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Tableau vs Heap Comparison
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Overview
Tableau is the world’s leading AI-powered analytics and business intelligence platform. Learn More!
Heap is the only solution that shows you every action by every user on your product or site, then provides direction on the...
- Platforms supported
- Web-based
- iPhone app
- Android app
- Windows Phone app
- Typical customers
- Freelancers
- Small businesses
- Mid size businesses
- Large enterprises
- Customer support
- Phone
- Online
- Knowledge base
- Video tutorials
- Platforms supported
- Web-based
- iPhone app
- Android app
- Windows Phone app
- Typical customers
- Freelancers
- Small businesses
- Mid size businesses
- Large enterprises
- Customer support
- Phone
- Online
- Knowledge base
- Video tutorials
Video & Screenshots
Pricing
Starting from
75
/user
Per month
- Free trial available
- Credit cardless trial
- Free account
- Subscription based
Starting from
24000
Per year
- Free trial available
- Credit cardless trial
- Free account
- Subscription based
User reviews
Pros
I love that the tool is so easy to use and it turns data into a manageable and easy to digest appearance. It manages to make data fun to look at, and it's really easy to work with.
I also like the fact that the company is always striving to improve their software as it shows dedication to the field. With every update I find that the new features help with my job quite a lot.
Will C.
Linking existing databases works like a charm. It has a plethora of data visualization methods which is extremely professional and helpful for users to gain valuable insights.
Pros
I love how easy it is to set up and use. I didn't expect it to be so intuitive and user friendly considering all that it does.
I really like the idea of having the chance of gathering metrics about the usage of your platform, tracking users interactions and more useful data, and providing complete metric graphics.
Its ability to pinpoint precisely where users are having problems allows it to enhance the customer experience while promoting a simple and entertaining user interface.
Cons
I'll say that it was really frustrating to use in the beginning, it is complex and if you've never been in it before it is overwhelming.
Due to my lack of familiarity in how to code, I was uncomfortable at first and found it difficult to learn.
What is even more annoying is that it also takes several minutes to cancel a query. I really don't understand how it can take that long just to cancel a query.
Cons
Unless you have a background as a developer, using this software can be really confusing.
It need basic html tagging knowledge. Sometimes it's confusing for business users.
Even though heap has put in place warnings when events stop triggering, it is still hard to maintain if you don't bring your developers on board to avoid making structural or class changes.
Key features
- Total features135
- A/B Testing
- AI/Machine Learning
- API
- Access Controls/Permissions
- Activity Dashboard
- Activity Tracking
- Ad hoc Analysis
- Ad hoc Query
- Ad hoc Reporting
- Alerts/Escalation
- Alerts/Notifications
- Annotations
- Association Discovery
- Attribution Modeling
- Audience Targeting
- Authentication
- Bayesian Analysis
- Behavior Tracking
- Behavioral Analytics
- Benchmarking
- CRM
- Campaign Analytics
- Campaign Management
- Campaign Segmentation
- Campaign Tracking
- Categorization/Grouping
- Charting
- Cohort Analysis
- Collaboration Tools
- Compliance Tracking
- Contextual Search
- Conversion Rate Optimization
- Conversion Tracking
- Customer Database
- Customer Journey Mapping
- Customer Segmentation
- Customizable Branding
- Customizable Dashboard
- Customizable Fields
- Customizable Reports
- Customizable Templates
- Dashboard
- Dashboard Creation
- Data Analysis Tools
- Data Blending
- Data Capture and Transfer
- Data Cleansing
- Data Coding
- Data Connectors
- Data Dictionary Management
- Data Discovery
- Data Extraction
- Data Import/Export
- Data Integration
- Data Management
- Data Mapping
- Data Migration
- Data Quality Control
- Data Security
- Data Source Connectors
- Data Storage Management
- Data Synchronization
- Data Transformation
- Data Visualization
- Data Warehousing
- Database Support
- Demand Forecasting
- Drag & Drop
- Dynamic Content
- ETL
- Element Analytics
- Embeddable Maps
- Engagement Tracking
- Event Logs
- File Storage
- Financial Reporting
- For Education
- For Healthcare
- For Sales Teams/Organizations
- For Science
- Forecasting
- Functions/Calculations
- Funnel Analysis
- Geographic Maps
- Heatmaps
- High Volume Processing
- In-App Events Tracking
- Information Governance
- Integration into Third Party Applications
- Interactive Reports
- KPI Monitoring
- Key Performance Indicators
- Keyword Tracking
- Marketing Reports
- Master Data Management
- Media Analytics
- Metadata Management
- Mixed Methods Research
- Mobile Dashboards
- Modeling & Simulation
- Monitoring
- Multi-Channel Attribution
- Multi-Channel Data Collection
- Multi-Channel Marketing
- Multi-Language
- Multiple Data Sources
- Multiple Site Management
- Multivariate Analysis
- Natural Language Search
- OLAP
- Pageview Tracking
- Performance Metrics
- Performance Monitoring
- Predictive Analytics
- Private Dashboards
- Product Data Management
- Profitability Analysis
- Public Dashboards
- Publishing/Sharing
- Qualitative Comparative Analysis
- Quantitative Analysis
- Query Builder
