Grow vs Supermetrics

Tableau

Microsoft Power BI

Looker

Swydo

Two Minute Reports

AdStage

Compare Grow and Supermetrics based on features, pricing, verified reviews, integrations & more on GetApp. Find out which software is best for your business in 2026.

Looker, now part of Google Cloud, is a data platform that makes it simple for anyone to find, navigate and understand their data. Looker platform has an analytics interface for exploring data, a reusable development paradigm for curating data experiences, and an extensible API set so the data can exist in other systems. Looker enables anyone to search and explore data, build dashboards and reports, and share everything easily and quickly.

Tableau is the world’s leading AI-powered analytics and business intelligence platform. Learn More! 

Microsoft Power BI converts data into rich interactive visualizations, utilizing business analytics tools to share dashboard-based insights across all devices

Grow is software that makes it simple for companies to connect their data and surface insights so everyone can make data-driven decisions.

Access Controls/Permissions

Activity Dashboard

Activity Tracking

Ad hoc Analysis

Ad hoc Query

Ad hoc Reporting

Benchmarking

Charting

Collaboration Tools

Customizable Branding

Customizable Dashboard

Customizable Reports

Customizable Templates

Dashboard

Dashboard Creation

Data Blending

Data Connectors

Data Discovery

Data Extraction

Data Import/Export

Data Management

Data Mapping

Data Quality Control

Data Storage Management

Data Synchronization

Data Transformation

Data Visualization

Drag & Drop

ETL - Extract Transfer Load

Financial Reporting

Forecasting

Functions/Calculations

Historical Reporting

Interactive Elements

Interactive Reports

Key Performance Indicators

KPI Monitoring

Marketing Reports

Metadata Management

Mobile Access

Mobile Dashboards

Monitoring

Multiple Data Sources

OLAP

Performance Metrics

Predictive Analytics

Private Dashboards

Profitability Analysis

Public Dashboards

Publishing/Sharing

Real-Time Analytics

Real-Time Data

Real-Time Monitoring

Real-Time Reporting

Real-Time Updates

Relational Display

Reporting & Statistics

Reporting/Analytics

Role-Based Permissions

Sales Reports

Sales Trend Analysis

Scheduled/Automated Reports

Scorecards

Search/Filter

Secure Data Storage

Self Service Data Preparation

Single Page View

Single Sign On

SSL Security

Strategic Planning

Third-Party Integrations

Trend Analysis

Trend/Problem Indicators

Visual Analytics

Visual Discovery

Widgets

Grow

Android

Web-based

iPad

iPhone

News Editor/Journalist

I have been using Grow for a few months now and have been very pleased with the results. The platform is easy to use and provides comprehensive data insights that help me make well-informed decisions.

Operations Manager

The support is always super fast and helpful and they are happy if you tell them which features you'd love to have in the future.

Consultant

They add useful features on a regular basis and have an amazing support team that is quick to help with any issues that arise.

Director of Operations

The customer support is very helpful, and they will not only help you solve your problem, but advise on best practices - helping you learn how to work better in the software.

Sr Director, Information Services

If you’re going for a platform that can be easily scaled at a palatable price and don’t have substantial teams of coding experts, Grow is the perfect sweet spot for your organization.

Event Coordinator

Great experience, I use it everyday and it gets the job done on time and looks amazing.

Growth Team

I am able to track data in real time and I am obsessed with numbers, I love that it updates and integrates with the databases I use.

Curriculum Manager/IT Support Specialist

At the same time, they were working to improve the software so that I could easily do what I wanted in the future without the extra help.

Account Manager

Certain fields will pull in errors when refreshed. Specifically timestamped dates which mess with filtering.

Grow was a perfect solution to all of these challenges. Their transformation “apps” within their builder allow users with limited SQL knowledge to apply all manipulations needed to datasets.

Accounts Payable Specialist

I love how easy it is to make a no nonsense graph that anyone in your organization can understand also is great for managing large data sets and compacting them to a palatable field.

Business Development Rep

This is perfect for all API connections and platforms.

Lead Developer

Sometimes text widgets will just "disappear" after I have dragged them onto the canvas. I haven't been able to establish a pattern, but it's kind of inconvenient when it happens.

Data Analyst

I've liked grow, it was easy to learn and continues to be easy to use.

