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Business Intelligence Software

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SAS Viya logo

SAS Viya


A faster, more productive AI and analytics platform.

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Discover the end-to-end platform that not only fulfills the promise of AI, but also brings you speed and productivity you never imagined possible. See how we take the computer science out of data science.

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Power BI Connector for Jira logo

Power BI Connector for Jira


Cloud-based and on-premises business intelligence software

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Power BI Connector for Jira is a business intelligence (BI) and data analysis software for data analysts and BI professionals. Key features include data extraction, match & merge tools, data security, export customization, and data quality control. It serves businesses in various industry sectors.

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Tableau Connector for Jira logo

Tableau Connector for Jira


SaaS-based business intelligence and data visualization too

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Tableau Connector for Jira is an application that allows organizations to extract and migrate data from JIRA to Tableau for further analysis. Key software features include third-party integrations, data quality control, data transfer, access control management, data extraction, and analytics tools.

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The World’s Leading, Most Deployed Cloud ERP Solution

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SuiteAnalytics pre-built, customizable reports and workbooks, role-based dashboards and KPIs deliver the data needed to help run your business while, NetSuite Analytics Warehouse consolidates NetSuite and non-NetSuite data to help gain even deeper insights into issues, trend and opportunities.

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Funnel logo



Your marketing data hub.

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Funnel is the leading marketing data hub. We power your reporting and analytics to give you incredible control over your performance.

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Power BI Connector for ServiceNow


Enterprise-grade app for ServiceNow Power BI Integration

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ServiceNow Power BI integration app for easy ServiceNow data export and professional analytics.

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Wyn Enterprise


Visualize your data. Unlock your story.

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Wyn Enterprise is a white-label business intelligence (BI) tool that enables SaaS businesses and SMEs to embed analytics into proprietary software. It works in tandem with the company's existing technologies, enabling product developers and IT departments to build custom, dynamic report metrics.

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CompassBI logo



Harnesses your data's power with actionable insights.

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CompassBI gathers, visualizes, stores, and secures data from multiple sources into customized dashboards your organization can actually use.

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Epicor BisTrack logo

Epicor BisTrack


Custom ERP solutions for building materials companies

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Epicor for Building Supply provides ERP solutions, including Epicor BisTrack and Epicor LumberTrack, that are specifically designed for building materials companies. These tools can help accelerate growth and maximize profitability opportunities for businesses in the building supply industry. Software features include detailed reporting, workflow management, and forecasting capabilities.

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Grow logo



Make data-driven decisions.

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Grow is a no code, full-stack BI that makes it simple for companies to connect their data and surface insights to empower your team to make data-driven decisions.

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Pyramid Decision Intelligence Platform logo

Pyramid Decision Intelligence Platform


Elevated Analytics.

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Pyramid Decision Intelligence Platform provides fast and seamless access to data across all types of infrastructure. It works with existing data sources and delivers business insights that improve decision-making by delivering actionable recommendations.

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Quaeris logo



AI-driven business intelligence and embedded analytics tool

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Quaeris is a cloud-based search and business intelligence (BI) software for personalized insights serving the sales, insurance, finance, and supply chain industries. Key features include data connectors & extraction, API, ad hoc analysis, trend analysis, KPIs, visual analytics, and monitoring.

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Tableau Connector for Shopify logo

Tableau Connector for Shopify


Export Shopify Data to Tableau Software in a minute

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Tableau Connector for Shopify is an app for Tableau Shopify integration. It allows you to export Shopify data to Tableau in an easy way for further visualization and analytics.

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Tableau Connector for ServiceNow logo

Tableau Connector for ServiceNow


Enterprise-grade solution for ServiceNow Tableau integration

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Tableau Connector for ServiceNow is an Enterprise solution for ServiceNow Tableau integration that provides seamless and customized data export.

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Power BI Connector for Shopify logo

Power BI Connector for Shopify


Export Shopify data to Microsoft Power BI in minutes

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Power BI Connector for Shopify is an application for Power BI Shopify integration. It allows you to easily export the key e-commerce data from your Shopify store to Microsoft Power BI for further visualization and analytics.

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Tableau Connector for Zendesk logo

Tableau Connector for Zendesk


No-code Tableau Zendesk integration application

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Tableau Connector for Zendesk is an enterprise-grade application that provides seamless, no-code integration between Zendesk Support/Sell and Tableau.

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Power BI Connector for logo

Power BI Connector for


Integrate and Power BI in a minutes

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Power BI Connector for is an efficient and reliable app designed to connect to Microsoft Power BI. This app makes it hassle-free to extract data and create custom reports for further analysis with its intuitive interface and straightforward configuration.

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Zoho Analytics


Self-service BI and Analytics platform

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Use Zoho to upload & analyze business data from any source. Use drag-n-drop to build visual reports & dashboards that you can collaborate on, share & publish.

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Power BI Connector for Zendesk logo

Power BI Connector for Zendesk


Easy-to-use Power BI Zendesk integration tool

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Power BI Connector by Alpha Serve is an integration app enabling an easy connection of Zendesk to Microsoft Power BI.

