YouScan vs BigSpy

Trello

Brand24

Brandwatch

Meltwater

BrandBastion

Cosmic Data

Compare YouScan and BigSpy based on features, pricing, verified reviews, integrations & more on GetApp. Find out which software is best for your business in 2026.

Infegy Atlas

Infegy Atlas is a social media marketing and analytics software designed to help businesses manage clients, monitor competitors’ activities, and build brand reputation. The cloud-based platform allows marketing teams to manage keywords, convert leads into customers, and generate custom reports via a unified platform.


Sprout Social

Sprout Social is a social media management tool created to help businesses find new customers & grow their social media presence.

facelift

Facelift helps you to align, execute, and grow with AI-Powered Orchestration for Social Media and Beyond

YouScan is a social listening platform powered by image recognition technology. It provides instant access to customer conversations happening online, enabling enterprises and agencies to listen, analyze and turn social data into action.

Access Controls/Permissions

Activity Tracking

AI/Machine Learning

Alerts/Notifications

Audience Analytics

Audience Engagement

Audience Targeting

Benchmarking

Boolean Search

Brand Tracking

Campaign Analytics

Campaign Management

Charting

Collaboration Tools

Commenting/Notes

Competitive Analysis

Competitor Monitoring

Content Management

Customer Engagement

Customizable Branding

Customizable Reports

Dashboard

Dashboard Creation

Data Import/Export

Data Visualization

Email Alerts

Engagement Tracking

Filtering

Hashtag Tracking

Impact Measurement

Influencer Tracking

Keyword Filtering

Keyword Tracking

@mentions

Mobile Alerts

Monitoring

Multi-Channel Data Collection

Multi-Channel Marketing

Multi-Language

Natural Language Processing

Negative Feedback Management

Performance Metrics

Real-Time Analytics

Real-Time Data

Real-Time Monitoring

Real-Time Notifications

Real-Time Reporting

Reporting/Analytics

Reporting & Statistics

Reputation Management

Search/Filter

Sentiment Analysis

Social Listening

Social Media Integration

Social Media Monitoring

Social Mentions Tracking

Social Performance Management

Tagging

Third-Party Integration

Third-Party Integrations

Trend Analysis

Visual Analytics

YouScan

Web-based

Basic – Starter 3

Unlimited Plans

Leading specialist of the Marketing and PR Department

It allows you to create dashboards and has a wide range of functionality, from text mentions to voice and visual mentions, which in turn perfectly combines with the improvement of customer experience.

Youscan service is very helpful in our field of work, where we need to monitor social media and news for certain signals and narratives, determine sentiments and track top influencers in each area.

Head of Customer Service

YouScan provides powerful and precise social media listening tools that help us track brand mentions, spot trends, and better understand our audience.

In Youscan they collect a great social media and news dataset, then it is combined with a comprehensive and flexible system of queries, filters and analytics.

Social Media Strategy Diretor

This has helped us surface valuable insights and even detect high-profile mentions that were previously invisible to traditional text-based tools.

PR manager

A social listening tool that provides a complex and comprehensive understanding of your brand’s reputation, as well as that of your competitors.

Except of a great monitoring which is the most valuable for us Youscan has a lot of great tools which save our time and help us work even more effectively thanks to their dashboards, alerts, digest, all analytics and much more

The platform's ability to monitor social media effectively guarantees that we remain up to date on advancements and brand mentions that other technologies could miss.

Reputation Manager

The ability to set up custom rules and tags is powerful – I use it for tracking specific campaigns or product updates.

Insights Manager

The platform interface has certain limitations, such as the inability to compare different date ranges.

Senior Strategist

With a high volume of Topics, additional tags could help sort through topics quicker and allow teams to filter for their own projects.

There are some minor issues with the sentiment analysis – occasionally it misinterprets comments sentiment and requires manual adjustments where automation doesn’t get it right.

This service allows you to maximize the depth of research of customers' opinion about the brand.

