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Website Optimization Tools Software with Customer Journey Mapping (2026) - Page 2

Last updated: March 2026

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30 software options

Blue Triangle logo

Friction Quantified

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Unlike observability tools or digital experience management solutions, Blue Triangle starts and ends with business outcomes. First, quantify the revenue loss from user friction on your website or mobile app. Then, prioritize where to deploy limited time and resources to resolve friction points.

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Extellio logo

Powerful user journey analysis

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Extellio is the solution for understanding and improving user journeys.

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Market360 logo

Marketplace optimization tool

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Market360 is a marketplace optimization tool designed to help brands, manufacturers, and retailers grow their sales revenue across the digital shelf by providing in-depth analytics for every stage of the buyer journey with personalized optimization insights.

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Tupcan logo

Website analytics platform for eCommerce websites

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Tupcan is a web analytics platform that helps businesses track issues impacting eCommerce websites to improve overall customer experience. It includes session replays, which allow teams to get insights into issues faced by customers while browsing the website.

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Insightech logo

Understand why website users don't convert to grow revenue

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Australian Enterprise Web Analytics Software - Monitor User Journey - View Session Replays of Visitor Web Sessions - Heatmapping and Segmentation of User Data.

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