GrowSurf vs Referral Factory

ReferralCandy

Viral Loops

Referral Rock

ReferralHero

Mention Me

Rewardful

Compare GrowSurf and Referral Factory based on features, pricing, verified reviews, integrations & more on GetApp. Find out which software is best for your business in 2026.

Customer referrals are the key to viral marketing and a thriving business. ReferralCandy automatically tracks referrals and notifies your customers when they become eligible for their referral reward. Friends who have made a purchase become new customers, and the referral cycle starts over again!

Referral and affiliate marketing on autopilot – more referrals, lower cost to acquire customers. Make it easy for customers to share on the platforms they use most.

ReferralHero is a cloud-based referral solution designed for both B2B and B2C brands. The platform provides an automated growth engine to significantly increase business growth through word-of-mouth marketing. It offers a suite of growth tools including affiliate programs, referral programs, waitlist and contest management, and Net Promoter Score (NPS) tracking.

Grow your business overnight, every night.

With GrowSurf's referral marketing software, B2C and B2B tech companies get new customers on autopilot.

Activity Dashboard

Activity Tracking

Advocate Management

Affiliate Management

Alerts/Notifications

Campaign Analytics

Campaign Management

Campaign Planning

Communication Management

Community Management

Contact Management

Conversion Tracking

Customer Accounts

Customizable Branding

Customizable Templates

Data Import/Export

Electronic Payments

Email Marketing

Email Templates

Engagement Tracking

Event Triggered Actions

For Customer Referrals

Fraud Detection

Gift Card Management

Incentive Management

Lead Capture

Lead Engagement

Lead Generation

Lead Management

Multi-Campaign

Multi-Channel Marketing

Performance Metrics

Promotions Management

Real-Time Analytics

Real-Time Data

Real-Time Monitoring

Real-Time Reporting

Referral Templates

Referral Tracking

Reporting & Statistics

Reporting/Analytics

Rewards Management

Rewards Program

ROI Tracking

Social Engagement

Social Media Integration

Social Promotion

Third-Party Integrations

User Management

Visual Analytics

GrowSurf

Web-based

GrowSurf screenshot: Referral software for B2C and B2B tech companies.

GrowSurf screenshot: Build a referral program right into your product. With GrowSurf, you can get a referral program up-and-running within a day.

GrowSurf screenshot: 100% whitelabeled. The fact that you didn't code your referral program will be a secret.

GrowSurf screenshot: Full end-to-end automated referral platform with participant and reward management.

GrowSurf screenshot: Robust API and embeddable elements.

Mid Size Business

Small Business

Mention Me helps brands to identify, activate, and nurture loyal customers, turning brand fans into a powerful growth driver. Over 500+ global brands are already harnessing the power of advocacy with Mention Me, including PUMA, Charlotte Tilbury and Nutmeg.

Viral Loops is a cloud-based referral marketing platform that allows marketers to hype launches and acquire new customers by turning existing customers into motivated brand ambassadors. The template-based solution lets companies run simple campaigns across Shopify, Manychat, Messenger, and more.

Rewardful is an affiliate software that helps businesses set up and manage affiliate and referral programs. Managers can choose to make programs public, private, or invite-only, depending on their specific requirements.

Use AI to build a referral program or affiliate program in seconds. Track referrals. Automate rewards. Grow faster 🚀 No code needed.

Campaign Segmentation

Commission Management

Customer Segmentation

Customizable Reports

Discount Management

Employee Referral Management

For Employee Referrals

Gamification

Loyalty Program

Monitoring

Template Management

Referral Factory

Linux

Head of Customer Success

Great experience, the support team is amazing. Every time I've had a question or issue, they've been super friendly and knowledgeable, and they always respond quickly.

QA Analyst

Another great feature of Referral Factory is the number of offered third-party integrations. I was particularly impressed with the Hubspot integration, which was easy to set up and use.

Support team are always ready to help and I would love to appreciate [sensitive content hidden] for her help. Creating referral campaigns is very easy and you can track everything on real time.

Manager

You can use the available templates to build your referral campaigns. There are very good articles to answer your questions and the support team is very responsive, friendly and knowleadgable.

Vice President of Product

Very good...and I am happy to recommend them to others, especially interested in their primary use case. We wanted to launch a referral program in a short amount of time.

Communications Director 

Would highly recommend it and in the first 3 months, we have over 400 new customers and ha sbeen a huge success.

Digital Marketing Specialist  

Overall, I can confidently say that Referral Factory has been an excellent investment for my business.

Managing Director

We highly recommend Referral Factory as an excellent investment for any business looking to grow and increase sales.

The template designs were great for inspiration, and allowed us to see the range of functionality for bringing in videos, which is what our business is premised on.

Lead designer

Overall great experience and we are happy with referral factory so far.

Content Specialist

I've had a positive experience with Referral Factory; it's extremely easy to use and the user interface makes it quick and easy to build an effective campaign - I can create a campaign within minutes.

The integration with Hubspot is seamless and makes it easy to manage our sales pipeline and track progress.

Digital Marketer

You are unable to generate coupon codes, but rather limited to uploading and distributing them.

Easy interface, friendly staff that helped us build our referral program. All round good experience.

Owner

The platform is easy to use and has made our campaigns more effective and efficient.

Marketing Manager

One potential con of Referral Factory is that it may be too complex and pricey for small businesses or entrepreneurs just starting with referral marketing and having a limited budget.

Marketing

It is hard to think of anything I don't like about Referral Factory. It saves me countless time every day.

The only downside that I experienced was that there’s a lot of information on the website, so it can be kind of overwhelming to navigate at first.

Referral Factory screenshot: Build your customer referral program or affiliate program in seconds using our AI-powered referral program generator. 

Referral Factory screenshot: Automate asking your customers for referrals. Integrate with over 3000 apps, including HubSpot, Salesforce, Stripe, Pipedrive, Intercom, Zoho, Zapier, Make, and more. Use webhooks or our API to integrate with your custom-built solution.

Referral Factory screenshot: Access to 200+ referral rewards and incentives. Vouchers, digital cash cards, PayPal payouts, or donations. Plus, you can issue your own custom rewards through Zapier, Make or a webhook.

Referral Factory screenshot: Drag and drop builder for pages, widgets, pop-ups, and emails. You can fully customise your referral program to be 100% on brand.

GrowSurf vs Referral Factory Comparison (2026)

GrowSurf

Referral Factory

Overview

Video & Screenshots

Pricing

User reviews

Key features

Integrations

Alternatives