Leadpages vs ClickFunnels

WordPress

Systeme.io

Keap

Unbounce

Kajabi

Compare Leadpages and ClickFunnels based on features, pricing, verified reviews, integrations & more on GetApp. Find out which software is best for your business in 2026.

Wix is a website-building and business management platform that helps users create any type of website and expand the brand's online presence. Wix offers its users different ways to build sites; for those less tech-savvy, the Wix Editor is the way to go. It boasts a choice of various pre-designed templates that can be personalized with a drag-and-drop editor and various other AI capabilities, such as an automated text generator.

Divi

Divi is a WordPress theme and web page builder used primarily by freelancers, agencies, and e-commerce retailers, but professionals in other sectors also use it. It integrates with WordPress CMS to create custom themes, reusable pages, and SEO-friendly content, optimizing them through split testing.

Elementor

Elementor is a cloud-based page builder for WordPress websites that allows users to control their full web design workflow within a single platform. Users can employ prebuilt industry-specific themes, create their own pages through a drag-and-drop design editor, and redesign their site in real time.

Turn any idea into reality faster with Leadpages. Squeeze pages, webinar registrations, sales pages, PDF downloads, thank you pages, 404 error pages — they're all a breeze to setup thanks to over 200 mobile-responsive templates ready to customize with our Drag & Drop builder.

A/B Testing

Activity Dashboard

Activity Tracking

Alerts/Notifications

Autoresponders

Campaign Analytics

Contact Management

Conversion Rate Optimization

Conversion Tracking

Customizable Branding

Customizable Fields

Customizable Forms

Customizable Templates

Data Import/Export

Design Management

Drag & Drop

eCommerce Management

Email Management

Email Marketing

Engagement Tracking

Form Builder

Landing Pages/Web Forms

Lead Capture

Lead Generation

Lead Management

Media Library

Online Booking Tools

Online Store Builder

Pre-built Templates

Preview Functionality

Real-Time Analytics

Real Time Editing

Real-Time Updates

Reporting/Analytics

Reporting & Statistics

Responsive Web Design

SEO Management

Social Media Integration

Template Management

Third-Party Integrations

Visitor Tracking

Web Forms

Website Integration

Website Management

Website Publishing Options

Widgets

WYSIWYG Editor

Most reviewers indicate that Leadpages is more affordable than competitors and they appreciate the fair pricing and included features. Some users report it feels expensive for small businesses, and some reviewers feel the value is lacking compared to newer alternatives.

Value for money

By industry, Leadpages reviewers are most commonly professionals in marketing and advertising (18%). The most frequent use case for Leadpages cited by reviewers is creating landing pages (96% of reviewers).

Leadpages

Web-based

Standard

admin

I can set up pages quickly without complexity, keep everything organized, and update content with minimal effort.

I also wish it was easier to customize the exact layout/size of things.

It has made it easy to create beautiful and intuitive website pages.

It has met almost all of our wants and needs as a small business.

Owner

Helped me generate my first leads with beautiful landing pages

Paid Media Specialist

Leadpages makes it really easy to stay organized and sort though our numerous landing pages.

My overall experience with Leadpages has been positive: it’s simple, easy to use, and makes website management straightforward for me.

To add insult to injury, the final communication from Leadpages was an impersonal rejection of my request, devoid of any genuine attempt to understand or accommodate my situation.

Leadpages is a a good landing page builder and marketing platform that helps us create high-converting landing pages and forms for ourselves and customers.

VP of Marketing

They are not proactive in assisting clients.

Operations Executive

Another thing I like is, that you can push UTM code data to your CRM integration (e.g. Keap) using field mapping when creating opt-in forms in Leadpages.

Executive Director

I remember reading once while I was teaching myself SEO that every page should be a landing page; meaning every page should have a single focus, and a call to action where you collect an email in return for something so that you can continue communicating with everyone who visits your site.

This realization only added to my dissatisfaction, making it clear that Leadpages is not only inflexible but also overpriced.

