Okendo vs UpViral

Trustpilot

Yotpo

EmployeeReferrals

ViralSweep

Friendbuy

Feefo

Compare Okendo and UpViral based on features, pricing, verified reviews, integrations & more on GetApp. Find out which software is best for your business in 2026.

Yotpo is an eCommerce marketing platform that helps brands collect and showcase customer reviews, ratings, and photos throughout the buyer journey. The solution enables businesses to leverage user-generated content to build trust, increase social proof, and drive sales through strategic placement at key conversion points across their websites. Yotpo integrates with major eCommerce platforms and includes features like AI-optimized review requests and SEO enhancement tools.

A customer review management tool that brings businesses and consumers together through reviews.

Founded in 2010, Feefo works with 6,500+ brands worldwide. Feefo invites verified customers to leave feedback, which results in reliable, fake-free feedback. Its reviews help boost customer confidence, as well as providing the foundation for smarter, data-driven decisions and actionable insights.

Okendo helps Shopify brands turn shoppers into Superfans with Reviews, Loyalty, Referrals, Quizzes, and Surveys.

Activity Dashboard

Campaign Management

Customer Profiles

Customer Surveys

Customizable Branding

Customizable Reports

Dashboard

Data Import/Export

Email Reminders

Loyalty Program

Multi-Channel Campaigns

Multi-Channel Marketing

Negative Feedback Management

Performance Metrics

Ratings/Reviews

Referral Tracking

Reporting & Statistics

Response Management

Review Badge Management

Review Monitoring

Review Notification

Review Request

Rewards Management

Sentiment Analysis

Social Media Integration

Social Sharing

Third-Party Integrations

Widgets

Okendo

Linux

Web-based

Windows

Managing Director

The amount of very positive reviews has been a boost not just to our marketing efforts but also affirms that we are doing a good job.

Marketing

We had a great experience with Okendo and now that is it set up, the reviews are pouring in. Love that it doesn't take maintenance.

VP Digital

Overall, the customer service was really, really good. It's been only a couple of weeks so far but very happy with the product and the customer service.

Proprietor

Also, an annoying issue for me, is when responding to a review, if I click away in Okendo, I lose what I typed, and that's most frustrating.

Sr Digital Marketing Specialist

The setting options are also very useful so that reviews meeting certain requirements can auto-publish. I also appreciate the option to customize the display of reviews on our site.

owner

My customers are also leaving reviews at a higher rate. I think it is from the wonderful email solution that is deployed.

Director

Easy to use and the team made our integration seamless. Very helpful throughout the merge of our current review data.

DIrector

Has been great and overall increased our sale conversions on the website.

Sr. Ecommerce Developer

Lack of customization of the Review Submission form. Time zone difference from their Support Team and our Office causes a 1+ day delay in communication typically.

It's very easy to use and the customer service is great.

E-commerce Sales

Customer support was very helpful in setting it up for me and answering all of my questions.I have seen an increase in sales since installing Okendo on my site.

So I have to pay an extra premium just to get them to sync. I already pay you both monthly why am I paying more.

Director of eCommerce & Digital Marketing

The excellent customer service and the usability of the back end system in Shopify.

Director of Digital Marketing

The app is really user friendly and we've greatly increased the amount of reviews that are on our site.

Head of Chocolate 

Great features and service for reasonable cost.

People seem to like Okendo to leave a review, well, nobody has made any negative comments. Okendo don't bother me like Yotpo did.

I'd like to integrate with Klaviyo but I am. Not at the stage that I can afford the power plan.

Customers respond to the review emails, we don't even have to offer them a discount. The review emails are easy for the customers to use & upload their own photos of the products.

Okendo screenshot: Okendo Reviews allows brands to capture product ratings, photos, and videos directly on-site, with customizable display options and moderation tools to manage authenticity and compliance.

Okendo screenshot: Okendo Loyalty provides customizable earning and redemption rules for purchases, reviews, referrals, and social actions. Brands can create unlimited tiers, set points expiry, and configure program design to align with their brand.

