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diDNA
Based on GetApp‘s extensive, proprietary database of in-depth, verified user reviews
Cloud-based enterprise ad management platform
Table of Contents
diDNA - 2026 Pricing, Features, Reviews & Alternatives
All user reviews are verified by in-house moderators and provider data by our software research team. Learn more
Last updated: August 2025
diDNA overview
What is diDNA?
diDNA is a cloud-based enterprise ad management platform, which helps businesses optimize digital ad inventory and enhance ad revenue by leveraging machine learning and artificial intelligence technology.
The platform enables publishers to automate header bidding and streamline server to server bidding by improving ad load times and bid pressure. Users can generate reports in real-time and view daily ad revenue, CPMs, and performance per network using graphs. Clients can use the self-service portal to manage header bids, exchange bidding, and various other ad management aspects.
diDNA enables the ad tech partners to block malicious ads, detect and rectify errors during ad deployment, and identify units with lower revenue and load time. With its proprietary rules engine, users can create and monitor optimization rules and pricing strategies. Other features include content management, caching, trend analysis, auction, dynamic audience tagging, engagement analytics, and more. It also offers integration with various third-party platforms.
Starting price
Alternatives
with better value for money
diDNA’s user interface
diDNA reviews
Overall rating
4.9
/5
14
Positive reviews
100
%
- Value for money
- Ease of use
- Features
- Customer support
- Likelihood to recommend9.71/10
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Who uses diDNA?
Based on 14 verified user reviews.
Company size
Small Businesses
Enterprises
Midsize Businesses
Top industries
Use cases
- Not enough reviewsdiDNA's key features
Most critical features, based on insights from diDNA users:
All diDNA features
Features rating:
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diDNA pricing
Value for money rating:
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User opinions about diDNA price and value
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diDNA support options
Typical customers
Platforms supported
Support options
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diDNA FAQs
diDNA has the following typical customers:
Large Enterprises, Mid Size Business, Small Business
These products have better value for money
Q. What languages does diDNA support?
diDNA supports the following languages:
English
Q. Does diDNA offer an API?
No, diDNA does not have an API available.
Q. What level of support does diDNA offer?
diDNA offers the following support options:
Chat, Email/Help Desk, Phone Support