getapp-logo

App comparison

Add up to 4 apps below to see how they compare. You can also use the "Compare" buttons while browsing.

GetApp offers objective, independent research and verified user reviews. We may earn a referral fee when you visit a vendor through our links. 

Top Rated Marketing Analytics Software with Customer Journey Mapping - Page 4

Last updated: April 2026

Verified reviewer profile picture
Get free expert advice+1 (888) 216-6745
Call now for a one-to-one consultation in under 15 mins.
1 filter applied

Features


Integrated with


Pricing model


Devices supported


Organization types


User rating


148 software options

Looker logo

BI platform for data exploration & analytics

learn more
Looker makes it easy for you to find, explore & understand your marketing data. Measure success & make better decisions by seeing all your data together.

Read more about Looker

Users also considered
Improvado logo

Marketing analytics and intelligence platform

learn more
Improvado is a powerful ETL platform that seamlessly extracts data from 500+ sources, applies smart transformations, and delivers unified insights to your preferred destination. With 15 pre-built data transformation recipes, you can instantly standardize metrics and run cross-channel analysis.

Read more about Improvado

Users also considered
SEO Tester Online  logo

Web-based lead management and SEO optimization software

learn more
SEO Tester Online is an online-based search engine optimization tool that enables marketing experts to optimize customer engagement. Key attributes include SEO and web marketing, lead generation, keyword customization, SEO reporting, competitor analysis, position tracking, and content management.

Read more about SEO Tester Online

Users also considered
Mixpanel logo

Powerful, self-serve product analytics.

learn more
Mixpanel helps companies build better products through data. With our powerful, self-serve product analytics solution, teams can easily analyze how and why people engage, convert, and retain to improve their user experience.

Read more about Mixpanel

Users also considered
Campaign Monitor by Marigold logo

Cross-channel marketing made simple and stress-free

learn more
Create pixel-perfect designs with our drag-and-drop tools and use powerful automation workflows to send relevant and personalized emails.

Read more about Campaign Monitor by Marigold

Users also considered
AppsFlyer logo

Mobile attribution and marketing analytics for app marketers

learn more
AppsFlyer is a cloud-based mobile attribution and marketing analytics platform which assists app marketers with campaign management and conversion tracking. Its key features include customer journey mapping, attribution modeling, audience segmentation, social media metrics and retention tracking.

Read more about AppsFlyer

Users also considered
Heap logo

All-in-one solution for creating great digital experiences.

learn more
Immediately start getting all the answers by installing our snippet, without waiting on engineers. Build landing pages & confidently know which variations perform best & why. Segment users by source, demographics, behavior, conversion, and drop-off points to target & retarget like a pro.

Read more about Heap

Users also considered
Marketing Evolution logo

Marketing management platform

learn more
Marketing Evolution is an all-in-one attribution and planning platform that unearths your customers’ unique journey, provides full-funnel attribution and measurement, and helps eliminate waste from yearly marketing investments.

Read more about Marketing Evolution

Users also considered
Flowpoint logo

Boost conversions with behaviour tracking

learn more
This web analytics solution utilizes AI to help you gain insights into your customers' online behavior and optimize your conversion rates.

Read more about Flowpoint

Users also considered
Voyado logo

Cloud-based customer experience platform

learn more
Voyado is a cloud-based customer experience platform that helps retail brands create hyper-relevant shopping experiences, optimize customer loyalty, and drive business growth.

Read more about Voyado

Users also considered
Adverity logo

Integrated data platform for marketing analytics

learn more
Adverity is the leading integrated data platform for connecting and managing all of the data you need to drive marketing performance.

• 600+ data connectors across marketing, advertising, sales and finance
• Automated data quality and management tools
• Customizable data visualizations

Read more about Adverity

Users also considered
Madtrix logo

AI assisted analytics for marketing, sales and growth teams

learn more
Go beyond dashboards and spreadsheets. Make data driven decisions based single point of truth for all your marketing data and AI driven insights

With Madtrix analytics teams can track marketing, sales and customer operations, their efficiency and results across the customer journey.

Read more about Madtrix

Users also considered
Mailchimp logo

Email and SMS marketing automation platform

learn more
Mailchimp is an email and SMS marketing platform that combines artificial intelligence with marketing automation capabilities. The platform features a drag-and-drop builder, content creation tools, and audience management functions to help businesses design and distribute marketing campaigns across multiple channels.

Read more about Mailchimp

Users also considered
Oktopost logo

We make it measurable

learn more
Oktopost improves marketing analytics by automatically adding UTM codes to all social media posts. Marketers are able to realize the value of social media.

Read more about Oktopost

Users also considered
Adobe Analytics logo

Digital Analytics Software

learn more
Adobe Analytics empowers marketing, product, and business teams with insights to understand their customers and the journeys they take across digital channels, products, content, and services.

Read more about Adobe Analytics

Users also considered
Netcore Customer Engagement logo

AI-driven omnichannel growth platform

learn more
Netcore’s Customer Engagement & Experience suite serves ad a full-stack growth platform for digital brands to boost customer engagement, conversions, retention and product experience at scale. It helps deliver the right message to the right customer through the right channel and at the right time.

Read more about Netcore Customer Engagement

Users also considered
CleverTap logo

User Retention Platform for High-Growth Mobile Apps

learn more
Understand your customers with real-time insights and immediately trigger engagement campaigns based on user behavior through a single platform.

Read more about CleverTap

Users also considered
Onclusive Social logo

AI-powered social listening and market intelligence platform

learn more
Digimind is a social listening and market intelligence platform designed to help marketers and analysts with brand reputation, competitive intelligence, consumer insights, trend tracking, influencers identification and campaign analysis.

Read more about Onclusive Social

Users also considered
Vendasta logo

AI platform scaling agency client acquisition

learn more
Vendasta is an end-to-end platform for local experts who market, sell, bill, fulfill, and deliver digital solutions to small and medium businesses.

Read more about Vendasta

Users also considered
Zoho Marketing Automation logo

Multichannel marketing automation, simplified

learn more
Access real-time dashboards and detailed reports to track campaign performance, audience behavior, and ROI. Make informed decisions with insights that show what’s working and where to optimize.

Read more about Zoho Marketing Automation

Users also considered
Funnelytics logo

Ditch the spreadsheets. Get the right answer faster.

learn more
Ditch the graphs and spreadsheets and get the right answer faster. When you know what to optimize, you can scale with confidence. Funnelytics Performance helps you do that.

Read more about Funnelytics

Users also considered
Basis Technologies logo

Transform data silos into revenue growth

learn more
QuanticMind is the industry’s first unified system of record that ties together all of a brand's marketing data. Our breakthrough machine learning technology, including campaign optimization, predictive analytics, and full-funnel reporting, allows brands to engage through the entire customer journey

Read more about Basis Technologies

Users also considered
QuanticFy logo

The real performance of every marketing investments

learn more
Quanticfy is the first marketing attribution solution to recognize each user before the first purchase on sites and thus, give the real figures/ROAS of every marketing investment.

Read more about QuanticFy

Users also considered
LiveRamp logo

The leading data collaboration partner

learn more
LiveRamp is the leading data collaboration partner, empowering marketers and media owners to deliver and measure marketing performance everywhere it matters. LiveRamp seamlessly unites data to unlock deep insights, deliver transformational consumer experiences, and drive measurable growth.

Read more about LiveRamp

Users also considered
BlueConic logo

Customer growth platform powered by real-time AI decisioning

learn more
BlueConic turns first-party data into real-time revenue decisions — coordinating every channel from acquisition through retention.

Read more about BlueConic

Users also considered