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Marketing Analytics Software

Last updated: April 2026

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124 software options

Mayze logo

Cloud-based marketing analytics software

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Mayze is a cloud-based business-to-business (B2B) marketing analytics software that aggregates data from websites, LinkedIn, search engine optimization (SEO), email, and leads. It helps users identify trends, optimize campaigns, and quantify returns on marketing investment.

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OWOX BI logo

OWOX Data Marts - Free Forever Open-Source Self-Service Anal

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OWOX Data Marts - Free Forever Open-Source Self-Service Analytics Platform

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Appgain logo

Customer Engagement Platform

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Appgain is a Customer Engagement Platform that provides marketers with features to acquire, activate, and retain users such as marketing automation, omnichannel messaging, user segmentation, uninstall tracking, mobile landing pages, and more.

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appICE logo

Mobile marketing automation platform

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appICE is a full-stack solution consisting of powerful customer analytics, cross-channel engagement across multiple channels like email, push, in-app, SMS, WhatsApp, and LinkedIn, and AI-driven personalization.

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Eulerian logo

Attribution analytics and activation platform

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Eulerian is a unified marketing solution that combines attribution, analytics, and activation capabilities. The platform features real-time data collection through server-side and first-party methods, multi-touch attribution modeling including Markov-based models, and customizable dashboards with AI-powered insights. It offers audience segmentation tools, marketing mix modeling, and integrations with various platforms including e-commerce systems and analytics tools.

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Go Insights logo

All your data in one place-Level up your analytics discovery

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Keep track with daily or weekly reports, see progress towards your goals, also get notified when any unusual spikes or dips happen using anomaly detection.

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Verfacto logo

Marketing analytics software for eCommerce platforms

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Verfacto is a marketing analytics software that is designed for businesses in multiple industry segments, such as healthcare, electronics, fintech, fashion, personal care, and personal care. It helps organizations monitor product performance and sales operations across eCommerce platforms.

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FUNNELCAST logo

Sell more. Spend less.

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Concise predictive and prescriptive insights that help you sell more. Data-driven sales forecasting, optimization and planning.

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Varazo Engage logo

Cloud based Digital Marketing Manager Platform

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Digital marketing cloud platform tracking tasks, tools and website credentials, communication, media channel activities and alerting digital marketing failures

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InfiniGrow logo

Revenue marketing platform with attribution insights

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InfiniGrow provides marketing analytics that unify your data sources, track attribution across customer journeys, and deliver actionable insights for revenue optimization. Get detailed pipeline analysis, ROI tracking, and predictive forecasting to improve marketing performance across channels.

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Slingshot logo

The all-in-one digital workplace that keeps teams productive

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Slingshot is an all-in-one digital workplace with easy-to-use features that eliminate app-switching for teams, providing them with all the elements of a workflow. It creates uninterrupted collaboration with project management, file and content storage, task tracking, and chat.

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Streamforge logo

Influencer marketing solution

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Streamforge is an influencer marketing platform that provides brands with comprehensive tools to discover, analyze, and track influencers across multiple social media networks. The platform leverages artificial intelligence to deliver detailed insights from various influencer profiles across YouTube, Instagram, TikTok, Twitch, and X.

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Ovonts logo

One workplace. Everything influence, anything content.

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Ovonts is a cloud-based influencer marketing and omnichannel social commerce enablement platform. It is built on an open architecture powered by modules, custom analytics and workflow tools to empower your work the way you do with influencers, creators, content, managers and teams.

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Funnel Science logo

Predictive Sales & Marketing Analytics

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Funnel Science is a sales, marketing, and predictive AI software for real-time ROI optimization for PPC, SEO & social media ad campaigns for brands & agencies

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Master Metrics logo

Master Metrics - The All in One Marketing Solution Software

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Master Metrics offers an all-in-one management solution tailored for agencies and marketing teams. It combines visual dashboards, alerts, and seamless Google Sheets integration, enabling streamlined data extraction and comprehensive oversight of advertising accounts and customer data from multiple sources.

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ADA logo

ADA AI Conversational Marketing Platform

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ADA personalizes customer engagement by putting the power of AI in the hands of the people who know your business best. With ADA, it's simple for non-technical teams to build an automated, enterprise-class chatbot that solves 80% of customer inquiries.

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Lebesgue logo

AI Intelligence & First-Party Data for E-commerce Growth.

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AI-powered marketing analytics suite for e-commerce (Shopify/Woo). Integrates store, ads (Meta/Google/TikTok+), GA4, Klaviyo, Le-Pixel (first-party data) & competitor data. Provides unified dashboards, accurate ROAS/LTV, ad audits & AI recommendations for marketing optimization.

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Coupler.io logo

Accelerate growth with data-driven decisions

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Coupler.io is a no-code data analytics and reporting automation platform with AI-powered features. It allows you to collect data from various cloud sources, transform it, and load it into spreadsheets, BI tools, data warehouses, and AI agents.

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Reeport logo

Data analytics tool to convert business data into insights

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Reeport is a French cloud-based data analytics platform designed to help teams automatically centralize, reconcile, and convert disparate data into actionable insights. Users can automatically collect data from multiple sources and generate data visualizations, dashboards, and granular reports.

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Markey logo

Digital Marketing Software for Small & Medium Businesses

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Markey.ai is a digital marketing automation tool that simplifies online marketing efforts for small and medium businesses.

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Dreamdata logo

AI-Driven Activation & Attribution for B2B Marketing

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Dreamdata is a B2B Activation & Attribution Platform built for empowering marketers.

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People.ai logo

AI-powered sales management & automation platform

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People.ai is an AI-powered predictive sales management platform which automatically captures sales activity from emails, calendars, dialers, CRM systems and more. The solution aims to provide sales & marketing teams with personalized, actionable revenue insights to enable the acceleration of growth.

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EasyInsights logo

Get cross-channel insightful marketing reports

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Build insightful marketing reports on Google sheets by combining metrics from multiple data sources such as Facebook Ads, Google Ads, Shopify, AppsFlyer etc.

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Missinglettr logo

Social media marketing software for content marketers

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Missinglettr is a social media marketing software that helps bloggers and content marketers amplify content from existing blogs to create posts for social media. The solution allows managers to schedule posts across various social media handles to generate website traffic and leads.

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Microsoft Clarity logo

See what your users want—with Clarity

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Clarity is a free, easy-to-use tool that captures how real people actually use your site.

Instant heatmaps: See at a glance which areas on your page drive the most engagement.

Session recordings: Watch how people use your site.

Insights: Learn what's working and what isn't.

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