Director of Client Acquisition

This may already exist and I am unaware of it.

The UI is smooth and easy to follow, and the customer support will help right away if there are ever any issues.

Production Operations Specialist

Have heard its limited but have not come across that for my usage.

Their new data explorer functionality empowers end users to further manipulate and analyze data. All this at a competitive price point made Grow a perfect solution for our business.

Grow screenshot: Grow boasts 8x faster implementation supporting unlimited users and unlimited real-time updates

Grow screenshot: A native companion app for iOS is available for anywhere access

Grow screenshot: A single source of truth. Get everyone on the same page looking at the right data

Grow screenshot: With over 100 integrations, Grow makes it easy to quickly connect to tools, apps and services

Grow screenshot: The home dashboard is made up of data metric widgets that can be resized and rearranged

Grow screenshot: Popular sample metrics provide a quick and intuitive way to begin visualizing data

Grow screenshot: Editable metrics and overview visualizations are readily available

Grow screenshot: The Edit Metric screen allows data to be selected and a range of charts automatically generated

Grow screenshot: Designed for display on TV screens also, Grow features a TV mode with dark theme to make the visuals pop

Grow screenshot: A collection of pre-loaded data source integrations allow for authorization and connection with apps such as QuickBooks

Large Enterprises

Mid Size Business

Non Profit

Public Administrations

Small Business

AdStage provides a single platform for cross-network PPC campaign creation, management, analytics, and reporting

Swydo is a web-based monitoring, reporting, and workflow solution for online marketers using Google Analytics, AdWords, Facebook Ads, Bing Ads, and more

Two Minute Reports is an add-on for Google Sheets and Google Data Studio applications, designed to help businesses connect multiple data sources to view, monitor, analyze, and report marketing metrics on a unified portal. The platform enables users to create interactive dashboards and generate reports for reference.

All your marketing data, wherever you need it. Supermetrics streamlines the delivery of data from 80+ sales and marketing platforms into the analytics and reporting tools marketers use to make better decisions. 

Supermetrics is used by +700k marketers in over 120 countries.

Alerts/Notifications

Auto Extraction

Automated Scheduling

Campaign Analytics

Campaign Tracking

Client Management

Conversion Tracking

Customizable Fields

Data Aggregation

Data Aggregation and Publishing

Data Analysis Tools

Data Capture and Transfer

Data Integration

Data Migration

Data Source Connectors

Data Warehouse

Engagement Tracking

In-Database Processing

Integration Management

Integrations Management

Keyword Tracking

Multi-Campaign

Multi-Channel Attribution

Multi-Channel Data Collection

Performance Management

Pipeline Management

Pre-built Connectors

Query Builder

ROI Tracking

Social Media Integration

Social Performance Management

Status Tracking

Tag Management

Version Control

Web Data Extraction

Website Analytics

Supermetrics

Linux

Windows

Director

The entire year we have not used the service, not even once. Now, Supermetrics (PIC) is refusing to provide a refund for the fee that was charged.

Head of Marketing

It's difficult to find out how to get started with building data sheets, but the worst part of the product. Customer support is utterly useless.

Global PPC Executive

It's the best product ever for managing any PPC activity. My former boss introduced me to this amazing product and I couldn't be more grateful.

Data Scientist

The initial set-up is rather awkward and it can be very difficult to work out what to fix if it stops working for whatever reason.

Web designer

Very good software for analyzing data from your promotional campaigns. You directly import the data and it provides you with the best analysis tools.

Paid Media Manager

Amateurish front-end, queries that fail without any alert, incompatible metrics, a general pain to use.

Owner

Very easy to use, with multiple connectors and other features like scheduling, saving queries, etc. What I most like is the range of connects they have that differ from smaller competitors.

Technical Outsourcing Specialist

Supermetrics is a great tool, and because of its ease of use we were able to save a lot of effort and time that was wasted pulling data from different sources, then merging and formatting them.

Trust - treating me as someone trying to cheat the company when in fact we paid in error due to unclear billing portal (experiences shared by many customers just look at their facebook page).

Grow vs Supermetrics Comparison (2026)

Grow vs Supermetrics Comparison (2026)

Grow

Supermetrics

Overview

Video & Screenshots

Pricing

User reviews

Key features

Integrations

Alternatives