ClickFunnels Pricing, Features, Reviews & Comparison of Alternatives


Cloud based marketing automation software for SMBs

4.53/5 (176 reviews)

ClickFunnels overview

ClickFunnels is a cloud-based website hosting solution for entrepreneurs and small businesses looking for an online selling platform. The solution is suitable for users looking for a ready platform to host their website without the hassle of designing and hosting. The solution provides interactive tools for designing websites and marketing funnels which businesses can use to engage with their audience and drive sales.

ClickFunnels offer a number of ready-to-use funnel templates to suit different business needs. These templates can be customized to create multiple web pages using interactive drag and drop editor tools. Designers can add multiple types of content such as images, videos, headlines and dynamic lists to their web pages for enhancing the 'look and feel' of their marketing websites. The solution automatically converts web pages into dynamic mobile responsive pages so that it can be accessed across multiple mobile devices and can support different screen resolutions.

With ClickFunnels's Actionetics tool, businesses can track their visitors' activities on websites and generate various insights that can help in improving client engagement. Businesses can promote and share their campaigns with customers via email, text message, and direct mail. Users can also integrate other business applications including CRM, ERP, email auto responder, and online shopping carts using their integration API.

ClickFunnels is a scalable cloud-based service hosted on Amazon Web Services (AWS) cloud platform and is backed up by CloudFlare Security to ensure availability of customers data at all times. ClickFunnels offer a 14-day free trial for prospective users to evaluate the product's features and benefits.


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Business size



United States

Supported languages

ClickFunnels screenshot: Create an unlimited number of marketing and sales funnelsClickFunnels - Explainvid - Video 1ClickFunnels screenshot: Create user-appealing webpagesClickFunnels screenshot: Send customized emailsClickFunnels screenshot: Track funnel performance centrally via a dashboardClickFunnels screenshot: ClickFunnels' home page viewClickFunnels screenshot: Online inbuilt web editor for creating web and mobile responsive pagesClickFunnels screenshot: Add multiple elements to web pagesClickFunnels screenshot: Track campaign performance via a dashbaord

ClickFunnels reviews

Value for money
Ease of use
Customer support
Humberto Colmenares

Clickfunnels, Powerful Marketing and Sales Software

Used daily for free trial
Reviewed 2019-05-30
Review Source: Capterra

As a freelancer and digital entrepreneur I have tried different tools for marketing automation, both for personal projects and for my clients. Clickfunnels is without a doubt a very powerful tool that will allow you to make money online if you already have a structure of your business, clear ideas to simply implement and I would say that a database of prospects already created. With Clickfunnels you have the option of 14 days of trial where you can have a look at all the available features, solutions and tools. I recommend that, before trying Clickfunnels, go with a structure or clear idea of what you need for your business. This way you can obtain the results that allow you to pay for the tool month by month.

You can create marketing and sales funnels in a very simple way. You have available, countless Funnels already created (some free and others for payment) With clickfunnels you can save a lot of planning time. You no longer have to look for other tools to integrate them. It is a great platform to make money online. It has an affiliate program that pays excellent commissions. Possibility of doing A / B tests in all the funnels you want By registering you have access to a high performance content and training network. It serves both beginners and more experienced users. You can choose a different template according to the funnel you decide to create. It has a fairly simple website builder with drag & drop functionality. Access to Webinars and videos for training purposes. If you are using WordPress, Clickfunnels has a plugin that integrates perfectly You have many options to receive payments from your customers as it is integrated with several platforms that function as purses.

If you are starting with Digital Marketing, Clickfunnels can be a bit overwhelming for you because you have a lot to learn. It can be too expensive, especially if you do not get immediate results You have a limited number with the start plan It can be very tedious to perform the A / B tests (a matter of taste) If you stop paying you will not have access to all the funnels that you have created.

Rating breakdown

Value for money
Ease of use
Customer support

Likelihood to recommend: 10/10

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Lee Klasinski

ClickFunnels a tool you need for your online business!

Used daily for 1-2 years
Reviewed 2019-04-17
Review Source: Capterra

Trying to grow my business I searched high and low and tried a number of business tools and software to find what works for my business and for me clickfunnels just makes sense. I deal with digital products and ClickFunnels is the perfect toolset for my business it allows me to quickly set up marketing, sales, and product delivery systems for all my products. I just use the regular ClickFunnels package because I have a large email list I have built with GetResponse but the easy integration the ClickFunnels offers for so many other tools allows me to use my existing services. I can say that because of the great experience I have had I am planning to upgrade soon to make it easier on me, but the basic package has changed the way I do business and I couldn’t have grown my business in the same way without it. I recommend ClickFunnels to anyone trying to grow their business!

