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Marketing Analytics Software - Page 4

Last updated: April 2026

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124 software options

AppsFlyer logo

Mobile attribution and marketing analytics for app marketers

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AppsFlyer is a cloud-based mobile attribution and marketing analytics platform which assists app marketers with campaign management and conversion tracking. Its key features include customer journey mapping, attribution modeling, audience segmentation, social media metrics and retention tracking.

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Heap logo

All-in-one solution for creating great digital experiences.

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Immediately start getting all the answers by installing our snippet, without waiting on engineers. Build landing pages & confidently know which variations perform best & why. Segment users by source, demographics, behavior, conversion, and drop-off points to target & retarget like a pro.

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HubSpot Marketing Hub logo

All in one inbound marketing platform

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With HubSpot’s inbound marketing software platform, you have access to integrated metrics that span your contacts database, marketing content & website traffic.

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AnyRoad logo

Make every experience count.

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Collect actionable insights from guests and visitors to guide your marketing and improve conversions. Our reports and configurable dashboards allow brands to identify traits and behaviors that drastically impact digital and experiential marketing performance.

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Intricately logo

Cloud product adoption, usage and spend data management

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Intricately's cloud product adoption, usage and spend data accelerates the go-to-market strategies of cloud revenue teams. Cloud sellers and marketers can prospect more efficiently and close deals faster with Intricately's cloud footprint data.

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Flowpoint logo

Boost conversions with behaviour tracking

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This web analytics solution utilizes AI to help you gain insights into your customers' online behavior and optimize your conversion rates.

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Mailchimp logo

Email and SMS marketing automation platform

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Mailchimp is an email and SMS marketing platform that combines artificial intelligence with marketing automation capabilities. The platform features a drag-and-drop builder, content creation tools, and audience management functions to help businesses design and distribute marketing campaigns across multiple channels.

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PopSQL logo

Cloud-based SQL editing and collaboration platform

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PopSQL is an SQL editor that helps businesses write and organize queries and share them with team members through a unified database, improving collaboration across the organization. Supervisors can create a library of queries and share SQL statements, charts or other relevant data with editors using deeplinks.

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Jira logo

Project management and work tracking software

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Jira is project tracking software that helps every team collaborate to plan, track, and release work by breaking down big ideas into achievable steps. Jira offers features like task organization, work alignment to goals, customizable workflows, and real-time data insights to optimize outcomes.

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Funnelytics logo

Ditch the spreadsheets. Get the right answer faster.

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Ditch the graphs and spreadsheets and get the right answer faster. When you know what to optimize, you can scale with confidence. Funnelytics Performance helps you do that.

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Basis Technologies logo

Transform data silos into revenue growth

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QuanticMind is the industry’s first unified system of record that ties together all of a brand's marketing data. Our breakthrough machine learning technology, including campaign optimization, predictive analytics, and full-funnel reporting, allows brands to engage through the entire customer journey

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QuanticFy logo

The real performance of every marketing investments

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Quanticfy is the first marketing attribution solution to recognize each user before the first purchase on sites and thus, give the real figures/ROAS of every marketing investment.

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Freshmarketer logo

Conversation rate and marketing management software

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Freshmarketer is an all-in-one conversion rate optimization (CRO) hub designed to help businesses and marketing agencies convert website visitors into customers

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Talkwalker logo

A social listening, analytics & influencer management tool

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Talkwalker is a cloud-based social media and analytics platform, which assists businesses with social listening and influencer marketing. Key features include team communications, channel management, content analysis, automated alerts, data intelligence, engagement tracking, and brand management.

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Wrike logo

AI powered workflow management platform

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Get real-time insights and monitor your marketing performance with one powerful solution. Used by more than 20,000 companies worldwide, Wrike's features include publishing tools, proofing software, and custom reports. Boost your marketing management with our award-winning platform.

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Vaizle logo

Actionable insights and reports on social media campaigns

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Vaizle offers a set of features for social media and ad analytics that make the day-to-day lives of marketers easier. Through it, companies are able to visualize complex marketing analytics data and make data-driven, informed decisions.

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Trackier logo

Real-time performance and affiliate marketing platform

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Trackier is a cloud-based performance marketing solution that helps marketing agencies manage campaigns, track affiliate sales, and optimize customer conversions. Key features include white-labeling, click tracking, traffic segments, geotargeting, real-time data, and reporting.

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MoEngage logo

An Insights-led Customer Engagement Platform

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MoEngage Analytics helps marketers and product owners understand customer behavior, campaign performance, and product feature usage.

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WASK logo

AI-based digital marketing and advertising solution

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WASK is an AI-based SaaS solution designed to assist advertisers in managing their digital campaigns. The platform helps advertisers achieve better results without requiring technical knowledge by automating the optimization of campaigns to target more customers and users. WASK also facilitates the measurement of website and application visitors and customers.

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Sendlane logo

Email marketing automation for eCommerce Stores!

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Short Description Behavior-based automation proven to help turn email marketing into your #1 growth engine for your eCommerce store.

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Quantcast logo

Audience measurement & realtime ads

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Quantcast is an audience measurement software that offers data analytics to better understand your website traffic. The app pulls data from over 100 million web and mobile platforms to provide reports on audience demographics and geographic data including insights into competitor websites.

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Audiense logo

Consumer segmentation and cultural insights at the core

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Audiense Insights allows you to identify and understand any audience, no matter how specific or unique it is. Effortlessly combine numerous filter options when you create a report, such as user profiles, affinities, demographics and job roles, creating highly personalised audience segments.

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ActiveDEMAND logo

An integrated marketing solution for marketers & agencies

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ActiveDEMAND dashboards provide instant access to Google Analytics and AdWords, SEO, call tracking, social, email and other marketing analytic data.

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Influence logo

Social proof marketing software for businesses of all sizes

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Influence helps businesses track user activities, visitor traffic, sales trends, and other marketing data on a unified portal. The platform lets organizations display a variety of data like reviews, feedback, customer signups, sales, and more across websites via custom notifications in real-time.

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data.ai Intelligence logo

Analytics software & competitor intelligence for mobile apps

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App Annie provides the world's leading brands and publishers across all B2C verticals with the most comprehensive mobile market data and analytics to drive their mobile strategy, products, marketing and monetization.

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