Goppa - 2026 Pricing, Features, Reviews & Alternatives

Goppa is an SEO and AI visibility platform for online stores, with a free WordPress plugin that applies the changes you approve.

Google rankings

- Weekly position tracking for your keywords (100 on the SEO plan), per country.

- Results-page features per keyword: AI Overview shown and whether it cites you, "People also ask" questions, shopping results, forums, and two of your pages competing for one search.

- Visibility index, position bands and moves filtered for normal weekly noise.

- Google algorithm updates marked on your timeline, from Google's own status page.

Site audit

- Page-by-page audit every week from your sitemap, respecting robots.txt.

- Checks titles, meta descriptions, headings, canonical tags, noindex, structured data, Open Graph, image alt text, thin pages, broken internal links (404/410) and slow responses.

- Mobile speed through Google PageSpeed on your home page, a product and a category.

Fixes

- AI-written SEO titles, meta descriptions, image alt text and category descriptions, in the store's language, checked for invented numbers, promises and keyword stuffing before you see them.

- Approve one, several or all; edit or reject; export to CSV; undo later.

- Applied only to empty fields.

Research and competition

- Keyword research with monthly volume and difficulty.

- Competitors on Google, and the searches they rank for that you don't.

- Backlinks counted as referring sites, new and lost per month, and sites that link to competitors but not to you.

AI search

- Tracked buyer questions asked on ChatGPT, Perplexity and Google AI Overviews, with the brands named and the sources cited.

Integrations

- WordPress and WooCommerce (plugin on WordPress.org).

- Yoast SEO, Rank Math, All in One SEO and SEOPress.

- Bing Webmaster Tools: real clicks, impressions, top searches and pages.

- IndexNow, llms.txt, schema.org Product data (including return policy and shipping), and agent-readable catalogue endpoints for AI assistants.

- WooCommerce order attribution, for orders by channel.

- Shopify and other platforms for rankings, audit and AI visibility.

Security and privacy

- Nothing is written to your site without your approval, and never over text you wrote.

- The plugin sends no visitor personal data: no IP addresses, names or emails. Order reporting is off by default and sends only the channel, currency, total and a one-way code.

- Store connection by token; the Bing Webmaster key is stored encrypted.

- Payments handled by Paddle.