I've been using Google Data Studio for quick and dirty online collaborations.

The best interface, easy of use, powerful, many connectors, data to the people is on of his slogans and its true, they try to make easy of use for any kind of user

The way of license, now they have 3 types of licenses, but still limiting the posibilities to use and consume. Pay attention, in gartner Power BI comes with big steps and nearly Google Data Studio, GDS its so easy and free.

Easy to use, reliable, excellent visualizations.

Difficult to put KPI in numbers, Give sample data from google analytics

It has integration capability with R Studio.

Processing large data may take time. 50000 rows with 7 columns of social media metadata in csv file takes roughly around 30mins.

What I love about this is that I can build interactive dashboards through individual reports/worksheets. This platform can really handle large amount of data and complex statistical analysis with ease and gives cohesive results.

I didn’t quite like that there are some limitations to email alert. For example, you can only drag the date range option instead of selecting dates. It’s time consuming. It also takes a while to import data.

Tableau is vital to my work day to day -- with a software that has millions of users (thousands of new users each day), Tableau helps me visualize and manage them in a reasonable way.

Tableau can be a little glitchy at times. Functions like "sort" or "alphabetize" often just don't work for me.

You can see beautifully designed reports for huge amounts of data located in different places, be it Salesforce, Google Analytics, Google or Bing Ads. You name it.

Because it is so robust. There are a lot of functionalities that I'm sure I don't know about it. It's best to have someone walk you through it to help teach you the basics.

It allows me to create visualizations that anyone in the organization can access and manipulate. Gets staff more involved in using data. Has many features to see your data in different ways.

The connections to outside data often have issues. We use google sheets mostly so it may be a problem with that connection

Cost effective software compared to others.there customer support is good.migrating data from Google ads is very easy and simple.can easily export data into Excel sheet.active community and good knowledge base.

It's little difficult while handling complex analysis and advanced functionality.

How easily it can retrieve the data from worksheets and sql server is really amazing. Once done it is easy to publish or put this into production. I like the capabilities it has to offer on how to visualize data with simple chart techniques. Also hover over option helps to provide more details for a data point either by calculated field or with an picture.

Fewer time it becomes difficult to process larger amount of data and it does not offer support to google big query. So manual extraction or an intermediate source has to be used.

I like Tableau for its user interface, it's easy to use. You can quickly visualize large amounts of data and connect to a variety of data sources, including Excel, text, and Google Drive files. One thing I'd like to point out is that data visualization is simple: simply drag and drop dimensions and metrics onto different templates to see your data come to life in colorful and impressive charts of all shapes and sizes. Dashboard visualizations look well organized.

what I don't like is that the license is somewhat expensive for the work it does.

Ability to store data within Tableau server. Easy and quick data visualization.

Performance needs to be optimized dealing with big data sets stored within enterprise data warehouse for Tableau data visualization.

Easy to use, great visualisations

Performance when connecting to live data, joining data from multiple sources

The best part about Tableau is how easy it is to connect to different data sources - Google Analytics, Amazon Redshift, Adwords. Users find it easy to navigate dashboards and make decisions based on work created in Tableau.

Some features are not very straightforward (for instance, working with dates can take time to get used to because of the way they're set up).

The best thing about this software is it's ability to deliver beautiful data visualizations. Another thing that I really like, is the simplicity of the Use Cases or rather the speed at which you can pick up learning Tableau!

Some of the Data Connectors and Data Sources can most certinly be imporved! PowerBI has fast outpaced Tableau for available Data Sources !

Tableau is a good tool to create dashboards and reports in quick time and user-friendly way. The visualizations are smart and understadable. It allows you to divide your data into Metrics, Parameters and Dimensions. The 'Show Me' option will suggest you which visualization create taking into account the variables type that you would like to use. Connecting to data sources like Redshift or Google Sheet is very easy. You can also join data coming from different data sources. Publishing to Tableau Server is a smooth experience and is available from the Tableau Desktop menu.

Tableau Desktop is not the tool if you need to manipulate or transform your data previously. There's a separate tool to do this, it's called Tableau Prep. I'm switching from another tool that had this feature integrated and I missed it so much at the beginning because it completely changes the way you work. It takes time to perfectly fit all visualizations into a dashboard so it looks nice. You always need to use blank squares to make all fit well.

I like the ease to collect and prepare data with this tool. It's simple to analyze and visualize data with Tableau.

I have had an amazing experience with Tableau and I lack anything to complain.

It is one of the most useful platforms to collect data from any database such as SQL database, google analytics, and so on. Additionally, it allows us to interact with plenty of graphics in order to customize a dashboard.

The support of the platform is worthless. I had to watch some tutorials on youtube to solve the problems on the platform.

Tableau is a great software for those who deal with data analysis/visualization. The software is consistently being updated and is very easy to update with each new update. The types of data sources that can be used include a wide range from excel spreadsheets, google drive, SQL, etc. The software enables you to create a wide range of visualizations and calculations.

