ReferralCandy vs UpPromote: Affiliate Marketing

Yotpo

Referral Rock

EmployeeReferrals

Smile.io

Everflow

Shopify Collabs

Compare ReferralCandy and UpPromote: Affiliate Marketing based on features, pricing, verified reviews, integrations & more on GetApp. Find out which software is best for your business in 2026.

Smile.io is the world’s largest loyalty platform, providing over 100,000 scaling brands with easy-to-use points, referrals, and VIP reward programs that help them transform one-time sales into repeat, loyal customers. 



Yotpo is an eCommerce marketing platform that helps brands collect and showcase customer reviews, ratings, and photos throughout the buyer journey. The solution enables businesses to leverage user-generated content to build trust, increase social proof, and drive sales through strategic placement at key conversion points across their websites. Yotpo integrates with major eCommerce platforms and includes features like AI-optimized review requests and SEO enhancement tools.

Referral and affiliate marketing on autopilot – more referrals, lower cost to acquire customers. Make it easy for customers to share on the platforms they use most.

Customer referrals are the key to viral marketing and a thriving business. ReferralCandy automatically tracks referrals and notifies your customers when they become eligible for their referral reward. Friends who have made a purchase become new customers, and the referral cycle starts over again!

Activity Tracking

Affiliate Management

Brand Guidelines

Campaign Analytics

Campaign Management

Campaign Planning

Channel Management

Commission Management

Contact Management

Conversion Tracking

Customer Activity Tracking

Customer Segmentation

Customizable Branding

Customizable Templates

Digital Asset Management

Fraud Detection

Lead Engagement

Loyalty Program

Multi-Campaign

Multi-Channel Marketing

Performance Metrics

Referral Tracking

Reporting & Statistics

Rewards Management

ROI Tracking

Social Media Integration

Social Promotion

Third-Party Integrations

ReferralCandy

Web-based

Software Engineer

2 Swift Response: Her promptness in addressing our inquiries and resolving issues was impressive, resulting in efficient issue resolution.

This is the best tool yet to increase customer purchases. I love how it integrates with my website and the fact you can customize it.

Founder

He's right on any issues I have with my backend support needs and has been very helpful to me in upping our referral game. Thanks for some outstanding service, team.

Marketing Director

The customer account portal allows users to manage their referrals and see their rewards, which is nice. RC's customer service is always responsive and honest.

Email Marketing Specialist

I am currently on a free trial and love the support we have received from our main guy Tippy. He is has been so helpful in walking me through the setup process and integration of ReferralCandy.

ReferralCandy is an amazing UX app and easy to set it up. We really rely on friend referrals in order to expand our audience organically.

Ease of use , integration and great customer service at affordable rate.

Overall it's a great tool that helps increase conversions.

Marketing and Operations Manager

He was probably on the support chat with me for 2 hours. He explained everything, took me through the process, and found a perfect solution.

Sales Operations Manager

If you need a light weight, easy to implement solution, this is the best choice.

That it is not integrated with ECWID. I had a problem with the system to recognize INVOICES that were coming in.

Excellent Wordpress plugin for the management of Referral Marketing. It is complete, easy to use and original.

marketer

Great feature for both retention and acquisition.

Product is easy to use and helps increase revenue and traffic.

Frontend Engineer

Internally testing the functionality of a new referral program is a pain.

Body piercer 

It was confusing if it would work without my clients needing to use a payment.

ReferralCandy is a simple to use and cost effective app to grow your ecommerce referrals.

After selecting and installing the plugin in the new PATHS platform I made the mistake of not having seen that the Plugin was not free, but had a trial period.

Freelancers

Large Enterprises

Mid Size Business

Non Profit

Public Administrations

Small Business

Shopify Collabs, formerly Dovetale, helps e-commerce stores recruit, manage, and grow their sales with influencers who love their products.

Everflow is a Partner Marketing Platform for tracking, managing, & analyzing the performance of multiple marketing campaigns. Designed to aid marketers with understanding & improving their marketing techniques, Everflow offers real-time analytics to identify best & worst performing placements.

Run a smart, data-driven referral program in just a fraction of the time you currently spend tracking referrals. Supercharge employee engagement in your program with gamification, campaigns, mobile referral tools, and more.

UpPromote: Affiliate Marketing is the top-trusted affiliate marketing solution for growth on Shopify. With this all-in-one solution, you can build, manage, and succeed in your marketing campaign with ease.

Activity Dashboard

Banner Management

Campaign Segmentation

Categorization/Grouping

Conversion Rate Optimization

Customizable Reports

Data Import/Export

Data Visualization

Discount Management

Electronic Payments

Email Templates

Engagement Tracking

Filtering

For Customer Referrals

Incentive Management

Influencer Discovery

Lead Generation

Lead Management

Monitoring

Multi Level Marketing (MLM)

Multi-Language

Payment Tracking

Real-Time Analytics

Real-Time Data

Real-Time Monitoring

Real-Time Reporting

Referral Templates

Search/Filter

User Management

Visual Analytics

UpPromote: Affiliate Marketing

Linux

Windows

I love how easy UpPromote is to use. Love that there is no comission fee on top of base price like other competitors.

Owner

The app may have a cluttered or confusing UI, which could make it difficult for me  or my affiliates to use and navigate. And When I do bulk approve it's always stuck there.

UpPromote has solved my headaches and makes it easy for me. It's pretty easy to set it up and their support team has been very responsive and helpful to my queries.

I love how there are a lot of quality affiliates signing up for my affiliate program. Its so easy to setup a programs and its also really streamlined for my affiliates to join and start making money.

Manager

We've had a fantastic experience helping to drive sales and any time we need to contact support for help.

Graphicdesigner

We can very easily select the requests and have a good overview and the German translation is also good.

Ecommerce Manager

A great tool to support our growth in sales and contribute to our progress.

I've been using this app for two years and I'm very satisfied with it. It integrates perfectly with Shopify and it is really easy to use.

Consultant

UpPromote's UI is very user-friendly. It helped our business in creating affiliates and also it has features such as Link and coupon tracking capability which is equally amazing.

I like that it is easy to use and navigate. I also like the range of options that it offers.

Shopify Store Owner

I love the customization and functionality of Up-Promote. Very easy to use and intigrate into my shop.

We already have 2 affiliates added. I love the marketplace as well and cant to see how this helps our brand grow.

Ease of use and user friendliness is a great feature.

management

Quick and easy to set up. I have had great experiences with the online support with any questions i had and also helped me step by step when setting up.

The biggest negative is that we can't integrate with PayPal to be able to send payouts from the UpPromote app, but that's more of a PayPal issue and not UpPromote.

Social Media Manager

The interface design was complex so it was difficult to understand its content.

We haven't needed to contact support for problems, but more figuring out how certain features work and can be integrated with our workflow.

I think the email feature is a little bit limited.

ReferralCandy vs UpPromote: Affiliate Marketing Comparison (2026)

ReferralCandy

UpPromote: Affiliate Marketing

Overview

Video & Screenshots

Pricing

User reviews

Key features

Integrations

Alternatives