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Persona vs Entrust IDV Comparison (2026)

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Persona logo

Persona

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Entrust IDV

Overview

Persona provides companies with configurable identity infrastructure for KYC, AML, KYB, fraud detection, onboarding, and more.

Onfido's Real Identity Platform is an end-to-end, AI powered identity verification solution that helps businesses seamlessly onboard customers while stopping fraud, and navigating regulatory requirements.

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Video & Screenshots

No videos yet
No screenshots yet

Pricing

Starting from

250

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

Starting from

Empty state illustration for "No pricing info"

No pricing info

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

User reviews

4.9

28

5

4

3

2

1

24

4

0

0

0

  • Value for money
  • Ease of use
  • Features
  • Customer support
93%
would recommend this app

4.5

31

5

4

3

2

1

21

8

1

0

1

  • Value for money
  • Ease of use
  • Features
  • Customer support
74%
would recommend this app

Pros

“The identity verification flows are intuitive and customizable, allowing us to test and iterate quickly even at the pre-launch phase.”
AE

Abdel E.

CEO

“For queer communities, trust is everything, and integrating Persona has allowed us to deliver on that promise with secure verification, privacy controls, and peace of mind for our users.”
Verified reviewer profile picture

John S.

Founder

“Persona integrates smoothly, performs reliably, and provides the level of security we need as we prepare our app for launch.”
EC

Emmanuel C.

Founder

Pros

“Easy to use the system and it has added more tools for us to detect fraud.”
RS

Robert S.

UNDERWRITING MANAGER

“Great KYC checks and user friendly maintenance portal.”
PV

Paul V.

Owner

“Easy integration using SDK, fast report result, extensive document type coverage for identity verification”
AH

Azali H.

Head of Compliance

Cons

“Some of the workflows are a bit complex and difficult to navigate.”
TW

Tim W.

CEO

“The entry plan does not allow for integration into our existing systems.”
CS

Caitlin S.

Director of Talent

Cons

“Common challenges or concerns with identity verification services in general can include potential false positives, integration complexities, or the evolving nature of fraud tactics”
SW

Saad W.

Operations Director

“Do not expect any customer support: from the beginning Onfido sent us incorrect invoices.”
PV

Paul V.

Owner

  • Vendor responds to reviews
  • Last review5 months ago
  • Vendor responds to reviews
  • Last reviewa month ago

