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Marketing Analytics Software - Page 15

Last updated: April 2026

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373 software options

OptiMine logo
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Marketing measurement platform

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OptiMine Insight is an agile, cross-channel marketing measurement platform for business looking to maximise ROI of their online & offline advertising spend

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FunnelTap logo
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Funnel ROI calculator and campaign forecasts

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Create funnel scenarios for your marketing and sales campaigns. Forecasts your marketing programs based on different variables and visualize your funnel performance.

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Sprighub logo
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Measure, Optimize, Grow

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SprigHub is a SaaS platform that utilizes AI technology to enhance marketing performance. It analyzes and evaluates channels, campaigns, and marketing efforts then gives real-time suggestions for spending adjustments to boost revenue and improve impact.

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Wodwo logo
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Wodwo, an AI driven audience builder and insights tool.

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Wodwo is a cloud-based solution that helps streamline customer data management using artificial intelligence (AI) technology. The solution helps simplify audience modeling to help marketers uncover vital insights and enhance campaign effectiveness. This DIY tool removes the guesswork and provides data-driven audiences from customers' first-party data. Key features include audience targeting, reporting, customer segmentation, and more.

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Rivalwin logo
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Digital ad competitive intelligence platform

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Rivalwin monitors competitor ads across Meta, Google, TikTok, LinkedIn & newsletters. Get daily AI-powered summaries with new creatives, retired campaigns, messaging analysis and cross-channel strategy insights — automatically.

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GrowthOS logo
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Powering better marketing investment decisions

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The market mix modeling platform is powered by gold-standard econometrics and machine learning. GrowthOS makes media mix modeling easy with integrations with all the most common marketing data sources to streamline collection processes and drive an unparalleled speed to insight and optimization.

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Beckon logo
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Marketing intelligence, analytics, reporting, and dashboards

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Beckon is an omnichannel marketing analytics and reporting platform offering performance scorecards, custom KPI comparisons, real-time dashboards, and more

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Seenka logo
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Seenka Media Intelligence

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Seenka is Latin America’s most advanced cross-media advertising intelligence platform

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G-MOS logo
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Automated Google Ads campaign management platform

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By combining campaign creation, keyword generation, and campaign optimization tools, G-MOS helps to manage campaigns on autopilot.

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Tofu Analytics logo
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Cloud-based solution for social media analytics.

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Tofu Analytics is a cloud-based solution that helps businesses manage social media analytics through artificial intelligence (AI) technology. The platform offers a variety of features including URL analysis, social listening, Google PageRank tracking, text mining, sentiment analysis, and more. Additionally, Tofu Analytics also facilitates API integration for data retrieval from social media platforms such as Instagram, Facebook, TikTok, Twitter, and YouTube.

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Valiyou logo
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Attention valuation & sponsorship management tool

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Comprehensive analytics for sponsorship ROI measurement. Aggregate data from social media, events, and broadcasts into unified dashboards. Track engagement metrics, calculate CPM rates, and generate quarterly reports that prove marketing value to sponsors.

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Affnook logo
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Affiliate tracking platform for iGaming brands

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Affnook is an affiliate tracking solution for iGaming brands and operators that helps manage relationships with affiliates by providing custom tracking links and performance analytics.

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XCAMPAIGN logo
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Industry-independent solution for email marketing.

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XCAMPAIGN is an email marketing solution designed to support companies wishing to acquire new customers and/or maintain existing customers. Various functions for analysis, dispatch, and addressing target groups are available for this purpose.

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Movable Ink logo
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Data-Activated Creative Content for Digital Marketing

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Movable Ink helps digital marketers take any data and activate it into real-time, personalized creative. It works anywhere there are pixels in front of a consumer’s eyes and is a powerful extension to your existing marketing technologies.

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Maestra logo
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All-in-one personalization platform for DTC brands

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Maestra is an all-in-one personalization platform for DTC brands. It offers white-glove service for each client and combines a real-time CDP, advanced segmentation, complex omnichannel flows, site and app personalizaion, AI-powered recommendation engine, loyalty and referral programs, and analytics.

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Upp logo
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Creating a world where retailers can thrive

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Upp maximises your product marketing channels, such as Google, by unlocking the potential trapped within a retailer's data sets.

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LDOO logo
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AI answers marketing questions in plain language

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LDOO is a conversational analytics platform for agencies and marketing teams, connecting analytics, advertising, and commerce data. Users can ask questions in plain language and get AI-generated answers with cited sources, removing the need for dashboards. Features include automated reporting, white-label branding, proactive alerts, scheduled reports, and client portals offering live data views without login credentials.

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TrueNorth logo
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Marketing management for remote teams

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Move fast and stay aligned as a marketing team with TrueNorth, the first marketing management platform built for remote teams.

TrueNorth centralizes where you’re aiming (simulation), how you’ll get there (experiments), what you plan to do (timeline) and your results in place, not all over the place.

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Market360 logo
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Marketplace optimization tool

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Market360 is a marketplace optimization tool designed to help brands, manufacturers, and retailers grow their sales revenue across the digital shelf by providing in-depth analytics for every stage of the buyer journey with personalized optimization insights.

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TraceDock logo
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A plug-and-play first-party data collection software

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TraceDock is a first-party data collection software. It helps users get up to 30% more marketing data in Google Analytics and Meta and to attribute all transactions to the proper channels and campaigns while preserving consumer privacy. A plug-and-play solution - up and running in only 20 minutes.

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Oyster CDP logo
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Customer data platform

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Oyster is a customer data platform that helps businesses integrate data from all sources, manage customer profiles, access predictive analytics, and gain actionable insights using reports, dashboards, and alerts. It assists users with personalization and customer experience optimization and behavioral analysis.

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FoxData logo
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Cloud-based mobile app analysis solution

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FoxData is a data-based supporting platform that tracks the apps' most critical data, navigate the App Marketing, and fuel App Growth with Intelligence

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Upside logo
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Revenue attribution and intelligence platform

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Upside is a revenue attribution platform that unifies go-to-market data to provide insights into deal performance and campaign effectiveness. Using AI, it reconstructs missing touchpoints and creates a knowledge graph linking people, touchpoints, and timelines across the customer journey. It integrates with tools like Salesforce, Marketo, HubSpot, and Gong to deliver reporting and forensic attribution analysis for sales, marketing, and revenue teams.

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