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Amazon Rekognition Logo

ML-powered image and video analysis

Table of Contents

Amazon Rekognition - 2026 Pricing, Features, Reviews & Alternatives

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Last updated: March 2026

Amazon Rekognition overview

What is Amazon Rekognition?

Amazon Rekognition is a video and image analysis solution that allows users to add pre-trained and customizable computer vision capabilities to extract data from videos and images. With built-in AI, Amazon Rekognition can analyze millions of images and videos within a matter of minutes.

Amazon Rekognition can automate image and video analysis for content moderation, facial recognition, text detection, segment detection, custom label, PPE detection, and more. Amazon Rekognition custom label technology can detect objects and classify objects using AutoML to continuously train models. The facial recognition technology can detect faces within images and videos and apply custom attributes to different parts of the image/video.

Starting price

Amazon Rekognition’s user interface

Ease of use rating:

Amazon Rekognition reviews

Overall rating

4.5

/5

2

Positive reviews

100

%

Rating breakdown
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9.5/10
Rating distribution

5

4

3

2

1

1

1

0

0

0

Amazon Rekognition's key features

Most critical features, based on insights from Amazon Rekognition users:

Data retrieval
Image recognition
Search/Filter

All Amazon Rekognition features

Features rating:

AI/Machine learning
Face analysis
Face detection
Facial recognition
Image analysis
Image classification
Image query
Image tagging
Machine learning
Model training
Monitoring
Optical character recognition
Real-Time monitoring

Amazon Rekognition alternatives

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Features
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Customer Support

Amazon Rekognition support options

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Platforms supported

Web
Android
iPhone/iPad

Amazon Rekognition FAQs

Q. Who are the typical users of Amazon Rekognition?

Amazon Rekognition has the following typical customers:
Freelancers, Large Enterprises, Mid Size Business, Small Business


Q. What languages does Amazon Rekognition support?

Amazon Rekognition supports the following languages:
English


Q. Does Amazon Rekognition offer an API?

No, Amazon Rekognition does not have an API available.

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