Klaros - 2026 Pricing, Features, Reviews & Alternatives

Klaros is a WhatsApp Business CRM that connects directly to a team's own WhatsApp Cloud API account, routing messaging costs straight to Meta at Meta's published rates with no per-message markup added by the platform. Available as a cloud-hosted deployment on Cloudflare infrastructure managed by the vendor, or as a fully self-hosted deployment on the customer's own Cloudflare account using Workers, D1, R2, and Queues, Klaros gives small and medium-sized businesses, self-service operators, and developer teams full control over their WhatsApp communication stack without BSP reseller fees or enterprise-tier pricing gates.

Core functionality covers a shared team inbox with multi-agent seats, admin and agent roles, conversation assignment, and auto-routing modes including round-robin, least-busy, and sticky assignment with real-time WebSocket updates. Broadcast campaigns include a live delivery funnel, rate-limit-aware retry logic, and scheduling. Drip sequences support pause-on-reply and per-step consent checks, while a Milestones API triggers behavior-based sequences. Contact management supports import and nightly sync from Google, Outlook, and iCloud, plus CSV, vCard, and JSON upload with auto-format detection and source provenance tracking. A consent ledger maintains a timestamped opt-in and opt-out audit trail with GDPR erasure and full data export. A zero-markup cost dashboard surfaces real Meta conversation costs per campaign, per category, and per conversation, with pre-send estimates and budget-cap alerts. WhatsApp Flows are supported with 15 pre-built blueprints spanning booking, lead capture, feedback, support, and commerce use cases. Six vertical solution packs cover Construction PMC, Field Sales, Sales Deals and CRM Pipeline, Commerce and Payments, AI Tools, and QR Codes and Public Pages. AI capabilities include inbox reply suggestions, an opt-in auto-reply assistant grounded in a defined knowledge base with human handoff, two-way automatic translation with language detection, knowledge-gap detection, and an MCP server giving LLMs controlled and consent-gated tool-calling access to the CRM with edge PII redaction before data reaches LLM providers.

Klaros includes a complete REST API with 100-plus endpoints, named scoped API keys, an OpenAPI 3.1 spec, and HMAC-signed webhooks on every plan with no enterprise gate. Integration paths exist for n8n, Zapier, and Make via webhooks and HTTP modules. Self-hosted plan customers retain full data ownership, with contacts, conversations, and media residing in their own infrastructure. All plans include full CSV export, no exit fees, and no vendor lock-in. Self-service onboarding requires no sales process, and software pricing is flat with no per-volume scaling.