We’ve used other platforms in the past, but none have come close to what YouScan offers in terms of visual analysis and AI-driven context.

It offers valuable insights into audiences, products or services, growth opportunities, and weaknesses.

Social Media Strategist

We use this tool to do our social media listening, and it's been a game-changer.

Dashboard data sometimes isn’t refreshed properly; I have to reload the page to see updated numbers, which is a bit inconvenient.

Growth Manager

Maybe AI tracking could be improved, sometimes it tracks a lot of garbage or not related to the product, and debugging this takes a lot of time.

Senior Account Manager

YouScan's documentation on the variants was not super helpful, in the end I put most of my keywords in quotes to avoid false positives.

Head of Digital Marketing

Thanks to AI sentiment detection, mentions categorization and analysis, my team got more time to engage with our customers and meet their needs better.

I was able to implement it quickly, scale it across two projects, and utilize it to quickly research other project opportunities.

The biggest game-changer for us has been the logo recognition feature.

The fact that mention volume increases do not affect the project quotas is also a strenght.

Brand Community Manager

there is some possible improvement in the brand sentiment tracking accuracy: sometimes negative or positive sentiment can automatically be added to neutral

Global PR Manager

The Listen 5 pricing tier is quite limited if you plan to track multiple markets, products, and competitors.

YouScan has helped our agency expand the range of PR services we offer to clients.

The platform collects data from many different sources and provides reliable and accurate results consistently.

It's fast and easy to use and gives me a much more comprehensive look at organic conversation and UGC, which helps me create smarter and more insightful reports on social media performance.

Wide coverage of resources, easy-to-navigate design, great visual dashboards, and affordable price list.

It would be nice if the topics included subtopics, so writers do not have to manage such large queries.

Our feedback is not only heard but actively implemented by the tech team, demonstrating a real commitment to client success.

The Visual Insights feature is especially impressive—it gives a clear picture of how people engage with our brand.

It’s not just another listening tool—it’s a platform that actually delivers intelligence we can act on.

Project Manager

The tool makes social listening effortless and effective.

This is not ideal for a medium or large operation, at least for agencies.

Research

Not that difficult to understand and a quick source for recollecting and analyzing data.

We've been able to find and participate in conversations that we would have otherwise missed.

I've found YouScan to be easy to use, though I had a background in social listening beforehand. But with the level of detailed attention and eager support provided by YouScan's customer service, I think anyone can take advantage of their services and quickly learn to use YouScan to its best capability.

Youscan has become an indispensable part of our daily workflow.

The pricing is a bit on the higher side, but the value makes up for it, especially considering the quality of insights.

Associate Manager, Social Media

AI capabilities are extremely helpful and cuts down time on getting to great insights.

It feels less like a vendor and more like a long-term partner.

Customer Support has been very helpful and has addressed our questions and needs promptly.

Copywriter

YouScan covers a wide range of online media, including social networks, blogs and channels, so we get mentions in all languages and from every country where our business has a presence.

I really enjoy the cross-channel conversation breakdowns and sentiment functionality.

Since we provide various types of market reports to our clients, including competitive analysis, industry analysis, and trend analysis, we use YouScan to quickly gather and analyze available online data.

We like how easily and quickly we can create new topics and gather the information we need, either about the specific market, company, or topic. Because YouScan includes numerous analysis and reporting options, it organizes the data for us, so then we can draw conclusions and make decisions based on the data.

Sometimes I need a bit more data, but I don't want to create a whole new topic.

creative

The automatic sentiment analysis feature also works well, allowing us to prioritize negative mentions and proactively mitigating potential reputational risks.

Customer Support

Dashboard and Reporting

Trend Tracking

Conversation Insights

Brand Monitoring

Topic Management

Project and Team Collaboration

Data Collection and Analysis

201-500

1000+

11-50

Brand24 is an easy-to-use social listening solution used by companies of all sizes to analyze real-time online conversations about their brands, products, and competitors.

