GetApp offers objective, independent research and verified user reviews. We may earn a referral fee when you visit a vendor through our links.
Our commitment
Independent research methodology
Our researchers use a mix of verified reviews, independent research, and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology.
Verified user reviews
GetApp maintains a proprietary database of millions of in-depth, verified user reviews across thousands of products in hundreds of software categories. Our data scientists apply advanced modeling techniques to identify key insights about products based on those reviews. We may also share aggregated ratings and select excerpts from those reviews throughout our site.
Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI.
How GetApp ensures transparency
GetApp lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. GetApp is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider’s website.
How GetApp Ensures Transparency
Learn more about the company and how it works
Disclosure notice
GetApp makes money through referral fees from software providers who sign up for sponsored profiles or sales lead qualifications. Sponsored profiles include buttons with link-out icons or phrases that direct buyers to a provider’s website. See below for more details.
What we do
GetApp is the recommendation engine small businesses need to make the right software choice. We’re deeply committed to offering a business platform anchored in objective research and verified reviews that serves the interests of all our users: providers, buyers, and reviewers.
Our offerings include:
A comprehensive catalog of more than 40,000 software providers spanning industries, functions, and business sizes.
Detailed software provider profiles, including pricing, features, and user ratings and reviews.
More than 2 million reviews collected from verified software users.
Comparison tools, software buyers guides, and objective product rankings.
Objective, independent research combining proprietary insights derived from verified user reviews, thorough research methodologies, data science, and our researchers' deep knowledge and expertise.
Our business model
GetApp is a software reviews website that’s free for everyone—buyers, providers, and reviewers. Software providers may opt for paid services to receive web traffic and sales opportunities. We aim to be a comprehensive information hub, listing all software providers and enabling them to build a profile on our site and collect reviews, regardless of whether they purchase our lead generation services.
SOFTWARE BUYERS
GetApp is free for buyers interested in finding software.
We don’t charge buyers for the information we provide on our website or the recommendations we offer via our advisor service.
To ensure buyers have access to a comprehensive platform, we list all software providers—not just those that pay us—so buyers can make the best-informed purchase decision.
While sponsored profiles may appear first on our product listings, we provide sorting and filtering options to allow buyers to change the order of profiles based on criteria most relevant to their needs.
Our user reviews, review verification process, editorial content, and research are independent and unaffected by whether providers choose to pay for our services. Product information and editorial content published on our site leverage key insights from user reviews that follow clear, objective methodologies.
SOFTWARE PROVIDERS
We offer free and paid services for software providers.
Free services
Setting up a product profile on our website is free. It gives providers a no-cost avenue to introduce their offerings to engaged users, collect verified user reviews, and potentially earn social proof content, including badges and report placements, to build credibility.
Paid services
Software providers can opt for various paid services, including setting up sponsored profiles to receive direct web traffic and/or sales leads through our advisor service.
Sponsored profiles for software providers
Sponsored profiles represent providers who pay us a referral fee for redirecting traffic to their websites and for enhanced profile features. Buyers can identify these sponsored profiles from the link-out button that’s accompanied by text such as: “Visit Website”. Clicking on this button takes buyers to the provider’s website. Currently, sponsored profiles represent a small fraction of our comprehensive catalog of software offerings.
Sales lead qualification for software providers
Our team of professional software advisors delivers product recommendations to interested buyers and sales-qualified leads—i.e., buyers with matching product requirements—to paying software providers.
Software recommendations are always matched to buyers’ needs and delivered from our list of software providers who partner with us in this service.
The advisor service is at no cost to the buyers and is fully covered by the referral fees received from participating software providers.
Our commitment to objectivity and independence
Authentic, verified user reviews: GetApp employs rigorous review verification processes to prevent fraudulent submissions, ensuring all published reviews accurately reflect real people's experience with a software solution.
Objective ranking reports: GetApp compiles product ranking reports using proprietary methodologies that combine quantitative analytics and data science with our researchers’ deep knowledge and experience. While some providers may compensate us for web traffic or leads, this never impacts our methodology or providers’ placement in ranking reports.
Customizable product lists: While our product lists may include sponsored profiles, we provide sort and filter options so buyers can tailor product list views according to their specific preferences, such as pricing, features, or user ratings. This approach enables buyers to personalize their software search and selection experience to fit their unique requirements.
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