In a world where customer feedback and satisfaction are paramount, Leadpages' rigid and uncaring approach is a stark warning to stay away.

Director

Leadpages has some great looking landing page and website templates.

Their insistence on sticking rigidly to their TOS, without considering the context or fairness of the situation, was both disappointing and frustrating.

Autocharge is pathetic, Companies should ask if customer wants to continue after trial.

Leadpages Refunded by 444$ for 2023 but Refused 444$ for 2022.

Some common features you have to buy through third party vendors, like WhatsApp (Elfsight).The timeframe to get live by connecting your domain name was a bit too long.

their analytics, stunning design and super easy (almost never buggy) software just makes me happy - literally. When software is easy, I feel like I can express my creativity more, it feels like my work is more fun, and this is worth it's weight in gold!

Founder

I use Leadpages for my business because it is so easy to use and allows me to create landing pages, pop-ups and more with their simple drag and drop builder.

Marketing Director

Pop-ups etc need to be placed individually on any page you want them, no site-wide rules or visitor behavior controls.

It was a clear message: Leadpages values its policies more than its customers.

Digital Marketing Specialists

Limited customization options and difficult to track lead sources like UTM parameters.

President 

Pretty limited in creativity, button placement other things at this point there are cheaper and better landing page options that there were a couple years ago

Digital Marketing Consultant

Fast and easy integration with top email marketing platforms like aweber, getresponse, payment gateways and CRMs.

I always wanted to use Leadpages, I even had an account in the past, but stopped using it, because I was not able to commit financially to the monthly payment.

Consultant

LeadPages has plenty of templates you can load and quickly customize so that they fit your branding and the page end up looking and doing how you'd want it to look and do. Plus, it integrates with platforms like WordPress, which means that what you create on LeadPages can be easily added to your own website – and looks great on mobile devices too.

Good analytics to track the performance of your landing or capture pages.

You can use LeadPages to create different types of webpages (landing pages, sales pages, webinar registration pages, Thank You pages, etc.), as well as other assets such as signup forms and alert banners.

I'm always tempted by other landing page builders on AppSumo, but at this point LeadPages has the SaaS tentacles wrapped around me pretty tight.

LeadPages makes it so easy to build beautiful landing pages that function well and are fast loading.

Owner/Operator

I found it was hard to properly get the lead page fully connected, and was always worried I was going to lose leads.

Game Developer

If you're new to this stuff, it might be a plus for you, but I was annoyed by the simplicity and lack of freedom to edit the Website.

Very fast landing page load speed and also mobile responsive.

The pages are mobile responsive, load fast and look really clean.

Customer Training Manager

othewise, the webpage built by user A is going to look pretty much the same, from an aesthetic point of view, as that of user B. After having used Leadpages for a while, you are going to start to recognize a specific template being created by someone else

They have a full team of experts that you can contact anytime you need help including training.

I also changed all of our landing pages to Leadpages.

Vice President of Marketing

I currently use LP along with a few other systems and I have no plans on ever leaving the LeadPages family.  

It is a very good option to make landig pages and capture leads, the templates are very nice and you have for all uses, they are quick to download and good lead capture.

The system works great and we have made a tremendous amount of $ from their software and templates.

The Leadpages template library is my favorite feature because it's an excellent way to give the page a feel and look I would like it to have.

Can be frustrating at times but there are lots of moving parts to organize.

Web Designer

It can be used very well, but does have limitations when it comes to more advanced applications.

I like it's easy use simple to set up variety of graphic designs and analytics tracking

marketing manager

Leadpages has a very unique drag and drop editor and multiple customization templates.

Landing Pages

Customer Support

Templates

Pages

Lead Pages

Online and Live Features

Website and Domain

Email Integration

Pricing

Drag and Drop

Mid-size Business

Small Business

Freelancers

Most reviewers indicate that Leadpages offers a more affordable alternative to competitors like Instapage and ClickFunnels, with a fair pricing model and a solid set of features included in each plan. They appreciate the reasonable price for the quality and flexibility provided, and some say the cost is justified if used frequently. However, some users report that Leadpages feels expensive, especially for small businesses or infrequent users, and a few find the value lacking compared to newer, lower-priced alternatives. Some reviewers feel the price is high relative to the platform’s customizability and included features.

