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TraffSense Logo

Real-time foot traffic analytics for retail & malls

Table of Contents

TraffSense - 2026 Pricing, Features, Reviews & Alternatives

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Last updated: August 2026

TraffSense overview

What is TraffSense?

TraffSense is a SaaS foot traffic analytics platform designed for multi-location retailers, shopping malls, and commercial real estate operators. It integrates with industry-standard people counting hardware (Optex, FLIR, Axis, and others) via API or on-site installation — no hardware replacement required.

Core capabilities:

- Real-time visitor dashboards with per-location and cross-location views

- Harvey AI: hourly traffic forecasting engine with trend modeling and anomaly detection

- Counter health monitoring with offline alerts and accuracy validation

- Dwell time and zone analytics for layout and staffing optimization

- Conversion rate tracking (visitors to transactions)

- Automated performance reports (daily, weekly, custom) delivered by email

- Export-ready headcount data for compliance and safety documentation

- Multi-user access with role-based permissions

Architecture: Cloud-hosted, browser-based. Data refresh interval: 60 seconds. API access available on Professional and Enterprise plans. Supports multi-tenant deployments for agency or franchise operators.

Security: SOC 2-aligned data handling. Visitor data is anonymized and aggregate-only — no PII collected or stored.

Deployment: 48-hour average setup. On-site configuration via Optex-trained installation partners or self-install for compatible hardware.

Pricing: Essentials $49/mo, Professional $99/mo, Enterprise custom. 14-day free trial, no credit card required.

Starting price

Free

TraffSense’s user interface

Ease of use rating:

TraffSense reviews

Overall rating

5.0

/5

1

Positive reviews

100

%

Rating breakdown
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend1.00/10
Rating distribution

5

4

3

2

1

1

0

0

0

0

TraffSense's key features

Most critical features, based on insights from TraffSense users:

Customer experience management
Brand management
Customer touchpoints

All TraffSense features

Features rating:

AI copilot
Behavior analytics
Brand management
Customer experience management
Customer touchpoints
Data aggregation
Data visualization
Demand forecasting
Performance metrics
Price optimization
Retail analytics
Retail management

TraffSense alternatives

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TraffSense pricing

Value for money rating:

Pricing plans

Pricing details:

Free plan
Free trial
Subscription

Essentials Plan

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No pricing info

Features included:

  • Real-time foot traffic analytics for a single location
  • Supports up to 5 locations
  • Allows up to 15 users
  • Includes core dashboard and reports

Professional Plan

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No pricing info

Features included:

  • Multi-site rollups for managing multiple locations
  • Harvey AI forecasting for demand prediction
  • AI-driven insights for growing teams
  • Supports up to 50 locations
  • Allows up to 60 users

Enterprise Plan

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No pricing info

Features included:

  • Unlimited locations and users
  • White-label branding for reports
  • Priority customer support
  • Includes all features from the Professional Plan

User opinions about TraffSense price and value

Value for money rating:

TraffSense support options

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Platforms supported

Web
Android
iPhone/iPad

Support options

Email/Help Desk
Chat
Knowledge Base

Training options

Live Online
Documentation

TraffSense FAQs

Q. Who are the typical users of TraffSense?

TraffSense has the following typical customers:
Small Business, Mid-size Business, Large Enterprises

These products have better value for money


Q. What level of support does TraffSense offer?

TraffSense offers the following support options:
Email/Help Desk, Chat, Knowledge Base

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