Grin vs HypeAuditor

Later Influence

Metricool

Upfluence

Emplifi Social Marketing Cloud

CreatorIQ

Aspire

Compare Grin and HypeAuditor based on features, pricing, verified reviews, integrations & more on GetApp. Find out which software is best for your business in 2026.

Upfluence is a cloud-based influencer management solution designed to help businesses of all sizes manage social media marketing campaigns. The platform allows users to manage multiple campaigns, and includes an AI system, which assists you in creating personalised emails for creators.

Mavrck is an influencer marketing solution, which provides features such as influencer search and recruitment, customizable data points, collaborative content creation, influencer insights, influencer relationship management, customizable campaign workflow, content review, incentives, and reporting and analytics.

AspireIQ is an influencer marketing platform which enables users to identify key influencers, manage creative communities, produce branded creative content at scale, & make informed decisions with search & discovery tools, plus analytics, a content library, campaign tracking, & more

GRIN is built for DTC, ecommerce brands who run influencer marketing programs and are looking to scale their efforts with streamlined workflows and the flexibility of ecommerce integrations.

Activity Dashboard

Activity Tracking

Alerts/Notifications

Approval Process Control

Campaign Analytics

Campaign Management

Campaign Planning

Campaign Scheduling

Campaign Segmentation

Campaign Tracking

Categorization/Grouping

Communication Management

Contact Database

Contact Management

Content Management

Conversion Tracking

Customizable Branding

Customizable Reports

Data Import/Export

Data Visualization

Demographic Data

Email Marketing

Engagement Tracking

Faceted Search/Filter

Filtering

Influencer Discovery

Influencer Relationship Management

Influencer Tracking

Keyword Tracking

Monitoring

Multi-Campaign

Multi-Channel Management

Multi-Channel Marketing

Payment Tracking

Performance Metrics

Predictive Analytics

Real-Time Analytics

Real-Time Reporting

Reporting & Statistics

Rewards Management

ROI Tracking

Search/Filter

Social Advertising

Social Media Integration

Social Media Monitoring

Social Performance Management

Social Promotion

Third-Party Integrations

Trend Analysis

Workflow Management

Grin

Web-based

Influencer Relations Manager

Customer support team is amazing - they are quick and responsive to help with any challenges that arise. Having millions of potential partners to vet are great.

Influencer Marketing Manager

It is incredible software, run by a team of amazing people. Everyone that we have met through GRIN is very friendly and always willing to help if an issue occurs.

Social Media/Influencer Manager

We have had a LOT of problems with affiliate codes not working. This in turn was terrible to our clients as the reporting and ROI's didn't show up for them.

Doing large campaigns with BIG revenue goals was awesome. We've worked with people all year, were able to reach out to them, and get them signed up to promote again for Black Friday.

Influencer Marketing Specialist

The GRIN support team and engineers are SO helpful and work so quickly to resolve any and every issue we mention. I am very satisfied with the service and attention we have received.

Marketing Associate 

Overall I have had a wonderful experience using grin and really love the platform.

GRIN has made it incredibly easy to find the perfect influencer and to create a seamless relationship with them.

Head of Partnerships

The integration was super easy and has saved our company dozens of hours in reporting on content, fulfilling product, and managing influencer workflows.

PR Assistant 

My overall experience has been great. Campaigns are a breeze and customer support it always on top of it whenever we have any questions.

Director of Marketing

GRIN's greatest quality is its organization. It's not just a platform to find influencers or keep track of them -- it's a full-on relationship manager that can track every detail of your process.

Director of Operations & Marketing

We are also looking to branch out to our international customers and being able to easily search for profiles that meet our requirements is incredibly fun and easy.

Social Media Marketing Manager

It makes it easy to track your budget, send influencers product, track their conversions, and monitor their deliverables. It is also great for discovering new influencers and reaching out to them.

I love the ease of use and being able to send out bulk emails to all of our ambassadors when I need to update them on new campaigns or upcoming product launches.

Operations Manager

User Friendly and great way to manage Influencers.

DIGITAL MARKETING MANAGER

I love the integration with Shopify. Working with many influencers for three brands under a single account, it makes order creation and commission tracking a breeze.

Sr. Digital Relational Organizer

It was a bit hard to keep track of communications with each influencer within the platform.

Influencer Marketing Associate

System updates sometime cause a delay. The system tends to slow down when multiple users are using it.

Cofounder & CEO

We are solving the problem of how to scale an influencer team while maintaining deep relationships.

Grin screenshot: GRIN: Influencer Search

Grin screenshot: GRIN: Email Outreach

Grin screenshot: GRIN: Campaign Management

Grin screenshot: GRIN: ROI Report

Large Enterprises

Mid Size Business

Small Business

CreatorIQ is a cloud-based influencer marketing platform designed to help businesses of all sizes manage influencer marketing campaigns via a unified portal. The platform allows integration with third-party applications via APIs.

Use Metricool to analyze, schedule, and manage your social networks like a real pro. The tool designed to take your social networks to the moon.

An end-to-end Social Marketing Cloud for modern enterprises.

HypeAuditor uses innovative technology based on AI algorithms that enable the platform to identify behavioral patterns and detect potentially fraudulent activity on influencers’ accounts.

@mentions

Access Controls/Permissions

Benchmarking

Calendar Management

Commenting/Notes

Competitor Monitoring

Dashboard

Multi-Channel Data Collection

Real-Time Data

Reporting/Analytics

Role-Based Permissions

Sentiment Analysis

Visual Analytics

HypeAuditor

Creative Lead

The support team is responsive and fantastic. It has been invaluable in helping us find influencers on Instagram and TikTok.

СЕО

We can pick the best ones for our games and improve our campaigns with solid data. Also, it's great that our whole team can see all the influencer chats in one place.

Managing Director

The problem is that I applied for one month and for the second month I got charged even though there was a sign "no credits.

Founder 

For the price, the tool is super effective. Given it’s a tool where we get a lot of info on talent who do not need to be opted in to the platform it’s a lot of bang for your buck.

President

I love the basis of their technology and the ease of searching for relevant influencers for the brands that I work with.

I have sent more than 12 emails asking for a refund or for an extension of the service, but no reply. Probably the most unprofessional company I have ever met during my 25 years on web.

Guys often include new features in our active subscription for free. We are pleased with HypeAuditor and look forward to working with them in the future.

Thanks to the platform, we found influencers interested in our project, connected with them, and have already achieved our first collaborations.

Easy to use and super rich data-base. Makes influencer scouting much easier.

Director

The support service is also excellent and promptly answers any questions.

Restricted profiles are not available. I cannot see information about such accounts.

Creator

Most influencer tools and marketplaces are big dissapontment (in fact, it's a scandal).

Director of Brand

Simply the best influencer analytics/audit suite.

Co-founder

Intuitive interface, neat design, and great support.

The customer support team has been very helpful. Whenever we have questions support team are quick to assist us.

That worked very well, and we decided to integrate our e-com solutions as well.

Importantly we observe a steady ROI increase of our ad integrations within Instagram, Youtube and TikTok. This is a foreseeable outcome of a better bloggers and ambassadors search and management.

Digital Marketer 

Now, HypeAuditor has a new feature called campaign management, which is quite helpful to marketers and consultants who are managing campaigns on behalf of clients.

Grin vs HypeAuditor Comparison (2026)

Grin

HypeAuditor

Overview

Video & Screenshots

Pricing

User reviews

Key features

Integrations

Alternatives