As someone who did not originally deal with datasources or data visualization, I found the software to be slightly complex to learn, not very intuitive. Took me a while to get used to the software and I still constantly refer to tableau documentation but the software is very complete and great way to prepare and share information with others in the company.

Tableau is one of those tools that you probably know or have heard about it if you are into the world of Data Science, Data Analytics, or Business Intelligence. If you haven't learned it yet, I really recommend it. This platform allows you to analyze your datasets, explore them, and manage them easily. It also aids you in keeping track of the flow of the data, since the phase of data preparation to publishing your findings and insights. The desktop version is possibly the best, but there's also the choice of the online version.

I would like to have a cheaper version, maybe lighter or with less functionality, but more accessible to the data professionals who can't afford the actual prices or cannot gather a group.

easy to develop dashboard, easy to analyze the data, drag and drop the functionality, easy to calculate

not all options are feasible to use, has to improve more options to display the dashboards to analyze the data

I like focus on clean design as an output of data analysis. Other programs function similarly but it's the look of the visualisations that make Tableau stand out. When teaching others how to use this programme, they catch on quickly and are delighted by the output.

Being able to share and use your visualisations outside of the software is where the program is limiting. It's very contained to this programme, as most softwares like this are but it would be good to provide more ability to share the visualisations with a wider public.

Powerfully integrated with maps - allows for extremely informative visuals of location based data across the world.

Steep intermediate learning curve - can show basic visualizations right away, but to do more significant transformations requires a fair bit more time investment.

I have used tableau for preparing charts to carry out analytics on large amount of data which would have been a difficult and time consuming task with any other software .All thanks to tableau easy to understand user interface and great documentation.Tableau is rich in features and provides lots of data analytics tools that we don't need multiple software for analytics work.The charts prepared in tableau such as bar plots,histogram,pie charts etc are very concise, neat, and accurate to data .

Trial version should have been more .Tableau don't have much options for cleaning out the data as data cleaning is a very important step in data analytics

For simple and basic visualisation especially from google products it could be easily used.

Compare to the competition like Power BI and Tableau it misses a lot of functionalities, which makes very difficult to create complicated dashboards.

Love the way that data is aggregated and presented in data studio. Clearly not as deep as Big Data tools like Tableau, but does add significant value with reports that you can build.

Not easy to set up all the reports and access all the data you want,

You can integrate it with most advertising platforms (e.g. Google Ads, LinkedIn Ads, Facebook, etc) and create dashboards which update automatically.

Sometimes the bar charts do not scale correctly. Integrations are free with other Google products however you need to buy third party data connectors to integrate with other advertising platforms. Not as advanced as Tableau.

I think that Google Data Studio is severely underused as a free tool for Google Workspace subscribers. Anytime I hear about someone paying for the expensive Tableau access I tell them to check out this program instead. Very comparable tool at little to no price.

Some features are difficult to understand how to use, but resources (free online classes) are available to teach yourself how to solve the issue. I just wish they would put more time into thinking of how to make the feature intuitive in the first place so that courses are not needed.

One of the most productive feature is the ability to link with Google sheets and its integration with the Google platform/products. The collaboration features of G-suite are also evident in Data studio. It is simple at the moment, but gets the work done for quick and small-medium projects.

The Geo-mapping is not great as compared to a tool like Tableau. The Data visualization is not completely customizable which leaves something to desire. You need a google account to work on it, so not for everyone.

Data Studio is a great choice if you are already on a Google stack. It is (or can be) virtually free and it offers plenty of flexibility for light analytics or old-fashioned data profiling. I have used it with some success for enterprise-grade analytics, but it is easy to run up against data limitations. It's generally very quick (especially with BI Engine) and it works well with other Google tools (such as GA).

The product feels a bit cheap compared to its competitors. I found it difficult to manage assets across multiple teams. We ran into multiple issues with ownership (granted, our own fault) that we wouldn't have encountered with, e.g., Power BI or Tableau.

I love how easy it is to put the data points into different graphs and visualizations. The UI is typical of Google. Super intuitive and user-friendly and most aspects of the product behave exactly as a user would expect (which isn't the case in my experience for softwares like Tableau). Ease of use is by far what makes Google Data Studio stand out among the crowd.

Can be hard to integrate data with certain platforms if they aren't Google owned platforms. There's also minor functionality gaps around not having all of the relevant google ads dimensions and labels accessible within data studio.

Google Data Studio is an excellent (and free!) alternative to software like Power BI or Tableau when the datasets you are using are smaller in size and the analysis needed is more presentation-based than behind the scenes number crunching. It's a fast way to put together a visually appealing dashboard without a lot of the 'frills' of the bigger players like Power BI.

CSV import is limited to 100mb, which has been an issue in some of the datasets I have used (also why I noted Data Studio is for smaller datasets). This is a nit-picky one, but there is no word cloud functionality, which I really wish they would add.