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Website Optimization Tools Software - Page 2

Last updated: April 2026

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70 software options

Marketing Miner logo

SEO tool for data-driven marketers

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Marketing Miner is an SEO tool for all data-driven marketers. Gain valuable insights with over 40 features to skyrocket your website rankings. User-friendly interface and bulk data analysis features to save your time and effort.

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Smartlook logo

Qualitative analytics for websites and mobile apps

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Smartlook is a qualitative analytics solution for websites and mobile apps with always-on visitor recordings, heatmaps, automatic event tracking, and conversion funnels. Not just numbers and graphs, Smartlook will help you truly understand your users' actions.

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Mouseflow logo

Heatmaps, Session Replay, Funnels, Form analytics and more

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Mouseflow is a user behavior recording platform that helps reveal website visitors' activities through 6 types of heatmaps, non-sampled session replays, funnels, form analytics and feedback campaigns.
More than 165.000 clients trust Mouseflow to help them improve their website experiences.

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Keyword Insights logo

Keyword search intent and clustering at scale

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Keyword Insights is an efficient SEO tool that simplifies content creation and optimization. It generates keywords, forms topical clusters, and uses AI for easy content planning and SEO improvement. Ideal for marketers and SEO professionals.

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Performance Suite logo

All-in-One SEO-Tool

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Use the power of the Performance Suite. It bundles almost all online marketing data, makes it analyzable and automates many activities. Automate your digital marketing, save time and money and improve the performance of your projects. This is Next Level Online Marketing.

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Quicq logo

Image Optimization

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The perfect image for all visitors and devices. Quicq's smart technology automatically switches between different next-gen image formats based on the visitor's device

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Seobility logo

SEO management and website optimization software

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Seobility is a web-based SEO management software designed to help businesses streamline website crawling and site auditing operations via a unified platform. The platform allows marketing agencies to conduct backlink analysis, suggest relevant keywords, and configure workflows.

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LiveSession logo

LiveSession: Product Analytics, But Simple

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LiveSession: Product analytics but simple. Blend quantitative and qualitative data for better product decisions.

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Hotjar logo

Digital experience insights for any business selling online

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Hotjar provides digital experience insights so you can understand how users behave on your site, what they need, and how they feel, fast.

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Semrush logo

Reliable SEO tools for the AI Search Era

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Semrush SEO Toolkit contains more than 20 tools and reports to assist you in every step of your website SEO. You’ll have access to the largest keyword database and the most accurate search volume on the market.

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Jahia logo

Digital experience and content management platform

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Jahia helps businesses manage website and application development projects by creating digital frameworks for delivering a personalized customer journey. The content management system lets users create, edit, review, and publish structured and unstructured content and manage web pages, SEO & more.

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Survicate logo

Collect, analyze, and act on customer feedback

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Survicate is a complete customer feedback platform to collect, analyze, and act on customer feedback. Run surveys across every digital touchpoint, from email and website to mobile apps. Use AI to easily analyze feedback across sources. Act on customer feedback with 40+ native integrations.

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Google Optimize logo

Personalize user experiences and run tests on your website.

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Google Optimize is a website optimization solution, which provides features such as A/B testing, multivariate testing, reporting and analytics, audience targeting, conversion rate optimization, data visualization, engagement tracking, split testing, statistical analysis, and a visual editor.

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Fullstory logo

Every data point has a story to tell

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Fullstory surfaces the sentiment between clicks so enterprises can create better products and experiences that win lifelong loyalty.

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Similarweb logo

Website & app traffic data analysis

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Similarweb empowers businesses to grow, outperform competitors, and win their market. From traffic metrics to channel insights and industry trends, it delivers the digital intelligence needed to understand your audience and lead your category.

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Mida.so logo

AI-powered A/B testing platform

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Mida uses AI to help users test different options on the website quickly and easily. It’s faster than many similar tools and works well with popular platforms like WordPress and Shopify. Plus, it's free with up to 50,000 monthly tested users.

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SpiderNow logo

Making Technical SEO not so technical

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Our website crawler captures a website’s code and performs site audits in real-time so you can analyze the results quickly. Our Technical SEO Spider software is a great fit for SEO agencies, web developers and businesses.

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MarfeelPress logo

WordPress plugin for website optimization and publishing

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MarfeelPress is a WordPress plugin, which offers various tools to help businesses optimize audience engagement, ad revenue, and monetization across mobile websites. Users can publish SEO-optimized content across multiple platforms and send push notifications to specific recipients.

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POWR logo

Optimization tool for adding plugins to enhance your website

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Full suite of 60+ app plugins to enhance your website's productivity. POWR apps have been created to achieve the following goals:

- Collect more leads
- Improve overall conversions
- Display relevant information for site visitors
- Support existing customers
- Build trust in your brand

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Datadog logo

Cloud-Scale Monitoring Platform For Dev, Sec, and Ops teams.

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Datadog is the essential monitoring service for front-end and back-end infrastructure. Now with Datadog AI-powered Synthetics, you can proactively monitor your users' experiences, while correlating infrastructure metrics, traces and logs.

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Leadster logo

Marketing platform to increase lead generation

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Leadster is a Portuguese-language conversational marketing platform focused on lead generation. It makes it possible to use bots to approach leads, collect relevant data for the qualification process, and distribute them intelligently according to the answers obtained by the chatbot.

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SEO Tester Online logo

Web-based lead management and SEO optimization software

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SEO Tester Online is an online-based search engine optimization tool that enables marketing experts to optimize customer engagement. Key attributes include SEO and web marketing, lead generation, keyword customization, SEO reporting, competitor analysis, position tracking, and content management.

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Mixpanel logo

Powerful, self-serve product analytics.

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Mixpanel helps companies build better products through data. With our powerful, self-serve product analytics solution, teams can easily analyze how and why people engage, convert, and retain to improve their user experience.

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New Relic logo

Performance testing and monitoring management software

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Optimize website performance and user experience with New Relic's real-time insights, designed for software engineer practitioners.

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Moz Pro logo

Boost Your Rankings & Search Engine Visibility with Moz Pro.

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Moz Pro is a search engine optimization tool that allows companies to improve their rankings, increase traffic, and gain more visibility in search results.

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