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Grin vs #paid Comparison (2026)

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Grin logo

Grin

#paid logo

#paid

Overview

The all-in-one influencer marketing software for growth focused direct-to-consumer brands.

#paid is an influencer marketing platform that helps DTC brands, fortune 500 companies and marketing agencies connect with content creators to manage campaigns. The platform enables administrators to track creators’ performance across various social media posts on a unified interface.

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Video & Screenshots

Pricing

Starting from

999

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

Starting from

449

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

User reviews

4.7

147

5

4

3

2

1

113

27

4

1

2

  • Value for money
  • Ease of use
  • Features
  • Customer support
88%
would recommend this app

4.6

51

5

4

3

2

1

33

17

1

0

0

  • Value for money
  • Ease of use
  • Features
  • Customer support
71%
would recommend this app

Pros

“One of Grin's standout features is its seamless integration with Shopify, which significantly simplifies the process for influencers to place orders.”
vU

veronica U.

Project Manager

“I love how quick they are to respond to support messages when I need an extra hand, my CSM's bi-weekly or monthly meetings with me, and my ability to be worry free when it comes to everything pulling into GRIN so I don't have to manually track it.”
JD

Jess D.

Influencer Marketing Manager

“GRIN has taken me from spreadsheets and hours of data pulling to being able to really interact with the community and focus my time and energy where it really matters.”
JD

Jess D.

Influencer Marketing Manager

Pros

“The main benefits of using a dedicated influencer and creator marketing platform, such as Paid, include automation, alignment with target audiences, and adherence to legal regulations.”
WB

Waad B.

محاسب

“The platform is especially helpful for building authentic creator partnerships at scale, while its analytics and campaign insights make it easier to measure ROI and optimize collaborations, helping brands run more efficient and impactful campaigns.”
Verified reviewer profile picture

Naman K.

Solution engineer

“The interface is clean and user-friendly, campaign collaboration is smooth, and the platform helps streamline communication, content approvals, and performance tracking in one place.”
Verified reviewer profile picture

Ashirvad R.

Associate consultant

Cons

“Their "Curated lists" feature, touted as a white-glove service for creator search, is laughable.”
EL

Eda L.

CEO

“They excel at cold selling and misleading demos, coercing small businesses into a 12 month contract.”
EL

Eda L.

CEO

“At some point Grin excluded Instagram and it was difficult to search for new influencers.”
ON

Oana N.

Influencer Specialist

Cons

“Some downsides of #paid are that the platform can feel expensive for smaller teams or brands with limited campaign budgets, especially when running multiple collaborations.”
Verified reviewer profile picture

Naman K.

Solution engineer

“Performance issues such as slow loading times or occasional timeouts add to the frustration, especially when handling urgent tasks.”
KM

Kobedinyana M.

customer service

“Integration with other platforms is not always seamless, which means I sometimes have to duplicate entries or manually reconcile data.”
KM

Kobedinyana M.

customer service

  • Vendor responds to reviews
  • Last review2 years ago
  • Vendor responds to reviews
  • Last review16 days ago

Key features

  • Total features52
  • API
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Approval Process Control
  • CRM
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Campaign Tracking
  • Categorization/Grouping
  • Communication Management
  • Contact Database
  • Contact Management
  • Content Management
  • Conversion Tracking
  • Customizable Branding
  • Customizable Reports
  • Data Import/Export
  • Data Visualization
  • Demographic Data
  • Email Marketing
  • Engagement Tracking
  • Faceted Search/Filter
  • Filtering
  • Influencer Discovery
  • Influencer Relationship Management
  • Influencer Tracking
  • Keyword Tracking
  • Monitoring
  • Multi-Campaign
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Payment Tracking
  • Performance Metrics
  • Predictive Analytics
  • ROI Tracking
  • Real-Time Analytics
  • Real-Time Reporting
  • Reporting & Statistics
  • Rewards Management
  • Search/Filter
  • Social Advertising
  • Social Media Integration
  • Social Media Monitoring
  • Social Performance Management
  • Social Promotion
  • Third-Party Integrations
  • Trend Analysis
  • Workflow Management
  • Total features19
  • API
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Approval Process Control
  • CRM
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Campaign Tracking
  • Categorization/Grouping
  • Communication Management
  • Contact Database
  • Contact Management
  • Content Management
  • Conversion Tracking
  • Customizable Branding
  • Customizable Reports
  • Data Import/Export
  • Data Visualization
  • Demographic Data
  • Email Marketing
  • Engagement Tracking
  • Faceted Search/Filter
  • Filtering
  • Influencer Discovery
  • Influencer Relationship Management
  • Influencer Tracking
  • Keyword Tracking
  • Monitoring
  • Multi-Campaign
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Payment Tracking
  • Performance Metrics
  • Predictive Analytics
  • ROI Tracking
  • Real-Time Analytics
  • Real-Time Reporting
  • Reporting & Statistics
  • Rewards Management
  • Search/Filter
  • Social Advertising
  • Social Media Integration
  • Social Media Monitoring
  • Social Performance Management
  • Social Promotion
  • Third-Party Integrations
  • Trend Analysis
  • Workflow Management

Integrations

  • Total integrations13
  • Adobe Commerce
  • Google Drive
  • Instagram
  • Meta for Business
  • Microsoft 365
  • Microsoft Excel
  • Microsoft Outlook
  • PayPal Payments
  • Shopify
  • Shopify Plus
  • Slack
  • Twitter/X
  • WooCommerce
  • Total integrationsN/A
  • Adobe Commerce
  • Google Drive
  • Instagram
  • Meta for Business
  • Microsoft 365
  • Microsoft Excel
  • Microsoft Outlook
  • PayPal Payments
  • Shopify
  • Shopify Plus
  • Slack
  • Twitter/X
  • WooCommerce