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OpenSponsorship vs Later Influence Comparison (2026)

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OpenSponsorship logo

OpenSponsorship

Later Influence logo

Later Influence

Overview

OpenSponsorship is an influencer marketing software designed to help businesses in the sports industry connect with athletes to facilitate digital marketing campaigns. Administrators can utilize the search functionality to identify and connect with selected personnel.

Later Influence is the world’s most intelligent influencer marketing company, giving brands the confidence to create unforgettable campaigns through real creators, trusted insight, and expert guidance.

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Video & Screenshots

No videos yet

Pricing

Starting from

499

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

Starting from

Empty state illustration for "No pricing info"

No pricing info

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

User reviews

4.8

40

5

4

3

2

1

36

3

0

0

1

  • Value for money
  • Ease of use
  • Features
  • Customer support
85%
would recommend this app

4.6

135

5

4

3

2

1

94

34

5

2

0

  • Value for money
  • Ease of use
  • Features
  • Customer support
84%
would recommend this app

Pros

“It is easy to use and find businesses that are willing to work with you in order to support their product.”
CC

Cole C.

Student-Athlete

Pros

“Later has allowed us to be online more often and more consistently and achieve our marketing goals without breaking our budget.”
RR

Robyn R.

Owner and therapist

“It’s mostly to keep us relevant and get information out of the world.”
RR

Robyn R.

Owner and therapist

“The level of support the team provides has also allowed us to execute ambassador programs, TikTok campaigns and level up the number of campaigns we're able to complete each month that drives brand awareness.”
JB

Jenna B.

Sr. Brand Manager, Global Marketing and Social Media

Cons

“Influencers on this platform ask for ridiculous amount of money.”
AC

Alberto C.

Digital Marketing Director

“The 20% fee is high and causes us to pass off the costs to the brands with higher athlete prices.”
BC

Brandon C.

Vice President, Player Marketing

Cons

“Also, if emails are sent to the general inbox in Mavrck and not one attached to a campaign, these emails do not get forwarded to my work account meaning I have no notice that someone is waiting for a response unless I'm actively signing in daily and checking.”
Verified reviewer profile picture

Mary M.

Digital Advertising & Customer Acquisition Manager

“The lack of dedicated client portals prevents us from giving clients access to the platform as we have multiple client campaigns running within our agency account.”
Verified reviewer profile picture

Michael G.

Growth Marketing Manager

“The platform doesn't allow for IG reels to be automated which can create friction on the influencer's end which can result in them turning down opportunities.”
Verified reviewer profile picture

Molly L.

Brand Marketing Coordinator

  • Vendor responds to reviews
  • Last reviewa year ago
  • Vendor responds to reviews
  • Last review7 months ago

Key features

  • Total features44
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Approval Process Control
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Categorization/Grouping
  • Channel Management
  • Communication Management
  • Contact Database
  • Contact Management
  • Content Management
  • Conversion Tracking
  • Customizable Branding
  • Data Visualization
  • Demographic Data
  • Engagement Tracking
  • Faceted Search/Filter
  • Filtering
  • Influencer Discovery
  • Influencer Relationship Management
  • Influencer Tracking
  • Keyword Tracking
  • Multi-Campaign
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Payment Tracking
  • Performance Metrics
  • Post Scheduling
  • ROI Tracking
  • Real-Time Analytics
  • Real-Time Reporting
  • Reporting & Statistics
  • Reporting/Analytics
  • Rewards Management
  • Search/Filter
  • Social Advertising
  • Social Media Integration
  • Social Media Monitoring
  • Social Performance Management
  • Social Promotion
  • Third-Party Integrations
  • Total features25
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Approval Process Control
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Categorization/Grouping
  • Channel Management
  • Communication Management
  • Contact Database
  • Contact Management
  • Content Management
  • Conversion Tracking
  • Customizable Branding
  • Data Visualization
  • Demographic Data
  • Engagement Tracking
  • Faceted Search/Filter
  • Filtering
  • Influencer Discovery
  • Influencer Relationship Management
  • Influencer Tracking
  • Keyword Tracking
  • Multi-Campaign
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Payment Tracking
  • Performance Metrics
  • Post Scheduling
  • ROI Tracking
  • Real-Time Analytics
  • Real-Time Reporting
  • Reporting & Statistics
  • Reporting/Analytics
  • Rewards Management
  • Search/Filter
  • Social Advertising
  • Social Media Integration
  • Social Media Monitoring
  • Social Performance Management
  • Social Promotion
  • Third-Party Integrations

Integrations

  • Total integrationsN/A
    • Total integrationsN/A