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Tableau Connector for logo

Tableau Connector for


Export data to Tableau with ease

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Effortlessly export and integrate data into Tableau for powerful reporting and analytics with no coding required. Automate data relationships, apply filters and ensure data security to streamline data management with an automated solution.

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LogiSense Billing


Leading the usage-based billing economy.

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We believe that people should pay only for the services they want and use. LogiSense provides of real-time usage and subscription-based billing solutions. We help businesses configure modern, sophisticated billing scenarios, allowing XaaS, telecom, enterprise and IoT companies to diversify their off

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Logi Symphony


Platform for creating rich, embedded analytics applications.

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Logi Symphony is an embedded business intelligence (BI) and analytics application/framework. It is purpose-built for the embedded use case to allow direct integration of dashboards and reports for ISVs and OEM applications.

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Angles Enterprise for SAP


Transform your business and extract real ROI from your ERP

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Angles Enterprise for SAP (formerly Every Angle) from insightsoftware transforms and enhances your critical data from SAP ERP tools (including ECC and S/4HANA), turning it into actionable business insights.

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Angles Enterprise for Oracle


Fast, flexible reporting and analytics for Oracle ERPs

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Angles Enterprise for Oracle delivers a context-aware, process-rich business data model, a library of 1,800 pre-built, no-code business reports, and a high-performance process analytics engine for Oracle Business Applications, including EBS and OCA.

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Longview Tax logo

Longview Tax


Corporate tax management and reporting with Longview Tax.

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Longview Tax is a corporate tax management solution that provides businesses with tools for managing tax strategies, collecting data, provisioning, and reporting on taxes. The cloud-based platform also offers tools for tax planning and helps businesses create data-driven strategies.

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Here's what we'll cover:

Buyers Guide

Business Intelligence

Collecting data has become crucial for the success of any business, but the challenge lies in managing its ever-growing volume. 

Business intelligence (BI) software can help by integrating data from multiple sources into a single platform. The BI tool can then extract actionable insights such as customer buying habits or market trends to help your business make informed, data-driven decisions.

Below, you’ll find everything you need to know about business intelligence software so you can choose the right BI platform for your small business. 

Here’s what we'll cover:

What is business intelligence software?

Business intelligence (BI) software is technology that helps organizations analyze their data assets to make informed decisions, improve processes, and drive business objectives. The solution’s signature function is sharing data analysis—in the form of dashboards and reports—with teams. With an eye on key performance indicators (KPIs), historical analysis, and future forecasting, BI grants organizations a vantage point to see a holistic view of their business.

What does a BI tool do?

As a business owner, you might have questions about sales, finances, or other KPIs. To answer all such queries, you need to gather data, analyze it, and determine what actions you can take in response that will help move the business forward. Business intelligence tools help you do just that.

Here are some key functions of BI tools:

  • Collect data: BI tools extract structured and unstructured data from a source, prep it for analysis, and store it in a central location.

  • Run queries: Analysts and other professionals run queries against the data to discover trends, patterns, or inconsistencies that shed light on a business' current state.

  • Create visuals: Business intelligence tools present actionable insights in the form of interactive dashboards, charts, maps, and graphs.

What is the difference between self service BI vs traditional BI tools?

The first step toward selecting BI software is deciding on traditional vs self-service BI. Traditional BI has long been confined to big corporations because of its cost and complexity. Modern BI (aka self-service) is what has emerged as cloud and digital technologies have tilted BI solutions towards user-friendly and accessible options.

Traditional BI:

  • Highly controlled analytics environment where analytical knowledge is mandatory to make use of data.

  • Expertly trained data scientists create static reports and share them with the team.

  • Analytics reports, while of high quality, are slow to surface and bottlenecked by IT workload.

  • Requires highly sought after and expensive data analytics skills sets, which are hard to find given data scientist and other veteran IT hire shortages.

  • Direct control over servers offers more robust security.

  • More customization options, though limited by staff aptitude for programing languages and ability to code integrations between software platforms.

Self-Service BI:

  • Open analytics environment where user-friendly, intuitive, and highly interactive tools allow anyone to perform valuable analysis of data.

  • Enables data citizens—users who are not data scientists by trade—to create value with business data and BI despite lacking formal training in analytics and statistics.

  • Much easier to scale, as BI practitioners can be recruited from your existing staff.

  • Frees up veteran data scientists to work on more complex, value added projects.

  • Contributes to real-time insights, allowing any worker to rapidly personalize data queries and manipulate analysis filters.

  • Reallocates IT resources to line of business (LOB) processes, as well as to the departments and users directly facing business challenges.

Key question to ask your BI vendor before you buy:  How will your solution deal with my organization’s primary data type, as well as large volume datasets, and how will it maintain my data’s security and availability?

What is the difference between business analytics and business intelligence?

The terms business analytics and business intelligence are often used interchangeably. Though there is some overlap, business intelligence is descriptive while business analytics is predictive/prescriptive.

BI tools help you analyze the current state of your business based on past activities. BI software simply presents existing raw data in a way that is readable and interpretable by non-technical end-users.