- ROI Tracking
- Radial Mapping
- Real-Time Analytics
- Real-Time Data
- Real-Time Updates
- Referral Tracking
- Regression Analysis
- Relational Display
- Reporting & Statistics
- Reporting/Analytics
- Retention Tracking
- Role-Based Permissions
- Sales Reports
- Scheduled/Automated Reports
- Scorecards
- Search/Filter
- Secure Data Storage
- Self Service Data Preparation
- Self Service Portal
- Self-service Analytics
- Sensitive Data Identification
- Sentiment Analysis
- Server Monitoring
- Session Recording
- Single Page View
- Single Sign On
- Site Search Tracking
- Statistical Analysis
- Statistical Process Control
- Statistical Simulation
- Storytelling
- Strategic Planning
- Survival Analysis
- Tagging
- Task Management
- Templates
- Territorial Mapping
- Text Analysis
- Third-Party Integrations
- Time Series Analysis
- Time on Site Tracking
- Trend Analysis
- Trend/Problem Indicators
- Usage Tracking/Analytics
- User Interaction Tracking
- User Journeys
- User Management
- User Research Analysis
- Visitor Tracking
- Visual Analytics
- Visual Discovery
- Visualization
- Web Traffic Reporting
- Website Analytics
- Widgets
- Total features90
- A/B Testing
- AI/Machine Learning
- API
- Access Controls/Permissions
- Activity Dashboard
- Activity Tracking
- Ad hoc Analysis
- Ad hoc Query
- Ad hoc Reporting
- Alerts/Escalation
- Alerts/Notifications
- Annotations
- Association Discovery
- Attribution Modeling
- Audience Targeting
- Authentication
- Bayesian Analysis
- Behavior Tracking
- Behavioral Analytics
- Benchmarking
- CRM
- Campaign Analytics
- Campaign Management
- Campaign Segmentation
- Campaign Tracking
- Categorization/Grouping
- Charting
- Cohort Analysis
- Collaboration Tools
- Compliance Tracking
- Contextual Search
- Conversion Rate Optimization
- Conversion Tracking
- Customer Database
- Customer Journey Mapping
- Customer Segmentation
- Customizable Branding
- Customizable Dashboard
- Customizable Fields
- Customizable Reports
- Customizable Templates
- Dashboard
- Dashboard Creation
- Data Analysis Tools
- Data Blending
- Data Capture and Transfer
- Data Cleansing
- Data Coding
- Data Connectors
- Data Dictionary Management
- Data Discovery
- Data Extraction
- Data Import/Export
- Data Integration
- Data Management
- Data Mapping
- Data Migration
- Data Quality Control
- Data Security
- Data Source Connectors
- Data Storage Management
- Data Synchronization
- Data Transformation
- Data Visualization
- Data Warehousing
- Database Support
- Demand Forecasting
- Drag & Drop
- Dynamic Content
- ETL
- Element Analytics
- Embeddable Maps
- Engagement Tracking
- Event Logs
- File Storage
- Financial Reporting
- For Education
- For Healthcare
- For Sales Teams/Organizations
- For Science
- Forecasting
- Functions/Calculations
- Funnel Analysis
- Geographic Maps
- Heatmaps
- High Volume Processing
- In-App Events Tracking
- Information Governance
- Integration into Third Party Applications
- Interactive Reports
- KPI Monitoring
- Key Performance Indicators
- Keyword Tracking
- Marketing Reports
- Master Data Management
- Media Analytics
- Metadata Management
- Mixed Methods Research
- Mobile Dashboards
- Modeling & Simulation
- Monitoring
- Multi-Channel Attribution
- Multi-Channel Data Collection
- Multi-Channel Marketing
- Multi-Language
- Multiple Data Sources
- Multiple Site Management
- Multivariate Analysis
- Natural Language Search
- OLAP
- Pageview Tracking
- Performance Metrics
- Performance Monitoring
- Predictive Analytics
- Private Dashboards
- Product Data Management
- Profitability Analysis
- Public Dashboards
- Publishing/Sharing
- Qualitative Comparative Analysis
- Quantitative Analysis
- Query Builder
- ROI Tracking
- Radial Mapping
- Real-Time Analytics
- Real-Time Data
- Real-Time Updates
- Referral Tracking
- Regression Analysis
- Relational Display
- Reporting & Statistics
- Reporting/Analytics
- Retention Tracking
- Role-Based Permissions
- Sales Reports
- Scheduled/Automated Reports
- Scorecards
- Search/Filter
- Secure Data Storage
- Self Service Data Preparation
- Self Service Portal
- Self-service Analytics
- Sensitive Data Identification
- Sentiment Analysis
- Server Monitoring
- Session Recording
- Single Page View
- Single Sign On
- Site Search Tracking
- Statistical Analysis
- Statistical Process Control
- Statistical Simulation
- Storytelling
- Strategic Planning
- Survival Analysis
- Tagging
- Task Management
- Templates
- Territorial Mapping
- Text Analysis
- Third-Party Integrations
- Time Series Analysis
- Time on Site Tracking
- Trend Analysis
- Trend/Problem Indicators
- Usage Tracking/Analytics
- User Interaction Tracking
- User Journeys
- User Management
- User Research Analysis
- Visitor Tracking
- Visual Analytics
- Visual Discovery
- Visualization
- Web Traffic Reporting
- Website Analytics
- Widgets
Integrations
- Total integrations416
- Amazon Redshift
- Google Ads
- Google Analytics 360
- Google Sheets
- HubSpot CRM
- Mailchimp
- Meta for Business
- Microsoft Excel
- Microsoft Power BI
- MySQL
- PostgreSQL
- Salesforce Sales Cloud
- Shopify
- Slack
- Snowflake
- Stripe
- Tableau
- Twitter/X
- Xero
- Zapier
- Total integrations70
- Amazon Redshift
- Google Ads
- Google Analytics 360
- Google Sheets
- HubSpot CRM
- Mailchimp
- Meta for Business
- Microsoft Excel
- Microsoft Power BI
- MySQL
- PostgreSQL
- Salesforce Sales Cloud
- Shopify
- Slack
- Snowflake
- Stripe
- Tableau
- Twitter/X
- Xero
- Zapier
Alternatives
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