Salesforce Starter vs Meritto

Salesforce Sales Cloud

Zoho CRM

NetSuite

Bigin by Zoho CRM

LeadSquared

ExtraaEdge

Compare Salesforce Starter and Meritto based on features, pricing, verified reviews, integrations & more on GetApp. Find out which software is best for your business in 2026.

Zoho CRM is a cloud-based customer relationship management (CRM) solution that helps businesses of all sizes close deals smarter, better and faster. The solution lets businesses reach customers through every channel, including telephone, email, social media, and live chat.

NetSuite is an AI-powered cloud-based business management suite. It helps organizations streamline their operations and gain real-time insights into their performance. The suite caters to a range of industries such as manufacturing, retail, and professional services.

Bigin is a pipeline-centric customer relationship management solution designed to help small businesses manage sales pipelines, schedule follow-ups, and update customer records. It enables employees to capture and store prospect and customer details including deals, emails, activities, tweets, and more in a centralized repository.

Salesforce Starter is an all-in-one CRM suite designed to help growing businesses organize data, manage customer relationships, and gain valuable insights. The solution brings together marketing, sales, service, and commerce tools in a single platform.

A/B Testing

Account Alerts

Account Management

Activity Dashboard

Activity Tracking

Alerts/Escalation

Alerts/Notifications

Appointment Management

Appointment Scheduling

Calendar Management

Calendar Sync

Calendar/Reminder System

Call Center Management

Call Logging

Campaign Analytics

Campaign Management

Campaign Scheduling

CAN-SPAM Compliance

Catalog Management

Chat/Messaging

Click Tracking

Client Management

Collaboration Tools

Commenting/Notes

Commission Management

Communication Management

Contact Database

Contact Management

Customer Database

Customer Engagement

Customer Journey Mapping

Customer Management

Customer Segmentation

Customizable Branding

Customizable CTAs

Customizable Fields

Customizable Forms

Customizable Reports

Customizable Templates

Dashboard

Data Import/Export

Data Synchronization

Deal Management

Document Storage

Drag & Drop

Drip Campaigns

Dynamic Content

Electronic Signature

Email Campaign Management

Email Management

Email Marketing

Email Templates

Email Tracking

Engagement Tracking

Event Triggered Actions

Field Sales Management

For Insurance Industry

For iPad Devices

For Mac Devices

For Real Estate

For Real Estate Agencies

For Small Businesses

For Startups

Forecasting

GDPR Compliance

Generative AI

Health Score

Interaction Tracking

Internal Chat Integration

Knowledge Base Management

Knowledge Management

Landing Pages/Web Forms

Lead Capture

Lead Generation

Lead Management

Lead Nurturing

Lead Qualification

Lead Segmentation

Lead Verification/Validation

List Management

Marketing Automation

Marketing Calendar

Mobile Access

Mobile Optimization

Monitoring

Multi-Campaign

Multi-Channel Communication

Multi-Channel Marketing

Onboarding

Opportunity Management

Order Management

Performance Metrics

Personalization

Pipeline Management

Predictive Analytics

Preview Functionality

Property Management

Proposal Generation

Prospecting Tools

Salesforce Starter

Android

Web-based

iPad

iPhone

Admissions Intern

It was a fantastic experience and an essential for a company looking to better engage and retain customers on digital platforms.

License Compliance Manager

Superb integration with social media helping to leverage existing business relationships. Mobile functionality is also a positive.

Freelancer

It is extremely easy to use to give you the best results. Salesforce is a remarkable program because it is constantly changing and adapting to the times.

Sales Engineer

Too many unused fields that muddy up the screen and info can get lost in all the blank fields.

Satisfactory help from the salesforce help desk at dreamforce today. They have great customer service.

Sales Executive

This was the perfect solution (and cost effective) for us to immediately begin tracking and tackling our pipeline and contacts to stay on track with everyting.

Administration Manager

Super user friendly platform and easy to navigate. It keeps everything organized and makes it easy to track historical information.

Associate Business Analyst

It's mobile app is very good and easy to access like this software manages customers,  their mails and meetings in a single view.

Experienced Solutions Architect, IT, Telecom Consultant and Project Manager

DO NOT try to use the tool as a task manger or PM supplement as it does not work well for these functions.

Project Manager

Easy to use with great functionalities. Project tasks are easy to view and track.

Head of Business Development (Extraordinaire)

We mostly use the mobile version as it is great for on the go and when we are at conferences and shows.

Director of Operations

As for some of the things I couldn't deal with. And most egregious limitation: Only one agent can be working on a ticket at a time, and there's no way to kick out that other agent.

Systems Administrator

Instead of separate email inboxes for our three customer service agents, all incoming mail goes here and can be worked on by all. Perfect for when an employee is out and someone is covering for them.

Venture Capital and Growth Equity Investor

Has fundamentally changed the workflow not only for me individually but the whole team. We are more on top of deals, more efficient with our time, and seeing a major ROI on our investment.

Web Manager

Salesforce Essentials provides integration options with other popular marketing tools and applications, facilitating a seamless flow of data.

NO control on records - for example, I can't delete any history item.

Digital Engagement Officer

The Trailhead Playground and the extensive training modules allow you to become an expert in Salesforce, although you do need to dedicate lots of time to it.

Assistant Manager - Digital Marketing

We require a CRM solution to track our customer data and enable sales intelligence.

Salesforce Starter screenshot: Salesforce Starter welcome page

Salesforce Starter screenshot: Salesforce Starter calendar

Salesforce Starter screenshot: Salesforce Starter menu

Salesforce Starter screenshot: Salesforce Starter pending changes

Salesforce Starter screenshot: Salesforce Starter search functionality

Salesforce Starter screenshot: Salesforce Starter proposals

Salesforce Starter screenshot: Salesforce Starter  leaderboard

Salesforce Starter screenshot: Salesforce Starter performance metrics

Salesforce Starter screenshot: Salesforce Starter opportunities

Salesforce Starter screenshot: Salesforce Starter performances

Salesforce Starter screenshot: Salesforce Starter sales pipeline

Freelancers

Large Enterprises

Mid Size Business

Non Profit

Small Business

LeadSquared is a complete CRM & marketing automation software to help businesses capture, nurture, manage & track their leads in one place. The cloud-based solution is designed for enterprises & SMEs and provides tools for lead capturing, lead nurturing, sales management, marketing analytics & more.

Education CRM and marketing automation software designed to help admission teams integrate, manage, track and convert leads with zero leakage.

Salesforce Sales Cloud is a cloud-based Customer Relationship Management (CRM) application from Salesforce. The platform combines human sales professionals with AI-powered automation, data, and intelligence. This integrated solution is designed to help businesses of all sizes and industries.

From higher education institutions and K-12 schools to EdTech platforms, online degree programmes, study abroad consultants, coaching centres, and vocational training institutes, Meritto caters all.

Salesforce Starter vs Meritto Comparison (2026)

Salesforce Starter

Meritto

Overview

Video & Screenshots

Pricing

User reviews

Key features

Integrations

Alternatives