BrightLocal vs Seobase

Semrush

Ahrefs

Yext

Ubersuggest

Moz Local

Compare BrightLocal and Seobase based on features, pricing, verified reviews, integrations & more on GetApp. Find out which software is best for your business in 2026.

Yext is the leading digital presence platform for multi-location brands, powering the knowledge behind every customer engagement. With one central platform, brands can turn their digital presence into a differentiator by delivering consistent, accurate, and engaging experiences to customers.

Semrush SEO Toolkit contains more than 20 tools and reports to assist you in every step of your website SEO.

Enhance your visibility in local searches. Moz Local helps you maintain accurate business listings and manage your online reputation on Facebook, Google, and other sites.

BrightLocal is a dedicated platform to help marketing agencies and in-house marketers succeed at local SEO. Its powerful toolset includes local rank tracking, citation tracking, GMB auditing, local search auditing, and review management tools. Every report can be white-labeled.

Activity Dashboard

Alerts/Notifications

Audit Management

Backlink Monitoring

Competitive Analysis

Customizable Branding

Customizable Reports

Customizable Templates

Dashboard

Geo Rankings

Google Analytics Integration

Keyword Rank Tracking

Keyword Research Tools

Keyword Tracking

Listing Management

Localization Automation

Mobile Keywords

Monitoring

Multi-Location

Performance Metrics

Reporting & Statistics

Reporting/Analytics

Reputation Management

Reviews Management

Scheduled/Automated Reports

SEO Audit

SEO Management

Social Media Integration

Third-Party Integrations

User Management

Web Traffic Reporting

Website Analytics

BrightLocal

Web-based

Owner

It helps get a good baseline and measure the outcome of our SEO strategies against these baselines. Customer service is fantastic and their resources are fabulous.

Website Developer

I have been using BrightLocal for about a month now and so far I am very impressed with the kind of features it offers for local SEO and the kind of reports that are available.

Digital Marketing Consultant

BrightLocal has been just that and more for me. They provide excellent local marketing content on a number of topics with amazing SEO tools to back it up and help get the job done.

They have great tools, many of which include a lot of customization to fit a variety of use cases. Their pricing includes good options for solopreneurs, small businesses, and up to large agencies.

Founder

What we liked best about BrightLocal was all the features that come with the software.

Creative Director

Bright local gives you so much good data when it comes to local SEO and the citation builder is probably the best thing that's ever happened in my life. It's shaved HOURS off of my workload.

Flat Tire Change Near Me

The absolute best thing about the software is the staff that walks you through it honestly. When just looking at the surface it doesn't look like much, but when you really dive into it.

Director

Loads of helpful video tutorials, responsive customer support, helpful marketing collaterals.

Appreciate the ease of use of Bright Local and the support that the team provides.

Co-owner

Clearly we have no use for a reporting tool who's reporting is so aggressively wrong so we attempted to cancel our annual subscription.

Agency Owner

We buy $1,000's worth of credits at a time to reduce our cost even more. I also like how it allows you to click through to existing citations whether they created them or not.

I like that the software has so many features and benefits. Citation building to review management.

Good information on keyword searches and very easy to use.

Marketing Manager

Sometimes the wrong citations are chosen and you have to go in and manually adjust the citations.

Manager

Ease of use and integration. Clean looking dashboard reporting system.

manager

Not enough video tutorials. It's still a bit confusing when following the directions from knowledge base/videos.

Marketing Consultant

Intuitive dashboards and no fuss integrations make the Bright Local platform very easy to use but also highly effective too.

Given the number of reports available in the program, it can be a bit difficult to navigate.

BrightLocal screenshot: Location Summary: Get a summary overview of the most important local search data for each location that you manage. From here you can jump into separate reports to get even more detail.

BrightLocal screenshot: Local Search Rank Checker: See the complete picture of local rankings at city or zip code level. Uncover localized search volumes and benchmark performance vs the competition.

BrightLocal screenshot: Local Search Grid: Get a bird's-eye view of your location's rankings. Measure the share of search visibility across the map for your most important keywords, and find out which need attention.

BrightLocal screenshot: Local Search Audit: Uncover your biggest optimization opportunities and save countless hours lost to manual, repetitive audits.

BrightLocal screenshot: Citation Tracker: Track where your business's NAP (name, address, phone number) appears online, manage duplicate listings, and find inaccurate information that needs fixing.

BrightLocal screenshot: Google My Business Audit: A report that deep dives into your GMB metrics and uncovers the insights to help you leapfrog the competition.

BrightLocal screenshot: Reputation Manager: Use Reputation Manager to stay on top of all your reviews wherever your customers leave them. View and reply to Google and Facebook reviews directly within the platform, and generate more positive reviews with 'Get Reviews' campaigns.

Freelancers

Mid Size Business

Small Business

Ahrefs is an all-in-one SEO toolset that helps you rank higher and get more traffic.

Ubersuggest is a free online domain and keyword research tool that enables businesses to receive insights into traffic on competitor’s page and popular organic keyword phrases.

Wix is a website-building and business management platform that helps users create any type of website and expand the brand's online presence. Wix offers its users different ways to build sites; for those less tech-savvy, the Wix Editor is the way to go. It boasts a choice of various pre-designed templates that can be personalized with a drag-and-drop editor and various other AI capabilities, such as an automated text generator.

seobase is a suite of SEO tools that is built to help businesses boost their search engine rankings, conduct keyword research, improve SERP results, analyze backlinks, identify SEO errors, and more.

Campaign Analytics

Campaign Management

Conversion Rate Optimization

Data Visualization

Landing Pages/Web Forms

Link Management

Multi-Campaign

Performance Management

Real-Time Data

Real-Time Notifications

Real-Time Updates

Visual Analytics

Website Management

Workflow Management

Seobase

Linux

Windows

Consultant 

Seobase is excellent for identifying keyword strings and position against competitors. It makes it easy to spot opportunities and areas where the website needs improvement.

A Disappointing Experience with Poor Customer Support and Questionable Data Accuracy.

The best part about this tool is the great user experience. I can quickly see all the options and features and can start my work within a second.

Consultant

I was pleased with the online training and support that made it possible for me to develop a functional mastery of this powerful tool.

President

I like how the software is easy to use and simple to integrate. The platform has all the seo research info a good marketer needs to get their keywords ranking and staying ranked.

SEObase is super easy to use and the interface is clean and simple.

Security Manager

Fantastic experience easy to use and excellent customer support.

I like to have a insight into what will help with my clients SEO for the field that they operate.

Cofounder

Compared to other tools of a similar nature, I was amazed by how simple it is to use. Its affordable, fast and easy to use.

The user-friendly interface and actionable data made optimizing websites for better search engine visibility straightforward and effective.

Ecommerce Manager

For a small business that needs to improve its SEO, this tool will be enough to improve its SEO profile without having to invest large resources.

If you're an agency not using this software then you are missing out.

My overall experience is excellent. I will definitely upgrade my subscription.

Amazing product would not hesitate to recommend.

Administrator

Due to the facte there are a lot of explanations and hints you can easily integrate them into your website. I think also for bussineses this is a great aded value.

Both rookies and pros will find it simple to use and economical. Customer service is kind and quick to answer.

Tech administrator

It misses some features that I saw in other similar software with similar prices, some more expensive. But I still didn't test them so I don't know if they work better or worst or if I will need them.

Product Designer

But maybe pricing options for startups might just do the trick.

BrightLocal vs Seobase Comparison (2026)

BrightLocal

Seobase

Overview

Video & Screenshots

Pricing

User reviews

Key features

Integrations

Alternatives