CallRail vs Aircall

RingEX

CloudTalk

JustCall

WhatConverts

Marchex

Compare CallRail and Aircall based on features, pricing, verified reviews, integrations & more on GetApp. Find out which software is best for your business in 2026.

CTM provides conversation analytics software that helps businesses track which marketing campaigns drive conversions across calls, chats, forms, and texts. The platform features AI-driven insights that analyze customer conversations to uncover preferences and behaviors, while offering workflow automation tools to streamline sales pipelines through intelligent call routing and lead management capabilities.

Marchex Marketing Edge: Create more revenue-generating conversations by making better media buys

WhatConverts is an agency-level call and lead tracking solution offering dynamic number insertion, conversion tracking, call recording and real-time reporting

CallRail helps 200,000+ businesses turn more leads into better customers. Our software delivers real-time insights that help our customers market with confidence.

Access Controls/Permissions

Activity Dashboard

Activity Tracking

Alerts/Notifications

Archiving & Retention

Automatic Call Distribution

Call Center Management

Call Disposition

Call List Management

Call Monitoring

Call Recording

Call Reporting

Call Routing

Call Scoring

Call Scripting

Call Tagging

Call Tracking

Call Tracking Metrics

Call Transcription

Call Transfer

Caller ID

Campaign Analytics

Chat/Messaging

Computer Telephony Integration

Conversion Tracking

Customizable Fields

Customizable Reports

Dashboard

Data Import/Export

Event Triggered Actions

File Transfer

Interaction Tracking

Keyword Tracking

Lead Capture

Lead Distribution

Lead Generation

Lead Management

Lead Qualification

Lead Segmentation

Live Chat

Monitoring

Multi-Campaign

Multi-Channel Communication

On-Demand Recording

Performance Metrics

Predictive Analytics

Queue Management

Real-Time Analytics

Real-Time Data

Real-Time Monitoring

Real-Time Reporting

Recording

Reporting & Statistics

ROI Tracking

Source Tracking

Tagging

Third-Party Integrations

Voice Mail

VoIP Connection

Web Forms

Workflow Management

CallRail

Android

Web-based

iPad

iPhone

Marketing Manager

It is excellent for capturing calls related to the specific campaign so we can evaluate its effectiveness and quality of leads it sent our way.

Owner

I hope they upgrade and it turns out to be amazing. I'm willing to give them a chance to prove themselves.

Marketing

They are unethical, they added a charge to my account without me opining in for that additional service. They refuse to issue a refund for that.

So easy to setup clear to understand the metrics and customer service is super always there to help.

The service has been very easy to use and extremely reliable. The keyword call tracking gives us great feed back to share with our clients and allows us to optimize our campaigns.

Marketing Account Manager

Not having a contract was also a plus and the pricing was very reasonable. It has integration with both Google Analytics and Google Adwords which makes attribution super easy too.

The simplicity of use with the more than adequate capabilities.

I've only been using Call Rail for the last 3 weeks and it has been a great software and product to work with. I was able to set myself up without any need for support - very quick and easy.

Project Manager

Most of our clients who use CallRail are very happy with the results. Not only can they see how many calls are coming in and where they're coming from, but they can also record the calls.

Content Director

I like the ease of use of the program. It allows me to track calls for multiple clients and easily create reports to send to my clients.

Callrail is a great solution for generating tracking number to be use both in a online setting or offline marketing. They are very reasonable with their pricing structure.

VP of Marketing

With this software, you can finally find out what ads are driving the most calls. The integration is relatively simple and it is a great way to optimize your ads for calls, instead of for form-fills.

Franchise Owner

I really can not say we have ever had any problems with  this software. The biggest con is we do not use it enough for whatever reason.

Manager

The lack of assistance in completing tasks after the initial set up of the first project.

We've been able to track our leads perfectly with this software.

Digital Marketing Specialist

If you have any experience using digital software this tool is very easy to setup. It integrates with pretty much everything so you can track all your online marketing channels.

SEO Specialist

CallRail saves us a lot of time by presenting the data in Google Analytics where all of our other KPIs are housed. My team has also had very positive experiences with the customer service team.

Co-Founder & Director of Client Experience

Many clients do not want their phone number to be different on different communication channels. This can pose a problem when trying to implement.

