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Marketing Analytics Software - Page 14

Last updated: April 2026

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391 software options

Oracle Data Management Platform logo

Data management platform for marketing

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Oracle BlueKai is a cloud-based big data platform which enables marketing organizations to personalize online, offline, and mobile marketing campaigns with richer and more actionable information about targeted audiences.

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Microsoft Advertising logo

Campaign management and search engine optimization software

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Microsoft Advertising is a pay-per-click software designed to help businesses select searchable keywords to configure advertisements and manage campaigns. Administrators can define budgets, measure return on investment (ROI), and adjust spending on a unified interface.

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Sales & Orders logo

Ecommerce Tools Built for Growth

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Create, manage, and optimize product feeds and ad campaigns for today's top retail channels for growth: Google Shopping, Microsoft Bing, Facebook, Instagram, Snapchat and Pinterest.

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DemandSphere logo

Enterprise SEO Made Simple

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Make enterprise easy to manage with GinzaMetrics. The platform is being used by agencies, large brands, e-commerce, lead generation firms, and startups. It allows it's users to manage millions of keywords across large site portfolios.

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Mapp Marketing Cloud logo

Data handled. Engagement automated. Marketers liberated.

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Mapp Cloud is an Insight-led Customer Experience platform that helps B2C brands understand and act on meaningful insights. Data collection, analysis, segmentation, personalization and cross-channel engagement are the core components, transformed into real time actions for customer centric marketing.

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Lifesight logo

AI-powered data activation & marketing measurements platform

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Lifesight is AI-powered data activation & marketing measurements platform designed to help marketers drive sustainable growth in the privacy-first era with.

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Traffic Buddy logo

Traffic Buddy: Organic Website Traffic and View Bot

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Unleash genuine-like traffic with Traffic Buddy by GSoftwareLab – the bot that supercharges your site's SEO, analytics, and user engagement effortlessly!

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Upp logo

Creating a world where retailers can thrive

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Upp maximises your product marketing channels, such as Google, by unlocking the potential trapped within a retailer's data sets.

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Happydemics logo

Tool to measure, optimize and elevate ROI across all media

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Happydemics is a cloud-based solution that helps businesses measure and optimize all media investments.

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Stampede logo

Zero-fuss marketing platform for hospitality brands

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Stampede is the marketing solution for hospitality and leisure businesses. We do the heavy lifting for owners, operators and marketers, making the difficult marketing tasks easy.

Our platform provides an end-to-end solution incorporating Email and SMS Marketing, Automation Table Bookings, Guest Wi

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RhythmOne logo

Marketing analytics and demand side platform (DSP)

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RhythmOne is a marketing analytics and demand-side platform (DSP) designed to help businesses manage advertising on multiple screens. The application enables brands and marketing teams to engage consumers through connected TV (CTV), in-app ads, videos, and display advertising formats.

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LDOO logo

AI answers marketing questions in plain language

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LDOO is a conversational analytics platform for agencies and marketing teams, connecting analytics, advertising, and commerce data. Users can ask questions in plain language and get AI-generated answers with cited sources, removing the need for dashboards. Features include automated reporting, white-label branding, proactive alerts, scheduled reports, and client portals offering live data views without login credentials.

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TrueNorth logo

Marketing management for remote teams

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Move fast and stay aligned as a marketing team with TrueNorth, the first marketing management platform built for remote teams.

TrueNorth centralizes where you’re aiming (simulation), how you’ll get there (experiments), what you plan to do (timeline) and your results in place, not all over the place.

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GetWelcom logo

Hotel guest experience management platform

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GetWelcom offers a digital platform for hotels that enhances guest experience through multiple integrated solutions. The system includes online check-in capabilities, digital room directories, and tools for managing customer satisfaction and online reputation. Compatible with various hotel management systems, the platform helps streamline operations while improving guest communication.

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GlobeNewswire logo

One of the world's largest newswire distribution networks

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Build awareness, boost online visibility, and get more media coverage. GlobeNewswire distributes press releases and multimedia content on behalf of thousands of customers every year, including growing businesses, agencies, non-profits, and many of the world’s largest public companies.

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Semantria logo

Text analytics and sentiment analysis

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Semantria is a text analytics and sentiment analysis app that interprets social media engagement and other customer interactions. The app pulls data from tweets and Facebook posts, as well as survey results, reviews and other business content to identify trends and provide deeper customer insight.

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Nudge logo

The easiest way to improve your content.

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Nudge brings together everything that's needed to measure content . The products power marketing & product teams globally, for media companies and brands. From startup to enterprise.

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Upside logo

Revenue attribution and intelligence platform

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Upside is a revenue attribution platform that unifies go-to-market data to provide insights into deal performance and campaign effectiveness. Using AI, it reconstructs missing touchpoints and creates a knowledge graph linking people, touchpoints, and timelines across the customer journey. It integrates with tools like Salesforce, Marketo, HubSpot, and Gong to deliver reporting and forensic attribution analysis for sales, marketing, and revenue teams.

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Scuba logo

Transform customer experience with continuous intelligence

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Scuba Analytics is a customer journey analytics tool that allows you to run no-code queries against time-series data, so you can get answers about your most pressing data questions in a matter of seconds. And Scuba can also be provisioned in your cloud provider of choice.

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Market360 logo

Marketplace optimization tool

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Market360 is a marketplace optimization tool designed to help brands, manufacturers, and retailers grow their sales revenue across the digital shelf by providing in-depth analytics for every stage of the buyer journey with personalized optimization insights.

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TV & Radio Attribution logo

Algorithmic TV & Radio attribution for marketing teams

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TV & Radio Attribution by Quality Analytics measures ad performance for offline campaigns and provides detailed visualizations. It can integrate with Google Analytics and simultaneously measure multiple campaigns. Marketing teams can attribute past campaigns and plan for future media schedules.

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Accutics logo

Marketing data management platform for the enterprise

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At Accutics we help enterprises with standardizing, governing and connecting campaign metadata across every team and channel from a single platform.

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AdsAdvisor logo

Marketing analytics and automation for mobile app growth

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Track ROAS, LTV, and user behavior with 200+ metrics, custom dashboards, and predictive models. AdsAdvisor enables fast, transparent analytics for mobile apps, with full iOS SKAN and MMP support.

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Apptrove logo

Mobile Marketing Platform for app owners

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Apptrove is a comprehensive Mobile Measurement Partner (MMP) platform designed to manage the performance of mobile apps. The platform offers a suite of features to empower app marketers, data analysts, and product teams.

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LiftLab logo

The Science of Marketing Effectiveness

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LiftLab is a cloud-based marketing measurement platform that allows businesses to maximize digital media spend, connect revenue data, and generate predictive analytics to optimize your marketing ROI and growth-profitability dynamics.

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