ReferralCandy vs Refersion

Yotpo

Grin

Later Influence

Referral Rock

Smile.io

Shopify Collabs

Compare ReferralCandy and Refersion based on features, pricing, verified reviews, integrations & more on GetApp. Find out which software is best for your business in 2026.

Smile.io is the world’s largest loyalty platform, providing over 100,000 scaling brands with easy-to-use points, referrals, and VIP reward programs that help them transform one-time sales into repeat, loyal customers. 



Yotpo is an eCommerce marketing platform that helps brands collect and showcase customer reviews, ratings, and photos throughout the buyer journey. The solution enables businesses to leverage user-generated content to build trust, increase social proof, and drive sales through strategic placement at key conversion points across their websites. Yotpo integrates with major eCommerce platforms and includes features like AI-optimized review requests and SEO enhancement tools.

Referral and affiliate marketing on autopilot – more referrals, lower cost to acquire customers. Make it easy for customers to share on the platforms they use most.

Customer referrals are the key to viral marketing and a thriving business. ReferralCandy automatically tracks referrals and notifies your customers when they become eligible for their referral reward. Friends who have made a purchase become new customers, and the referral cycle starts over again!

Activity Tracking

Affiliate Management

Brand Guidelines

Campaign Analytics

Campaign Management

Campaign Planning

Channel Management

Commission Management

Contact Management

Conversion Tracking

Customer Activity Tracking

Customer Segmentation

Customizable Branding

Customizable Templates

Digital Asset Management

Fraud Detection

Lead Engagement

Loyalty Program

Multi-Campaign

Multi-Channel Marketing

Performance Metrics

Referral Tracking

Reporting & Statistics

Rewards Management

ROI Tracking

Social Media Integration

Social Promotion

Third-Party Integrations

ReferralCandy

Web-based

Software Engineer

2 Swift Response: Her promptness in addressing our inquiries and resolving issues was impressive, resulting in efficient issue resolution.

This is the best tool yet to increase customer purchases. I love how it integrates with my website and the fact you can customize it.

Founder

He's right on any issues I have with my backend support needs and has been very helpful to me in upping our referral game. Thanks for some outstanding service, team.

Marketing Director

The customer account portal allows users to manage their referrals and see their rewards, which is nice. RC's customer service is always responsive and honest.

Email Marketing Specialist

I am currently on a free trial and love the support we have received from our main guy Tippy. He is has been so helpful in walking me through the setup process and integration of ReferralCandy.

ReferralCandy is an amazing UX app and easy to set it up. We really rely on friend referrals in order to expand our audience organically.

Ease of use , integration and great customer service at affordable rate.

Overall it's a great tool that helps increase conversions.

Marketing and Operations Manager

He was probably on the support chat with me for 2 hours. He explained everything, took me through the process, and found a perfect solution.

Sales Operations Manager

If you need a light weight, easy to implement solution, this is the best choice.

That it is not integrated with ECWID. I had a problem with the system to recognize INVOICES that were coming in.

Excellent Wordpress plugin for the management of Referral Marketing. It is complete, easy to use and original.

marketer

Great feature for both retention and acquisition.

Product is easy to use and helps increase revenue and traffic.

Frontend Engineer

Internally testing the functionality of a new referral program is a pain.

Body piercer 

It was confusing if it would work without my clients needing to use a payment.

ReferralCandy is a simple to use and cost effective app to grow your ecommerce referrals.

After selecting and installing the plugin in the new PATHS platform I made the mistake of not having seen that the Plugin was not free, but had a trial period.

Freelancers

Large Enterprises

Mid Size Business

Non Profit

Public Administrations

Small Business

GRIN is built for DTC, ecommerce brands who run influencer marketing programs and are looking to scale their efforts with streamlined workflows and the flexibility of ecommerce integrations.

Shopify Collabs, formerly Dovetale, helps e-commerce stores recruit, manage, and grow their sales with influencers who love their products.

Mavrck is an influencer marketing solution, which provides features such as influencer search and recruitment, customizable data points, collaborative content creation, influencer insights, influencer relationship management, customizable campaign workflow, content review, incentives, and reporting and analytics.

Refersion helps brands scale affiliate programs with easy management, tracking, and growth tools. Trusted by 60,000+ brands, it integrates with top platforms like Shopify and BigCommerce, offering flexible payments and robust tracking.

Banner Management

Employee Referral Management

For Customer Referrals

Gamification

Monitoring

Payment Processing

Refersion

This is great affiliate software. It is a wonderful way to track how the advertisers are doing.

Director of Marketing 

Great for beginners like myself who have never worked with this kind of program. Thankfully the software is easy to use to you can usually figure out any issues on your own.

Operations Manager

I like most that it's fairly straightforward and pretty easy to set up. The support team is also great.

Owner

The cost is very affordable and the customer service is great. The back end area of the site is easy to navigate and visually pleasing.

Shopify Store Owner

I was even able to connect external apps and track the progress from those apps. The best part is that I was able to track these apps and not have any technical difficulties on the apps.

president

Awesome customer service who guides you through everything.

Director

It was good in that they have a marketplace and you can use it as an affiliate program and referral program.

Sales and Strategic Partnerships Lead

Good for a refer a friend program essentially allowing clients to get paid to refer a friend to use the software.

I found it hard to set up as kept experiencing errors.

I also am never 100% sure that tracking works. I've lost some affiliates bc they saw a large decline in revenue when we made the switch.

Easy to use, easy to set up, and the interface is clean and well organized.

Refersion is a nice way to handle our micro-ambassadors.

System Administrator

Having a referral program wherein both the referring user and the referred buyer receive a discount is a great idea.

Customer Service Manager

This was an easy system to implement and has saved us money over time with charge back reimbursement and avoidance.

Affiliate marketer 

For now, I don't think Refersion is missing something.

manager/sr. graphic designer

The user interface is actually confusing at first.

Social Media Manager

Also LOVE the shopify integration for supplying coupon codes.

Refersion is easy to use, and also easy to integrate with my business.

ReferralCandy vs Refersion Comparison (2026)

ReferralCandy

Refersion

Overview

Video & Screenshots

Pricing

User reviews

Key features

Integrations

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