Key features

  • Total features95
  • AI/Machine Learning
  • AML Compliance
  • API
  • Access Certification
  • Access Controls/Permissions
  • Access Management
  • Activity Dashboard
  • Activity Monitoring
  • Activity Tracking
  • Address Validation
  • Age Verification
  • Alerts/Escalation
  • Alerts/Notifications
  • Approval Process Control
  • Archiving & Retention
  • Audit Management
  • Audit Trail
  • Authentication
  • Background Screening
  • Barcode Recognition
  • Biometrics
  • Case Management
  • Collaboration Tools
  • Compliance Management
  • Compliance Tracking
  • Configurable Workflow
  • Contact Database
  • Custom Fraud Rules
  • Customer Database
  • Customizable Branding
  • Customizable Reports
  • Customizable Templates
  • Data Capture and Transfer
  • Data Discovery
  • Data Extraction
  • Data Import/Export
  • Data Mapping
  • Data Security
  • Data Synchronization
  • Data Verification
  • Data Visualization
  • Document Management
  • Document Storage
  • Event Logs
  • Financial Transaction Approval
  • For Banking
  • For Insurance Industry
  • For eCommerce
  • Fraud Detection
  • Geolocation
  • HIPAA Compliant
  • ID Scanning
  • Identity Verification
  • Investigation Management
  • KYC Compliance
  • Mobile Access
  • Monitoring
  • Multi-Factor Authentication
  • Multi-Language
  • Multiple Authentication Methods
  • Multiple User Accounts
  • Onboarding
  • Optical Character Recognition
  • PCI Compliance
  • PEP Screening
  • Payment Fraud Prevention
  • Real-Time Analytics
  • Real-Time Data
  • Real-Time Monitoring
  • Real-Time Notifications
  • Real-Time Reporting
  • Real-Time Updates
  • Real-time Alerts
  • Records Management
  • Reporting & Statistics
  • Reporting/Analytics
  • Risk Alerts
  • Risk Analysis
  • Risk Assessment
  • Risk Management
  • Risk Scoring
  • Role-Based Permissions
  • SARs
  • SSL Security
  • Search/Filter
  • Secure Data Storage
  • Secure Login
  • Security Auditing
  • Self Service Portal
  • Single Sign On
  • Third-Party Integrations
  • Transaction History
  • Transaction Monitoring
  • Two-Factor Authentication
  • User Management
  • User Onboarding
  • User Provisioning
  • Version Control
  • Watch List
  • Workflow Automation
  • Workflow Management
  • Total features70
  • AI/Machine Learning
  • AML Compliance
  • API
  • Access Certification
  • Access Controls/Permissions
  • Access Management
  • Activity Dashboard
  • Activity Monitoring
  • Activity Tracking
  • Address Validation
  • Age Verification
  • Alerts/Escalation
  • Alerts/Notifications
  • Approval Process Control
  • Archiving & Retention
  • Audit Management
  • Audit Trail
  • Authentication
  • Background Screening
  • Barcode Recognition
  • Biometrics
  • Case Management
  • Collaboration Tools
  • Compliance Management
  • Compliance Tracking
  • Configurable Workflow
  • Contact Database
  • Custom Fraud Rules
  • Customer Database
  • Customizable Branding
  • Customizable Reports
  • Customizable Templates
  • Data Capture and Transfer
  • Data Discovery
  • Data Extraction
  • Data Import/Export
  • Data Mapping
  • Data Security
  • Data Synchronization
  • Data Verification
  • Data Visualization
  • Document Management
  • Document Storage
  • Event Logs
  • Financial Transaction Approval
  • For Banking
  • For Insurance Industry
  • For eCommerce
  • Fraud Detection
  • Geolocation
  • HIPAA Compliant
  • ID Scanning
  • Identity Verification
  • Investigation Management
  • KYC Compliance
  • Mobile Access
  • Monitoring
  • Multi-Factor Authentication
  • Multi-Language
  • Multiple Authentication Methods
  • Multiple User Accounts
  • Onboarding
  • Optical Character Recognition
  • PCI Compliance
  • PEP Screening
  • Payment Fraud Prevention
  • Real-Time Analytics
  • Real-Time Data
  • Real-Time Monitoring
  • Real-Time Notifications
  • Real-Time Reporting
  • Real-Time Updates
  • Real-time Alerts
  • Records Management
  • Reporting & Statistics
  • Reporting/Analytics
  • Risk Alerts
  • Risk Analysis
  • Risk Assessment
  • Risk Management
  • Risk Scoring
  • Role-Based Permissions
  • SARs
  • SSL Security
  • Search/Filter
  • Secure Data Storage
  • Secure Login
  • Security Auditing
  • Self Service Portal
  • Single Sign On
  • Third-Party Integrations
  • Transaction History
  • Transaction Monitoring
  • Two-Factor Authentication
  • User Management
  • User Onboarding
  • User Provisioning
  • Version Control
  • Watch List
  • Workflow Automation
  • Workflow Management

Integrations

  • Total integrations29
  • Asana
  • Ashby
  • Attio
  • Auth0
  • BambooHR
  • Basecamp
  • Cisco Duo
  • Cloudflare
  • Coinbase
  • Fountain
  • Freshdesk
  • FullContact
  • GitHub
  • Greenhouse
  • HubSpot Agent Hub
  • HubSpot CRM
  • Jira
  • Microsoft Entra ID
  • Microsoft Teams
  • Okta
  • OneLogin
  • Prove ID
  • Slack
  • Smartsheet
  • TeleSign Platform
  • Todoist
  • Twilio
  • Workday HCM
  • Zendesk Suite
  • Total integrationsN/A
  • Asana
  • Ashby
  • Attio
  • Auth0
  • BambooHR
  • Basecamp
  • Cisco Duo
  • Cloudflare
  • Coinbase
  • Fountain
  • Freshdesk
  • FullContact
  • GitHub
  • Greenhouse
  • HubSpot Agent Hub
  • HubSpot CRM
  • Jira
  • Microsoft Entra ID
  • Microsoft Teams
  • Okta
  • OneLogin
  • Prove ID
  • Slack
  • Smartsheet
  • TeleSign Platform
  • Todoist
  • Twilio
  • Workday HCM
  • Zendesk Suite