Recibo - 2026 Pricing, Features, Reviews & Alternatives

Recibo is a cloud-based, mobile-first AI sales force automation platform that consolidates field sales execution, distributor management, CRM, ERP, route planning, order intelligence, and retail visibility into a single connected system for B2B sales operations. Delivered via mobile apps for field reps and supervisors alongside web-based dashboards, it integrates with Tally and Busy ERP systems and supports India-specific compliance requirements including GST invoicing and automated validation of GST, PAN, and Aadhaar identifiers. The platform targets mid-to-large enterprises operating field sales and distribution networks across General Trade, Modern Trade, B2B, and HoReCa channels, with an enterprise tier requiring a minimum of 250 users. Primary industries served include FMCG, pharmaceuticals, beauty and personal care, automotive aftermarket, manufacturing, retail, and distribution.

Core SFA capabilities combine configurable mobile workflows, geo-fenced selfie attendance, real-time GPS tracking, task and visit scheduling, and digital form capture. AI-powered route optimization clusters field visits by priority and geo-location to balance territory workloads, while AI order intelligence analyzes past sales patterns, seasonality, customer preferences, and stock movement to deliver store-level SKU and quantity recommendations directly to reps on mobile devices. Retail Vision Intelligence applies image recognition to store photos to identify on-shelf availability, facing counts, misplaced SKUs, and promotional display compliance, with planogram adherence checks comparing real shelf images against predefined layouts to detect deviations and missing placements.

The Distributor Management System covers omnichannel secondary sales, FIFO inventory management, GST invoicing, order processing, delivery management, payment collection, and van sales automation. A unified analytics dashboard provides a 360-degree view across SFA, DMS, and ERP data, tracking store coverage, visit frequency, order conversion, rep productivity, stock levels, and marketing ROI. Sales gamification via Recibot, an AI sales assistant, drives rep performance through real-time leaderboards, gamified targets by product, store, or region, and AI-generated performance nudges. Automated data hygiene tools validate GST, PAN, and Aadhaar records and run duplicate detection across platforms to maintain reporting accuracy at scale.