Brand24 allows businesses to grow sales, get customer insights, find influencers or analyze the results of marketing campaigns.

Hootsuite

Hootsuite helps brands manage social media better, from the smallest businesses to the largest enterprises across CPG, finance, healthcare, tech, higher-ed, and government services.

Agorapulse

With Agorapulse, businesses can manage their social media messages, schedule & publish content, identify key influencers, monitor social channels, & create insightful reports. The platform integrates with Facebook, Twitter, TikTok, Instagram, YouTube, and LinkedIn, posting across multiple platforms.

BigSpy is a web-based advertisement spy tool designed to help businesses and individuals draw creative inspirations for marketing campaigns. The platform comprises a database of a variety of ads, allowing teams to search ads using various filters.

Content Library

By industry, BigSpy reviewers are most commonly professionals in marketing and advertising (22%). The most frequent use case for BigSpy cited by reviewers is social media monitoring (100% of reviewers).

Users and use cases

Some users say BigSpy’s entry-level plan is affordable, but they find its features too limited. Reviewers appreciate the free trial for exploration, yet they report restrictions make evaluation difficult. Some reviewers feel advanced plans are costly, especially for small businesses, and they wish for more flexible pricing.

Value for money

BigSpy is a social media monitoring solution offering key features such as an activity dashboard, content library, and monitoring, among others.

BigSpy

Basic

You can type in a brand name and see all the ads they’ve run — including creatives, copies, and duration.

HELP ME WITH MY BRAND in every apect specialy marketing , HAS EVERYTHING BUT GOOD CUSTOMER SERVICE and anszering in time

Digital Marketer

What I liked least is that some advanced features require a paid plan, and sometimes the number of daily searches is limited.

One of the standout features of BigSpy is its comprehensive database, which allows users to access a vast array of ads across multiple platforms.

Head of department

Ability to search and analyze ads using advanced filters to search for ads by keyword, industry, or specific target, helping to understand competitor strategies and find creative ideas

vent

One of the standout features is its ability to provide insights into competitors' ad strategies across various platforms like Facebook, Instagram, Twitter, and more.

The platform offers powerful ad spying tools that provide in-depth insights and comprehensive data, which help streamline marketing strategies.

The user interface is intuitive, making it easy to track trends and discover top-performing ads. Plus, the ability to filter by industry, region, and platform allows for precise analysis.

It saves us a tremendous amount of time by providing ready access to competitive insights, which allows us to craft more effective and targeted ad campaigns.

Its advanced search filters make it easy to find specific ads based on criteria like keywords, ad type, industry, and engagement metrics.

I would like the rates to be more affordable for freelancers. Because I need to provide high-quality competitor analysis.

Senior Media Buyer

Being able to see real-time ad trends across multiple platforms—like Facebook, Instagram, and TikTok—has been incredibly useful for tracking competitors and discovering creative strategies.

pricing a bit expensive, but they give the possibility to try the solution for free, for a few days so you can see if it is worth it for your business or not

Administrative Support

For my daily product research i use this tool to find trending products.

I found the search and filtering options useful for narrowing down results, and the analytics gave solid insights into ad performance across platforms.

owner

It has grown to be a useful tool in my marketing toolbox, assisting me in honing my tactics by examining the most successful advertisements in my market.

Sometimes the loading time can be a bit slow when switching filters or countries, but overall the platform still delivers great performance and insights.

Complete information on ad duration, number of views, etc.

BigSpy is a highly valuable tool for ad research, offering a seamless interface and rich data for Meta Ads.

It helps users analyze competitors' ad strategies, discover new trends, and optimize their own advertising campaigns.

It is a powerful tool for ad research, providing in-depth insights into popular ads across various social media platforms.

Depending on your needs, you might need to pay between $9 and $99/month for full features.

YouScan vs BigSpy Comparison (2026)

YouScan

BigSpy

Overview

Video & Screenshots

Pricing

User reviews

Key features

Integrations

Alternatives