Pros ClickFunnels has everything you need to Market, Sell, and Deliver Your Products and Services Online! One of the cool things ClickFunnels does is that it takes the guesswork out of trying to build a website or landing page that converts your lead traffic. There are a number of templates available to use and these templates are designed to convert leads into customers. The dashboard of the software is extremely easy to navigate and there are of course helpful training and use videos available to help you get set up quickly. You can use the upsell features to easily add product and services upsells to increase the opportunity to increase revenue. You can also use this platform to build complete membership areas all in the same program. The editor is really intuitive and makes it pretty easy to customize the pages at a high rate of speed. It has integration with email list services like GetResponse and Awebber but if you want you can purchase the upgraded tool suite and get built-in functionality keeping all your business tools on one platform. You don’t have to know how to code or even how to design websites because it’s already done for you. Overall this is a very powerful sales and marketing tool! There is a free trial to get you the time you need to check out the software and see if it’s a right fit.

Cons The software is a bit pricy as even the lowest plan will run you quite a bit per month, however, when you figure removing the cost of all the tools you need because there are included versions it starts to make it way more economical as you can bundle all those tools into one service.

Rating breakdown

Value for money
Ease of use
Customer support

Likelihood to recommend: 10/10

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Declan Dunn

Seriously powerful tools to easily set up funnels, member areas, and much more.

Used weekly for 1-2 years
Reviewed 2017-08-17
Review Source: Capterra

Easy setup and management of funnels, with options to integrate your entire site in there if you want to. Cool tools that allow you to manage the flow without typing in URLs, as it goes to the next step in the funnel. Decent reporting and analytics built in, and obviously integrates with analytics tools as well. The biggest benefit here is speed to execute, as everything is laid out for you, with sample funnels as well, to give you an initial idea of flow. You could seriously run an entire business on here, and it's good for selling as well as lead generation.

Funnels involve many moving parts, pages, and pieces. Having designed these for years myself, I expected Clickfunnels to be another newbie tool, but it's so so much more. You can easily set up funnels for specific markets, tying them together and tracking in a way that's visual (not Kanban, but close) and easy to understand. Instead of complex interfaces, you have an easy step by step way to get things going quickly. As an experienced user, I was impressed by the value this delivers for people regardless of skill set. There's so many smart elements - for example, preview your page and it shows you the version regardless of cache, so you're not stuck emptying your browser. Few years ago this would have cost you thousands to set up individually, and left you needing tech assistance. Clickfunnels eliminates that and makes it so even a beginner can use this tool.

My dislikes are more nit picky than complaints; setup of URLs can involve 2 separate screens, which makes it a little confusing at first. It is template driven and some of these are very Internet Marketing centric, so the look and style may not be a fit, but of course you can adapt and make these your own. A broader selection of templates will help, but they do have a community of developers adding to it daily, so this is likely a short term problem.

Response from ClickFunnels

Thanks so much for your feedback. We will keep making it better and easier all the time. Please always reach out to our support with feedback and questions as well!

Rating breakdown

Value for money
Ease of use
Customer support

Likelihood to recommend: 9/10

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Unique software for unique needs

Used weekly for 2+ years
Reviewed 2019-04-02
Review Source: Capterra

Clickfunnels is the easiest way to build sales funnels quickly and reliably. Using the software and following their training, I've been able to quickly and easily make funnels to generate leads and sell courses. You can sell anything on the platform as long as you follow best practices for sales funnels.

Clickfunnels knows exactly what it does, and it does it very well (create sales funnels). After creating your account, it has a gamified tutorial that slowly introduces you to the platform and build your first funnel. Tutorials can't get easier and more rewarding than this. Building your funnel is incredibly easy with a drag and drop editor. And while it may seem simple, you have everything you need to build a successful funnel. They don't distract you with bells and whistles, they rely on proven features that convert customers. When you join Clickfunnels, you also get introduced to their culture and are continually encouraged to succeed. You are not left to fend for yourself, but you feel like they actually want you to succeed. Once you need more advanced features beyond building a funnel, you can upgrade to a plan that includes email marketing and affiliate tools.

The price is very high compared to other website software. Customization is a little restricted. If you have specific needs, your only option is to use HTML embed codes or write custom CSS on the page.

