Grin vs Influencer Hero

Later Influence

Upfluence

HypeAuditor

InGo

SocialLadder

Aspire

Compare Grin and Influencer Hero based on features, pricing, verified reviews, integrations & more on GetApp. Find out which software is best for your business in 2026.

Upfluence is a cloud-based influencer management solution designed to help businesses of all sizes manage social media marketing campaigns. The platform allows users to manage multiple campaigns, and includes an AI system, which assists you in creating personalised emails for creators.

Later Influence is the world’s most intelligent influencer marketing company, giving brands the confidence to create unforgettable campaigns through real creators, trusted insight, and expert guidance.

AspireIQ is an influencer marketing platform which enables users to identify key influencers, manage creative communities, produce branded creative content at scale, & make informed decisions with search & discovery tools, plus analytics, a content library, campaign tracking, & more

GRIN is built for DTC, ecommerce brands who run influencer marketing programs and are looking to scale their efforts with streamlined workflows and the flexibility of ecommerce integrations.

Activity Dashboard

Activity Tracking

Alerts/Notifications

Approval Process Control

Campaign Analytics

Campaign Management

Campaign Planning

Campaign Scheduling

Campaign Segmentation

Campaign Tracking

Categorization/Grouping

Communication Management

Contact Database

Contact Management

Content Management

Conversion Tracking

Customizable Branding

Customizable Reports

Data Import/Export

Data Visualization

Demographic Data

Email Marketing

Engagement Tracking

Faceted Search/Filter

Filtering

Influencer Discovery

Influencer Relationship Management

Influencer Tracking

Keyword Tracking

Monitoring

Multi-Campaign

Multi-Channel Management

Multi-Channel Marketing

Payment Tracking

Performance Metrics

Predictive Analytics

Real-Time Analytics

Real-Time Reporting

Reporting & Statistics

Rewards Management

ROI Tracking

Search/Filter

Social Advertising

Social Media Integration

Social Media Monitoring

Social Performance Management

Social Promotion

Third-Party Integrations

Trend Analysis

Workflow Management

Grin

Web-based

Influencer Relations Manager

Customer support team is amazing - they are quick and responsive to help with any challenges that arise. Having millions of potential partners to vet are great.

Influencer Marketing Manager

It is incredible software, run by a team of amazing people. Everyone that we have met through GRIN is very friendly and always willing to help if an issue occurs.

Social Media/Influencer Manager

We have had a LOT of problems with affiliate codes not working. This in turn was terrible to our clients as the reporting and ROI's didn't show up for them.

Doing large campaigns with BIG revenue goals was awesome. We've worked with people all year, were able to reach out to them, and get them signed up to promote again for Black Friday.

Influencer Marketing Specialist

The GRIN support team and engineers are SO helpful and work so quickly to resolve any and every issue we mention. I am very satisfied with the service and attention we have received.

Marketing Associate 

Overall I have had a wonderful experience using grin and really love the platform.

GRIN has made it incredibly easy to find the perfect influencer and to create a seamless relationship with them.

Head of Partnerships

The integration was super easy and has saved our company dozens of hours in reporting on content, fulfilling product, and managing influencer workflows.

PR Assistant 

My overall experience has been great. Campaigns are a breeze and customer support it always on top of it whenever we have any questions.

Director of Marketing

GRIN's greatest quality is its organization. It's not just a platform to find influencers or keep track of them -- it's a full-on relationship manager that can track every detail of your process.

Director of Operations & Marketing

We are also looking to branch out to our international customers and being able to easily search for profiles that meet our requirements is incredibly fun and easy.

Social Media Marketing Manager

It makes it easy to track your budget, send influencers product, track their conversions, and monitor their deliverables. It is also great for discovering new influencers and reaching out to them.

I love the ease of use and being able to send out bulk emails to all of our ambassadors when I need to update them on new campaigns or upcoming product launches.

Operations Manager

User Friendly and great way to manage Influencers.

DIGITAL MARKETING MANAGER

I love the integration with Shopify. Working with many influencers for three brands under a single account, it makes order creation and commission tracking a breeze.

Sr. Digital Relational Organizer

It was a bit hard to keep track of communications with each influencer within the platform.

Influencer Marketing Associate

System updates sometime cause a delay. The system tends to slow down when multiple users are using it.

Cofounder & CEO

We are solving the problem of how to scale an influencer team while maintaining deep relationships.

Grin screenshot: GRIN: Influencer Search

Grin screenshot: GRIN: Email Outreach

Grin screenshot: GRIN: Campaign Management

Grin screenshot: GRIN: ROI Report

Large Enterprises

Mid Size Business

Small Business

HypeAuditor uses innovative technology based on AI algorithms that enable the platform to identify behavioral patterns and detect potentially fraudulent activity on influencers’ accounts.

InGo is an enterprise referral marketing platform that helps businesses acquire new prospects through the power of word-of-mouth while improving marketing ROI.

SocialLadder is a true end-to-end creator management solution for brands looking to take brand ambassadors, influencers, and affiliate marketing efforts to the next level.

Influencer Hero is an all-in-one creator management platform designed to optimize influencer marketing initiatives. The platform includes influencer search, outreach, CRM, affiliate, UGC & content collection, reporting and much more. 

Influencer Hero

Chief Marketing Officer

The email automations are terrific. It is surprising that competitor platforms like Upfluence don't have similar capabilities.

Marketing Director

Influencer hero is a one stop shop for all your influencer management needs. Easy to use, affordable, and great customer support.

Good reporting capabilities was really important to us. It has everything we needed.

I am new to Influencer Hero, but so far so good. Lots of features and capabilities.

Their website did not communicate this initially so this was a shock.

founder

Not sure yet will have to use platform for longer.

Grin vs Influencer Hero Comparison (2026)

Grin

Influencer Hero

Overview

Video & Screenshots

Pricing

User reviews

Key features

Integrations

Alternatives