On the other hand, business analytics software helps businesses make predictions about the future and requires the expertise of data science professionals to interpret the predictions and develop advice.

Key question to ask your BI vendor before you buy:  Will I have to provide extensive training to my staff to be able to use your BI solution?

What are the benefits of BI software?

When used effectively, business intelligence tools can help spot market trends, identify bottlenecks, and track employee productivity.

Here are some of the key benefits of BI software:

  • Faster, improved decision making 

  • Better understanding of customer behavior 

  • Early identification of problems and solutions

  • Identification of emerging business trends

  • Track sales, marketing, and finance KPIs

What are the basic steps of implementing business intelligence software?

Once you have decided to leverage BI for your business, you should start planning your BI implementation strategy to help with both software adoption at your business and to avoid any roadblocks. 

Step 1: Identify key metrics and select BI software. It’s important to know what it is that you want to achieve with the help of a BI tool. Are you looking to monitor sales volume or understand customers’ buying behavior? Build a shortlist of software options based on your requirements to ensure you select the right business intelligence tool.

Step 2: Analyze current data storing and sharing practices. Each department may have its own way of dealing with data. It's important to understand how data is currently handled at your business to determine how you will bring it all together moving forward.

Step 3: Establish a business intelligence team. This team should include data-driven individuals who would act as BI manager, analyst, architect, developer, and/or project manager. Together, this team will be responsible for deploying, managing, and efficiently using the BI tool.

Step 5: Train your staff to work with BI software. It’s important that anyone who will interact with your new BI sool knows how to use it. Whether they need to change the way they store and share data to ensure the tool has access or will be using the BI tool directly to extract insights, proper training ensures that everyone is prepared and ready to use the new tool.

Step 6: Conduct a test run. Before you go live, select the most important KPIs your business wants to measure and test your new BI software. See how it performs, collect feedback from users, and make any necessary adjustments.

What are the key features of business intelligence software?

With implementation out of the way, the next hurdle is determining which features are most important to your organization. The best practice is to make a balanced purchase: fulfilling your current needs, yet leaving room for future growth. But avoid the temptation to overbuy, because it only overwhelms your users with unnecessary functionality. Below are some common features offered by BI vendors:

Custom dashboards: Creates an overview of metrics in customizable dashboards that can be filtered by key performance indicators (KPIs) and are consumable at a glance by all manner of users.

Custom dashboards

Custom dashboards in Klipfolio

Embedded analytics: Provides users access to BI and analytics capabilities that are self-contained within the BI and analytics platform or that are available for import and integration from third-party tools.

Embedded analytics

Embedded analytics in Microsoft Power BI

Collaboration features: Helps users share and discuss information, analyses, analytic content, and visualizations via discussion threads, chat, and annotation; remote access via mobile devices is a key component and offers teams data sharing asynchronous to time and across extended geographies.

Collaboration features

Collaboration features in Zoho Reports

Self-service data preparation: Enables access to and combines various data sources, transforms data using arithmetic, logical operators and functions, and ultimately loads the data into the self-contained storage layer.

Self-service data preparation

Self-service data preparation in Tableau

Advanced analytics: Predictive modeling, data-mining, workflow builders, machine-learning capabilities, natural language processing (NLP) and platforms for creating custom models in “R,” Python, Java, and using query languages such as SQL.

Advanced analytics

Advanced analytics (chatbots) in Sisense

Key question to ask your BI vendor before you buy: What unique value does your tool offer for my primary intended use case?

*Note: The applications selected are examples to show a feature in context, and are not intended as endorsements or recommendations.

What is cloud BI & on-premise BI?

Your next critical consideration is deployment options: cloud BI or on-premise BI. This choice will sometimes cleave on available features, but the main deciding factor will come down to the variety, velocity, and volume of data your business hosts, as well as cost and infrastructure requirements.


  • High, upfront cost, but bulk of investment a one-time charge.

  • Better for managing unstructured content such as images, extremely large datasets, and data that is rapidly growing, frequently updating, or continually incoming.

  • Faster migration of large, legacy datasets.

  • Security controls are more customizable, whereas cloud-hosted data is only as safe as your vendor.

  • May lag behind in updates or feature parity with SaaS option.

Software as a-Service (SaaS)

  • Lower total cost of ownership (TCO) and incurred risk compared with on-premise BI.

  • Quick implementation time and easily scaled.

  • Elimination of staffing and IT real estate needed to host BI infrastructure.

  • Suited for remote teams with simple mobile and cross-location data sharing.

Key question to ask your BI vendor before you buy:  How timely will data be surfaced for my users, and what tools are provided to share insights to fragmented or remote teams?

How does business intelligence software help SMBs?

The scope of business intelligence is vast, but how SMBs use it will vary based on their industry and needs.

For example, BI software can help forecast sales for an eCommerce business by identifying popular and in-demand products and help determine customer satisfaction by analyzing customer reviews.

Other common use cases include:

  • Tracking financial data or other key metrics

  • Determining overall customer satisfaction

  • Recording customer buying behavior over time

  • Tracking overall business performance

  • Monitoring real-time sales data