Rating breakdown

Value for money
Ease of use
Customer support

Likelihood to recommend: 10/10

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Deborah Schrepper

The OFA Challenge

Used daily for less than 6 months
Reviewed 2019-05-27
Review Source: Capterra

i realized that I can do anything when i put my mind to something

When I begin the OFA challenge I was a full-time nurse and a dabbling business owner. I was a business owner with no system and didn’t understand that I even needed a system. Throughout the first week I lost my job as a nurse, I was fired. Giving up was not even an option for me because I had already purchased and become a member of click funnels. And I had already begin the OFA Challenge. I push through the first week despite my losing of my job and determined that my business was going to grill. Everything that the support team said and taught me I was like a baby bird with her mouth open wide gobbling up everything I could because my business had to succeed. A single mother with two autistic children And a best selling author two times over I knew I had it within me to succeed but what I didn’t understand or realize was that I needed this challenge more than anybody could ever know. It rebuilt the confidence I had of myself it forced me to do the work myself. Nobody could do it for me despite my multiple times of asking for help I dug in I did the work and that only came out with a final but were in week three and I have four clients offer my E cover designing and several more prospects and a best selling author two times over I knew I had it within me to succeed but what I didn’t understand or realize was that I needed this challenge more than anybody could ever know. It rebuilt the confidence I had in myself it forced me to do the work myse

I wish that it would give me a longer time to earn money to pay for the software

Rating breakdown

Value for money
Ease of use
Customer support

Likelihood to recommend: 10/10

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ClickFunnels pricing

Starting from
Pricing options
Free trial
View Pricing Plans

Basic Plan: $97 per month
Advanced Plan: $297 per month

(Advance plan includes ClickFunnels, Backpack and Actionetics)

A 14-day free trial is available

ClickFunnels features

A/B Testing
Activity Dashboard
Campaign Analysis
Customizable Templates
Drag & Drop Interface
Social Media Integration
Third Party Integration

Automatic Notifications (175 other apps)
Campaign Management (266 other apps)
Content Management (234 other apps)
Customizable Branding (233 other apps)
Data Import/Export (206 other apps)
Email Marketing Management (173 other apps)
Engagement Analytics (224 other apps)
Multi-Channel Marketing (196 other apps)
Real Time Analytics (200 other apps)
Real Time Data (168 other apps)
Reporting & Statistics (279 other apps)

Additional information for ClickFunnels

Key features of ClickFunnels

  • Dashboard for monitoring business KPIs
  • API connectors
  • Campaign analysis
  • Communication management
  • CRM and email autoresponder
  • Design landing pages
  • Membership database management
  • Pre-built funnel templates
  • Drag & drop interface
  • Email marketing
  • Event-triggered email
  • Insert graphical content
  • Landing page templates
  • Multi-channel communications
  • Campaign promotion management
  • Online page editor
  • Rules-based workflow
  • Sales management
  • Sales trend analysis
  • Text messages
  • Social media integrations
  • Message editing tools
  • Third party integrations
  • Monitor web traffic
  • ERP integration
  • Email auto-responders
  • Interactive content
  • Website monitoring
  • Click-through tracking
  • Conversion tracking
  • Multi-currency
  • Visitor tracking
  • WYSIWYG editor
  • WYSIWYG email editor
  • A/B testing
  • Web forms
  • Tags & keywords
  • Contact list segmentation
  • ActionScore lead scoring (RFMS)
  • Subscriber collection & management
  • Email & email performance tracking
  • Affiliate tracking & management
  • Contact database
  • Direct mail management
  • Email notifications
  • Funnel templates
  • Mailing list management
  • Referral tracking
  • SEO management
  • Scheduled emails
  • Performance reports
  • Delivery tracking
  • Website management
  • Conversion rate optimization
  • Conversion optimization tools
  • User activity monitoring
  • Customer activity reporting
View All Features


ClickFunnels is a cloud-based website builder that allow businesses to build web pages and smart sales funnels for actively running sales campaigns.

The solution is pre-loaded with website monitoring tools, which help in tracking various customer activities such as time spent on page, drop rate, click rate, and traffic flow to the website.

The solution offers more than ten different sales funnels including option funnels, webinar funnels, membership sites and more.

ClickFunnels offers an email auto responder feature, which helps in automatically sending predefined emails to the visitors or customers based on the actions they perform on their website.

The solution comes with an advanced text editing and website-designing tool, which helps businesses to create and deliver interactive web content.