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Top Rated Marketing Analytics Software with Customer Journey Mapping - Page 6

Last updated: April 2026

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148 software options

Agency Reporter logo

Fast. Easy. Beautiful. Attribution Reporting.

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Agency Reporter clearly shows the marketing impact marketing agency delivers to clients and is quick to deploy and demonstrate clear ROI on marketing services.

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Intelligent Engagement Platform logo

Customer engagement and experience software

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NGDATA offers an intelligent engagement platform that builds rich customer data profiles to create truly personalized customer experiences with in-built real-time interaction management.

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Maropost logo

Omnichannel campaigns that get results

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Maropost empowers businesses to scale and boost revenue with an easy-to-use marketing automation solution that enables users to hyper-segment their audience and rapidly create marketing campaigns that distinguish them from the competition.

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Sailthru logo

Marketing automation for media & publishing and retail.

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Sailthru by Zeta is a marketing automation software and multi-channel personalization tool that serves media and retail brands. The software allows you to personalize customer experiences on every channel, including email, website, and mobile.

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Keatext logo

Your most impactful improvements start here.

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Keatext is a text analytics solution that delivers AI-based recommendations and ready-to-share reports leveraging GPT to improve customer experience.

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Mapp Marketing Cloud logo

Data handled. Engagement automated. Marketers liberated.

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Mapp Cloud is an Insight-led Customer Experience platform that helps B2C brands understand and act on meaningful insights. Data collection, analysis, segmentation, personalization and cross-channel engagement are the core components, transformed into real time actions for customer centric marketing.

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Maestra logo
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All-in-one personalization platform for DTC brands

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Maestra is an all-in-one personalization platform for DTC brands. It offers white-glove service for each client and combines a real-time CDP, advanced segmentation, complex omnichannel flows, site and app personalizaion, AI-powered recommendation engine, loyalty and referral programs, and analytics.

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Sprighub logo
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Measure, Optimize, Grow

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SprigHub is a SaaS platform that utilizes AI technology to enhance marketing performance. It analyzes and evaluates channels, campaigns, and marketing efforts then gives real-time suggestions for spending adjustments to boost revenue and improve impact.

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Upside logo
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Revenue attribution and intelligence platform

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Upside is a revenue attribution platform that unifies go-to-market data to provide insights into deal performance and campaign effectiveness. Using AI, it reconstructs missing touchpoints and creates a knowledge graph linking people, touchpoints, and timelines across the customer journey. It integrates with tools like Salesforce, Marketo, HubSpot, and Gong to deliver reporting and forensic attribution analysis for sales, marketing, and revenue teams.

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XCAMPAIGN logo
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Industry-independent solution for email marketing.

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XCAMPAIGN is an email marketing solution designed to support companies wishing to acquire new customers and/or maintain existing customers. Various functions for analysis, dispatch, and addressing target groups are available for this purpose.

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Beckon logo
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Marketing intelligence, analytics, reporting, and dashboards

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Beckon is an omnichannel marketing analytics and reporting platform offering performance scorecards, custom KPI comparisons, real-time dashboards, and more

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mailspice analytics logo
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Email marketing & newsletter analytics add-on

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Mailspice is an email marketing & newsletter analytics solution for all email services that provides advanced insights into all email campaigns

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Skro logo
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Ad tracking & conversion attribution platform

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Marketing analytics software that helps in tracking, analyzing, and optimizing campaigns for affiliate marketers and ad agencies.

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Leadtosale logo
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All-in-one conversion tracking software

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Web Analytics Supercharged. Easily get your phone calls, offline conversions and sales inside Google Analytics.

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Fluxion Analytics logo
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GA4 dashboard with AI-powered insights

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Fluxion Analytics is a dashboard solution designed for Google Analytics Four properties that provides multi-property support without requiring BigQuery. The software connects to existing GA Four data through Google OAuth and offers focused views for campaign performance, realtime visitors, and conversion tracking. It includes an optional AI Insights feature that generates explanations of metric changes and provides recommended next steps based on dashboard data.

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Fuse logo
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AI-enabled data strategy platform for marketers

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Fuse Data Strategy is Your AI Chief Marketing Officer, purpose-built for marketing teams and agencies drowning in data complexity.

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Zoho Thrive logo
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Loyalty platform for customer retention

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Zoho Thrive is a performance-driven marketing platform that helps businesses attract, retain, and grow their customer base. It supports industries from e-commerce to SaaS with tools to build and manage loyalty programs. With personalized rewards and engagement activities, businesses can strengthen r

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Market360 logo
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Marketplace optimization tool

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Market360 is a marketplace optimization tool designed to help brands, manufacturers, and retailers grow their sales revenue across the digital shelf by providing in-depth analytics for every stage of the buyer journey with personalized optimization insights.

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Lifesight logo
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AI-powered data activation & marketing measurements platform

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Lifesight is AI-powered data activation & marketing measurements platform designed to help marketers drive sustainable growth in the privacy-first era with.

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ObserviX logo
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AI Marketing Analytics & Multi-Touch Attribution

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ObserviX is a marketing analytics and attribution platform that connects every click to real revenue.

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Qnvert logo
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Cloud-based customer engagement solution

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Qnvert omnichannel customer engagement platform is an advanced solution that helps businesses integrate and engage with customers across all touchpoints. This comprehensive platform offers features like marketing automation, sales analytics, and multi-channel communication tools to deliver an exceptional brand experience and improve customer satisfaction.

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TV & Radio Attribution logo
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Algorithmic TV & Radio attribution for marketing teams

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TV & Radio Attribution by Quality Analytics measures ad performance for offline campaigns and provides detailed visualizations. It can integrate with Google Analytics and simultaneously measure multiple campaigns. Marketing teams can attribute past campaigns and plan for future media schedules.

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EngagePackage logo
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Customer engagement software

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EngagePackage is a customer engagement software designed to help businesses in the retail, food and beverage, and other sectors collect customer data to create engagement strategies. Administrators can analyze key customer-centric key performance indicators (KPIs), demographic data, and behavioral segmentations using a unified interface.

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