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Cortality
Cloud-based biometric ad testing for creative teams
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Cortality - 2026 Pricing, Features, Reviews & Alternatives


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Last updated: October 2026
Cortality overview
What is Cortality?
Cortality is a cloud-based biometric creative testing platform designed for marketers, advertisers, and creative teams who need real human attention and emotional response data before committing media budget. Using webcam-based eye-tracking, facial micro-expression analysis, and optional EEG headset input, Cortality captures gaze points, brainwave activity, and emotional signals from verified tester panels as they view uploaded ad creatives (images or video). A large language model then processes the biometric response data and generates a timestamped, plain-English report identifying specific moments to cut, fix, or emphasize within a creative. No hardware or logistics are required for distributed tester panels; all capture is browser-based and webcam-only. Tester demographics, test duration, and goals are fully configurable via dashboard, and per-tester replays with eye-tracking and emotion timelines are available for granular review.
Cortality also includes a separate website session analytics module that records mouse, scroll, touch, and click behavior with page coordinates, periodic rendered page screenshots, and sanitized HTML copy, without using cookies, capturing keystrokes, or collecting form values. The module installs via a JavaScript snippet and supports privacy-safe visitor behavior analysis on marketing pages. An optional gaze measurement add-on extends the module's capabilities. All data is transmitted over TLS and stored in encrypted cloud object storage. Subprocessor controls and US-only data processing options are available for clients in regulated industries such as healthcare and financial services.
Cortality offers tiered pricing starting at $49 per month for basic testing, scaling to custom enterprise packages for large-scale content testing operations. The platform targets businesses of any size, from independent creative teams validating individual ad assets to enterprise organizations running high-volume creative validation workflows.
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