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ClickFunnels is a cloud-based marketing automation and web page building solution with which  businesses can design and test landing pages for their websites

Campaign Management

Contact Database

Customer Database

Customer Segmentation

Dashboard

Drip Campaigns

Email Tracking

Lead Qualification

Marketing Automation

Multi-Channel Communication

Multi-Channel Marketing

ROI Tracking

Shopping Cart

SMS Marketing

Text Editing

Website Analytics

Website Hosting

By industry, ClickFunnels reviewers are most commonly professionals in marketing and advertising (33%). The most frequent use case for ClickFunnels cited by reviewers is building landing pages (73% of reviewers).

Users and use cases

Reviewers appreciate that ClickFunnels bundles multiple marketing tools and training resources, which they say can save costs for established businesses. However, some users report the pricing is high, especially for beginners, and they wish for more affordable options.

The ClickFunnels integrations most frequently cited by reviewers are: ActiveCampaign (an email marketing product rated 4.9 out of 5 for its integration with ClickFunnels), Stripe (a payment processing product, 4.8), and Zapier (an integration product, 5.0).

Integrations

ClickFunnels is a landing page tool offering key features such as lead capture, landing pages and web forms, marketing automation, form builder, customizable templates, and contact database, among others.

ClickFunnels

Click Funnels

Click Funnels Platinum

Owner and Graphic Designer

ClickFunnels allocates robust features that makes it super easy to create funnels and landing pages for our websites which help increase sales in real-time by attracting leads and transforming them to quality buyers.

ClickFunnels has enabled me to create multiple stunning online stores that help improve brand for companies that trust my graphic design and website design work.

Mindfulness Life Coach

I enjoyed using CF, considering I was a new by to the online tech space I found it easy to create my own beautiful sales page and opt-in pages.

Marketing Online in Youtube All Social Media

The best and best platform specialized in the work of Sales FunnelReally reallyProvides several advantagesOptin PagesSales PagesOrder Form PagesUpsell PagesWebinar Event PagesMembership SitesAnd moreBut the main tool is the Sales Funnel, and it has high-quality hosting, which is why it is expensive, which cannot pay a subscriptionIt provides a high commission marketing system that earns a respectable commission, just work conscientiously and perfectly, without lying to people who try it, then shop to know the value of a toolAnd this is a real money, business and marketing professional who made ClickFunnel.

technical limitations, limited customization options compared to traditional website builders.

Live zoom training calls, customer support, drag-and-drop interface,

Marketing Associate

I really liked the idea and overall educational pieces with the Click Funnel membership, but sometimes felt overwhelmed with setting up funnels for the company.

Creative Director

Other landing pages were slightly faster and though it's advantage is an all in one platform it's also a negative.

Team Lead Marketing

Very slow, sometime I need to reload the funnel/page again and again to land on the page.

We use it for coffee subscriptions and email.

Its really easy to create stunning funnels and sales pages with Clickfunnels.

This was probably my fault for not fully diving in to this software, but I did use the concepts I learned from them to implement throughout the busienss.

Co-Owner

Designed to be super intuitive and easy for even novice beginners + the coaching content is super helpful.

It is the most unreliable tool I have ever purchased and after transitioning to this, which was a huge job, I'm feeling stuck with a terrible tool that is not fit for purpose.

Business Coach

I like the added training that includes tech help and mindset assistance.

pre-built funnel templates, no coding knowledge required.

I liked the focus on marketing and there's so much educational content available for free.

They have have many more upsells then elsewhere and everything is geared towards selling.

Leadpages vs ClickFunnels Comparison (2026)

Leadpages

ClickFunnels

Overview

Video & Screenshots

Pricing

User reviews

Key features

Integrations

Alternatives