getapp-logo

App comparison

Add up to 4 apps below to see how they compare. You can also use the "Compare" buttons while browsing.

Software categoriesBlog & researchAbout us

GetApp offers objective, independent research and verified user reviews. We may earn a referral fee when you visit a vendor through our links. 

Marketing Automation Software

Last updated: April 2026

Verified reviewer profile picture
Get free expert advice+1 (888) 216-6745
Call now for a one-to-one consultation in under 15 mins.
1 filter applied

Features

Integrated with

Pricing model

Devices supported

Organization types

User rating

21 software options

HubSpot Marketing Hub logo

HubSpot Marketing Hub

All in one inbound marketing platform

visit website
With HubSpot’s interconnected tools, you use real-time marketing data to provide relevant, contextual marketing experiences to every contact in your database.

Read more about HubSpot Marketing Hub

Users also considered
Insightly Marketing logo

Marketing automation tool with pre-designed email templates

learn more
Insightly Marketing is a marketing automation software that helps businesses streamline operations related to lead capture, customer segmentation, web traffic analytics, and customer journey configuration. Marketing professionals can embed custom lead capture forms into business websites.

Read more about Insightly Marketing

Users also considered
E-goi logo

AI-powered omnichannel marketing platform

learn more
E-goi’s omnichannel Marketing Automation unifies journeys across email, SMS and push. With a drag-and-drop builder, brands automate lead nurturing and cart recovery. AI-driven segmentation and behavioural triggers power personalised campaigns that drive measurable conversions and ROI.

Read more about E-goi

Users also considered
Systeme.io logo

Cloud-based email marketing software

learn more
Systeme.io is an all-in-one marketing platform designed for launching and growing online businesses. The platform combines essential tools including sales funnel building, email marketing, website creation, course hosting, and affiliate program management into a single integrated system. Users can access comprehensive marketing automation features without needing multiple separate subscriptions.

Read more about Systeme.io

Users also considered
Creatio CRM logo

New era CRM to manage all customer and operational workflows

learn more
Marketing Creatio is an AI-native omnichannel marketing platform that accelerates lead-to-revenue by providing a holistic customer view, enabling personalized journeys, streamlining digital, email, and event campaigns, and boosting team collaboration.

Read more about Creatio CRM

Users also considered
MailerLite logo

Advanced email marketing made easy.

learn more
From newsletters to automated customer journeys—join 700,000 businesses scaling the easy way with MailerLite. 

Read more about MailerLite

Users also considered
OnceHub logo

Be where it matters. Bring your A game and sell.

learn more
OnceHub goes all out to capture and qualify new leads and engage them productively while you’re busy with other things. Save yourself time and money with a highly adaptable scheduling solution packed with features you and your prospects will love.

Read more about OnceHub

Users also considered
User.com logo

The engine of growth. An all in one solution for user data.

learn more
Simply drag and drop widgets to create automation paths of unlimited complexity and scale.

Read more about User.com

Users also considered
ActiveCampaign logo

AI-first marketing platform

learn more
ActiveCampaign is the AI-first marketing platform built to transform how marketers, agencies, and entrepreneurs work. Use Active Intelligence to power goal-aware automations and orchestrate personalized experiences across email, SMS, and WhatsApp.

Read more about ActiveCampaign

Users also considered
Pipedrive logo

Cloud-based CRM solution for salespeople

learn more
Pipedrive is a web-based sales CRM solution that helps sales teams of all sizes and industries close more deals. Pipedrive lets salespeople, business owners and everyone in between focus on selling with its customizable sales pipelines, real-time insights and AI-based features.

Read more about Pipedrive

Users also considered
Aritic Pinpoint logo

Marketing automation platform for SME & mid-enterprise

learn more
Marketing Automation Platform for Small and Mid Enterprise.

Read more about Aritic Pinpoint

Users also considered
Mobile Text Alerts logo

#1 SMS Marketing Service for Businesses

learn more
Mobile Text Alerts helps businesses grow their sales through SMS marketing. Our online dashboard and mobile app allows users to send and receive mass text messages, manage subscribers, segment lists, engage in 2-way conversations, connect integrations and interact with messaging analytics.

Read more about Mobile Text Alerts

Users also considered
Pepper Cloud CRM logo

Best AI-powered sales CRM tool to empower SMEs across globe

learn more
Run personalised campaigns, automate emails, and trigger actions based on customer behaviour. With Pepper Cloud, engage leads across WhatsApp, email, and social platforms. Integrate with your favourite tools and drive growth through smart marketing automation.

Read more about Pepper Cloud CRM

Users also considered
iContact logo

Email marketing , automation, and landing page software

learn more
iContact's easy-to-use platform provides you with the tools to grow your business anytime, anywhere. To create your iContact Free account, visit iContact.com via the link in our bio. No credit card required!

Read more about iContact

Users also considered
vcita logo

Appointment scheduling and reminder solution

learn more
vcita is an all-in-one business management app designed with small businesses in mind, helping teams manage clients, schedule, billing and administration. The platform includes a CRM to manage client records, online scheduling to book appointments and manage team calendars, billing and invoicing tools, and a client portal for customers to book, pay, and communicate with the business.

Read more about vcita

Users also considered
BenchmarkONE logo

CRM & Marketing for small businesses and marketing agencies.

learn more
Our Email Nurturing Engine cultivates relationships with leads and customers and then brings them to you when they are ready to buy.

Read more about BenchmarkONE

Users also considered
Localist logo

Events build communities, and communities drive growth.

learn more
Localist lets you aggregate and automate email and social media marketing for all events across departments. You can automate email marketing for every event and schedule social media posts leading up to your event to increase awareness and drive attendance for upcoming events.

Read more about Localist

Users also considered
GreenRope logo

CRM solution for sales, marketing and operations

learn more
GreenRope is a marketing automation platform that helps you create and execute effective campaigns across multiple channels. You can use automation to send personalized messages based on criteria and triggers, monitor and optimize your marketing campaigns with real-time analytics and reporting.

Read more about GreenRope

Users also considered
ActiveDEMAND logo

An integrated marketing solution for marketers & agencies

learn more
ActiveDEMAND Agency Marketer is an integrated marketing platform designed for the marketing agency professional.

Read more about ActiveDEMAND

Users also considered
LeadMaster logo

CRM & Lead Management Solution

learn more
Automated Business Rules, Sales Rep Reminders, Date Based Workflow, Milestone Triggers, Automatic Emails & Text. Automate routine tasks to save time and money. Be more productive with automation.

Read more about LeadMaster

Users also considered
Keap logo

An all-in-one CRM, sales and marketing automation solution

learn more
Use Keap to design, automate & track marketing campaigns. Build campaign workflows, landing pages, web forms & emails, & track website & email activity

Read more about Keap

Users also considered