Okendo screenshot: Okendo Referrals enables brands to launch referral programs that trigger after purchase, survey, or review. Configurable rewards and automated workflows make it simple to acquire new customers through advocacy.

Okendo screenshot: Okendo Quizzes helps brands build interactive product recommendation quizzes. With flexible logic, integrations, and design options, quizzes capture zero-party data and provide personalized guidance to increase conversions.

Okendo screenshot: Okendo Surveys lets brands deploy surveys onsite, post-purchase, via email, or shareable links. Responses sync to customer profiles and connected tools, enabling actionable insights to optimize CX and marketing.

Okendo screenshot: Okendo provides hands-on support to help brands succeed at every stage. From dedicated onboarding to ongoing account management and 24/7 live chat, our team is invested in your long-term growth.

Freelancers

Large Enterprises

Mid Size Business

Small Business

ViralSweep provides brands and agencies with the tools needed to build and run high-converting sweepstakes, contests, giveaways, competitions, instant wins, and referral campaigns.

Run a smart, data-driven referral program in just a fraction of the time you currently spend tracking referrals. Supercharge employee engagement in your program with gamification, campaigns, mobile referral tools, and more.

Friendbuy is a cloud-based referral marketing solution designed to help eCommerce businesses of all sizes generate leads, increase referrals, and manage marketing campaigns. Key features include email capture, reward programs, fraud detection, A/B testing, analytics, and reporting.

UpViral is a cloud-based referral marketing platform designed to help businesses create, run, and manage viral contests to promote products and services and engage with the target audience. The application allows organizations to design and conduct sweepstakes campaigns, offer rewards, and display participants’ performance on a leaderboard.

Activity Tracking

Alerts/Notifications

Campaign Analytics

Contact Management

Conversion Tracking

Customizable Templates

Discount Management

Email Marketing

Engagement Tracking

Fraud Detection

Gamification

Incentive Management

Lead Capture

Lead Engagement

Lead Generation

Lead Management

Promotions Management

Real-Time Reporting

Referral Templates

ROI Tracking

Social Promotion

UpViral

Owner

It is very user friendly, support is very helpful, and the user-base and community is significant and active, which means that there is always useful help/suggestions on hand.

Very impressed at the software, support and marketing - the product is as good or better than the marketing which is world-class.

founder

Not only is the product good, but they are dedicated to their product and customers in the form of continually upgrading it. Support is prompt, reliable, and professional.

UpViral has been around for years, has a very good customer support and the owner/creator Wilco creates great training for customers, so you can always improve your marketing skills.

Founder

I appreciate the ability to grow my audience in a fun and inventive way.

I am fascinated with the “Share” page to further grow  my email list. I was able to easily integrate my campaign with my email autoresponder The platform is easy to navigate.

Viral lead generation made easy and fun. UpViral is a solid tool for this.

Marketer

With integrations like these here in UpViral, I can systemize my business and push out more PROFIT.

Digital consultant

Final words : I am 200% biased, as I have purchased the whole [SENSITIVE CONTENT HIDDEN] amazing killerapps suites for years (Connectio, Upviral, etc.). And I love each of them so much.

Manager

I liked the fact that it is easy to use and that if you are just starting out there are templates that you can use.

Implementation 

UpViral is easy to use and the results are amazing.

Very easy to use and navigate. Graphics are top quality.

Producer

Now that I'm ready to launch a campaign I took a Webinar and appreciate the value from that and the discounts offered.

I consider that the most difficult thing for me was some configurations needed to be done in my website.

Biz Dev

Sometimes I have problems with the page builder, but the downside is really lower than all the upsides the tool brings.

Forms are very limited and the customization options are very low.

The interface is a bit confusing but once you spend a little time with it you learn how to get around.

President

I was surprised at how well the campaign worked from low cost Facebook ads to a relatively high conversion rate on the landing page.

Okendo vs UpViral Comparison (2026)

Okendo

UpViral

Overview

Video & Screenshots

Pricing

User reviews

Key features

Integrations

Alternatives