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Personalization Software - Page 5

Last updated: April 2026

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151 software options

Marketo Engage logo

AI-powered marketing automation platform

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Adobe Marketo Engage is an AI-driven marketing automation platform designed to help teams scale personalized buyer engagement and manage omnichannel campaigns. The platform offers features including audience segmentation, lead scoring, dynamic content personalization, and native CRM integrations. It supports campaign execution across email, web, mobile, chat, events, and digital advertising channels while providing multi-touch attribution and analytics to measure marketing impact on revenue.

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SAP Customer Experience logo

Enterprise CRM software

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SAP Customer Experience is a cloud-based customer relationship management solution that integrates with SAP ERP, forming part of the complete SAP business suite. The CRM software provides a single platform to store all client account information and manage all customer communications.

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Salesforce Marketing Cloud logo

Customer relationship management solution

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Salesforce Marketing Cloud is a comprehensive marketing platform designed to help businesses personalize every moment of customer engagement across the entire customer lifecycle. By connecting every department through actionable data and Agentforce, the platform empowers teams to work together and build lasting customer relationships.

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Emma by Marigold logo

Multi-channel marketing that works for you.

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Emma by Marigold is an email marketing platform which focuses on segmentation, automation, and an easy-to-use email builder for teams of all sizes to leverage their customer data, increase engagement, and drive more revenue from email. Users can create and collaborate on email campaign content.

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Tealium Customer Data Hub logo

Customer Data Hub

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Tealium helps brand marketers fuel real-time unified marketing initiatives and drive more profitable customer interactions across all digital touch points

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Omniconvert logo

Conversion rate optimization platform

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Omniconvert is a full-stack conversion optimization tool that includes A/B testing, surveys and web personalization features

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Synerise logo

AI-driven Customer Data & Experience Platform (CDXP)

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Synerise, an AI-driven Customer Data & Experience Platform (CDXP), centralizes customer data to enhance marketing and engagement. Key strengths include real-time capabilities, advanced AI, quick setup, and personalized omnichannel experiences. Pay-as-you-go pricing available.

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Adobe Target logo

UX researching tool

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Adobe Target is an intuitive and user-friendly UX researching tool. It was specifically created for targeting, AI testing, scaling automation and omnichannel marketing.

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Gainsight PX logo

Product experience analysis platform

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Gainsight PX is a cloud-based product experience platform designed to help businesses of all sizes analyze user experience (UX) and develop product adoption strategies for customers. Key features include feedback collection, audience segmentation, user retention metrics, and reporting.

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Wigzo logo

Hyper Ecommerce growth with performance marketing automation

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Wigzo is a no-code customer data platform with smart marketing automation capabilities for e-commerce growth. Its powerful automation workflows deliver performance-driven personalization across all channels and help retain more customers with better CLTV.

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PureClarity logo

Cloud-based intelligent ecommerce personalization software

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Ecommerce Personalization
Behavioral targeting
Customer Segmentation
AI & Big Data

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Lucidworks Fusion logo

Data discovery platform to conduct cognitive search

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Lucidworks Fusion is a cloud-based data discovery platform, which helps enterprises perform cognitive search and generate personalized insights and proactive recommendations. Features include authentication, visual usage analytics, data clustering, customizable dashboard, and A/B testing.

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AdRoll logo

Worldwide retargeting platform

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AdRoll is an ad retargeting platform used by brands to retarget users with ads across social media, mobile, and the web. It offers solutions for both enterprises and agencies of all sizes, helping reach site visitors at the most optimal time with the most appropriate ad on any screen or device.

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Sailthru logo

Marketing automation for media & publishing and retail.

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Sailthru by Zeta is a marketing automation software and multi-channel personalization tool that serves media and retail brands. The software allows you to personalize customer experiences on every channel, including email, website, and mobile.

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Criteo logo

Maximise ad performance from discovery to conversion.

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Criteo Commerce Growth is a leading AI-powered performance marketing platform that helps brands and agencies achieve full funnel commerce outcomes across the web, social, video and CTV.

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BHuman logo

Personalization software

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BHuman.ai is an AI software that personalizes videos at scale by mimicking the viewers' faces and voices. Administrators can record short videos, connect data and generate personalized videos via cloning.

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Upsy logo

Cloud-based personalization tool for online shopping.

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Upsy Shopping Helper is a cloud-based personalization solution that helps small and midsize eCommerce businesses manage customer shopping experience via AI assistant. The platform utilizes artificial intelligence (AI) technology to optimize conversion rates and automate customer service. Upsy helps streamline online shopping via personalized guidance, product discovery, AI recommendations, promotions, and more.

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Smartling logo

Translation technology & services for data-driven companies

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Personalize content for multiple geographies & audiences with Smartling's Translation Management Platform for websites, mobile apps and documents.

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Marigold Grow logo

Custom engagement and insights platform

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Grow by Zeta is a cloud-based solution that helps marketers collect marketing opt-ins and preference insights through interactive experiences that can be published to every digital channel.

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Mapp Marketing Cloud logo

Data handled. Engagement automated. Marketers liberated.

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Mapp Cloud is an Insight-led Customer Experience platform that helps B2C brands understand and act on meaningful insights. Data collection, analysis, segmentation, personalization and cross-channel engagement are the core components, transformed into real time actions for customer centric marketing.

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Cybba logo

Powering online businesses with customized digital solutions

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Cybba enables online growth by optimizing every stage of the customer journey with a full suite of digital marketing solutions. Key features include email remarketing, onsite engagement, paid social, SEM, display advertising and retargeting.

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Cxense logo
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Real-time analytics - Drive engagement and digital revenue

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Cxense Insight shows you how users consume content on your site in real time so you can provide a better user experience and drive higher digital revenue.

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Marigold Liveclicker logo
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Give customers what they want - at the time of open.

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Purpose-built to make your emails more interactive, personalized and timely, Liveclicker by Zeta is the ultimate companion for your email marketing solution. We’ll help you amplify engagement, increase clicks and cultivate loyalty with a robust selection of real-time personalization features.

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Aqurate logo
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AI-driven product recommendation engine for eCommerce shops

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Aqurate.ai is an AI-driven personalization tool for eCommerce shops that delivers highly targeted product recommendations to each customer based on their previous interactions with the shop. It offers over 10 product recommendation types across website, email, and app with advanced performance tracking.

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VWO Personalization logo
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Website personalization software

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VWO Personalization helps businesses personalize their websites based on the visitors’ behavior. The platform allows users to test and track changes in the layout, content, and messaging of a website and optimize the website experience to increase conversion.

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