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Marketing Analytics Software - Page 12

Last updated: April 2026

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455 software options

BlueConic logo

Customer growth platform powered by real-time AI decisioning

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BlueConic turns first-party data into real-time revenue decisions — coordinating every channel from acquisition through retention.

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Slemma logo

Business analytics app for teams

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Slemma is a powerful, cost-effective, and easy-to-use marketing analytics solution.

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Google Marketing Platform logo

Advertising campaigns and analytics software

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Google Marketing Platform is an advertising agency management software that helps businesses manage campaigns, monitor marketing performance, optimize websites & handle creatives on a centralized platform. Users can build dashboards and transform raw data into metrics, data visualizations & reports.

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Onclusive Social logo

AI-powered social listening and market intelligence platform

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Digimind is a social listening and market intelligence platform designed to help marketers and analysts with brand reputation, competitive intelligence, consumer insights, trend tracking, influencers identification and campaign analysis.

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MassTer logo

Marketing mix modeling software

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MassTer is a marketing mix modeling and optimization platform that offers a comprehensive solution to maximize your marketing performance. With MassTer, you gain valuable insights into your key sales drivers, accurately measure Return on Investment (ROI), and discover the optimal way to allocate your marketing budget.

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Mapp Marketing Cloud logo

Data handled. Engagement automated. Marketers liberated.

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Mapp Cloud is an Insight-led Customer Experience platform that helps B2C brands understand and act on meaningful insights. Data collection, analysis, segmentation, personalization and cross-channel engagement are the core components, transformed into real time actions for customer centric marketing.

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DemandSphere logo

Enterprise SEO Made Simple

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Make enterprise easy to manage with GinzaMetrics. The platform is being used by agencies, large brands, e-commerce, lead generation firms, and startups. It allows it's users to manage millions of keywords across large site portfolios.

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Synerise logo

AI-driven Customer Data & Experience Platform (CDXP)

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Get insights into which strategies work well and where you can optimize your marketing activities. Make informed, data-driven decisions about how and where you interact with customers.

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Heap logo

All-in-one solution for creating great digital experiences.

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Immediately start getting all the answers by installing our snippet, without waiting on engineers. Build landing pages & confidently know which variations perform best & why. Segment users by source, demographics, behavior, conversion, and drop-off points to target & retarget like a pro.

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Comarch Loyalty Marketing Platform logo

Powering hundreds of loyalty programs worldwide.

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No code and API-Centric Loyalty Marketing Platform that you can easily blend into any IT ecosystem with existing MarTech solutions. With built-in marketing analytics, it helps optimize campaigns and offers.

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Basis Technologies logo

Transform data silos into revenue growth

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QuanticMind is the industry’s first unified system of record that ties together all of a brand's marketing data. Our breakthrough machine learning technology, including campaign optimization, predictive analytics, and full-funnel reporting, allows brands to engage through the entire customer journey

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Funnelytics logo

Ditch the spreadsheets. Get the right answer faster.

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Ditch the graphs and spreadsheets and get the right answer faster. When you know what to optimize, you can scale with confidence. Funnelytics Performance helps you do that.

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Wunderkind logo

One-to-One Marketing Unleashed

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Wunderkind is the only performance marketing engine with guaranteed revenue performance. We deliver one-to-one messages at an unprecedented scale across email and text messaging for the world’s largest brands.

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KLIKER logo

Competition monitoring tool with a real-time market overview

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KLIKER is a market intelligence platform with real-time data shown on one screen in real-time.

Log in to KLIKER to check you brand's performance, your offer's competitiveness or competitor's activities.

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QuanticFy logo

The real performance of every marketing investments

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Quanticfy is the first marketing attribution solution to recognize each user before the first purchase on sites and thus, give the real figures/ROAS of every marketing investment.

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Trackier logo

Real-time performance and affiliate marketing platform

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Trackier is a cloud-based performance marketing solution that helps marketing agencies manage campaigns, track affiliate sales, and optimize customer conversions. Key features include white-labeling, click tracking, traffic segments, geotargeting, real-time data, and reporting.

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Audiense logo

Consumer segmentation and cultural insights at the core

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Audiense Insights allows you to identify and understand any audience, no matter how specific or unique it is. Effortlessly combine numerous filter options when you create a report, such as user profiles, affinities, demographics and job roles, creating highly personalised audience segments.

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Talkwalker logo

A social listening, analytics & influencer management tool

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Talkwalker is a cloud-based social media and analytics platform, which assists businesses with social listening and influencer marketing. Key features include team communications, channel management, content analysis, automated alerts, data intelligence, engagement tracking, and brand management.

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Demandbase One logo

Demandbase One™ | Go-to-Market Platform

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The Demandbase One Smarter GTM™ platform helps teams hit their revenue goals with fewer resources. It uses Account Intelligence, rich and reliable account-level insight, to help you orchestrate sales and marketing moves and inject relevance into every stage of the B2B buying journey.

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Claravine logo

Take the drama out of your marketing data

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Claravine is The Data Standards Company. We help brands and agencies deliver on the promise of modern marketing by standardizing taxonomies, naming conventions, and metadata across all digital experiences.

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Freshmarketer logo

Conversation rate and marketing management software

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Freshmarketer is an all-in-one conversion rate optimization (CRO) hub designed to help businesses and marketing agencies convert website visitors into customers

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Oktopost logo

We make it measurable

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Oktopost improves marketing analytics by automatically adding UTM codes to all social media posts. Marketers are able to realize the value of social media.

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Xnurta logo

AI-powered ad optimization for sellers, brands, and agencies

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Xnurta is an Amazon PPC software that leverages advanced AI tools, precision ad placements, and predictive analytics to help businesses grow their sales on Amazon and beyond. It offers solutions for sellers, brands, and agencies to accelerate their e-commerce marketplace advertising performance.

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Oracle Data Management Platform logo

Data management platform for marketing

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Oracle BlueKai is a cloud-based big data platform which enables marketing organizations to personalize online, offline, and mobile marketing campaigns with richer and more actionable information about targeted audiences.

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Oncrawl  logo

Cloud-based technical SEO data platform

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Oncrawl is a cloud-based technical SEO data platform for analyzing competitive websites. It collects and processes technical SEO data for large, complex sites to support digital strategy and search engine visibility.

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