CallRail screenshot: CallRail activity dashboard 

CallRail screenshot: CallRail attribution tool

CallRail screenshot: CallRail native integrations

CallRail screenshot: CallRail CallScribe automatically transcribes calls

Freelancers

Large Enterprises

Mid Size Business

Non Profit

Public Administrations

Small Business

Designed to give you a flexible, mobile, and powerful cloud phone system. Experience HD-quality web, audio, and video, along with one-click functionality and webinar capabilities with RingCentral Video. Promote collaboration with team messaging, unlimited SMS, and more.

Connect with customers on voice, SMS, email, or WhatsApp. With AI agents, automation, and 100+ integrations, you can reply instantly, close more deals, and keep customers happy even after hours.

CloudTalk is a cloud-based call center solution for sales and support teams looking to improve productivity, customer satisfaction and sales numbers. Integrate CloudTalk with existing tools, buy phone numbers from 140+ countries, use 70+ advanced features and monitor team performance in real-time.

Aircall is a customer communications platform unifying channels like phone, WhatsApp, and text. Its cloud-based system includes AI Voice Agents for inbound calls, real-time conversation intelligence, and integration with tools like Salesforce, HubSpot, and Zendesk. Businesses can track performance metrics with detailed analytics and manage all interactions through an intuitive interface.

Assignment Management

Auto-Dialer

Automated Attendant

Automated Routing

Automatic Outbound Dialer

Blended Call Center

Call Conferencing

Call Logging

Call Queues

Call Scheduling

Call Screening

Callback Scheduling

Collaboration Tools

Commenting/Notes

Communication Management

Conferencing

Contact Database

Contact Management

Customer History

Donor Management

Employee Activity Monitoring

For Nonprofits

Fundraising Management

Inbound Call Center

Integrations Management

List Management

Manual Dialer

Mobile Access

Multiple User Accounts

Online Voice Transmission

Outbound Call Center

Phone Key Input

Power Dialer

Predictive Dialer

Preview Dialer

Prioritization

Progressive Dialer

Purchasing & Receiving

Real-Time Notifications

Real-Time Updates

Remote Access/Control

Reporting/Analytics

SIP Trunking

SMS Messaging

Softphone

Task Management

Text to Speech

Time Zone Tracking

Unified Communications

Video Conferencing

Virtual Call Center

Voice Customization

Voicemail Transcription

VoIP

Aircall

Windows

CX Rep

This has interrupted service and effected customer service provided. I have received a response from the aircall team as they are aware the software does not work well with bluetooth devices.

managing director

The support team and account managers are more than happy to do anything to make using the software an easy and somewhat enjoyable experience. The power dallier feature is by far the best component.

Everyone on our staff hated every moment of AirCall. They begged to switch from day one and then everything started going progressively worse.

Business Consultant

It is a very good bargain for the money and I highly recommend it to everyone who need this kind of service.

Wholesale Account Manager

Also, I like the analytics which our management team really appreciates because it helps us to determine workflow by gaging when agents are needed more on certain days and times.

Sales and Client Success

The fact you're able to use it across all platforms - mac, windows, android, iOS is really great. I also like the user interface its very clean simple and easy to use.

Team Lead

Onboarding was smooth and every question was answered effectively. In addition, it's very comfortable to manage process flow of phone and assign responsible teams or team members.

Easy to use, great pricing as well get a real value for money. The customer support is also very responsive and quick to solve any issues.

Client Relationship Manager

The ease of use, ability to take notes during a call and docuement who calls in. Also the ability to tag phone numbers.

 Junior Customer Care  Specialist

Sometimes , I loose  the connection my user appears in grey colour and I don't receive incoming calls.

Marketing Coordinator

The call quality is also pretty good for what you're paying.

Sales Development Representative

The ease of use to not manually dial increases productivity and the integration to save on Salesforce.

I love that Aircall was incredibly fast and easy to implement. I am able to change all the settings myself without spending HOURS on the phone with a support team.

VP of Sales and Markerting

It's easy to use and great for an office-less business. I work from home on my laptop and headphones.

CallRail vs Aircall Comparison (2026)

CallRail

Aircall

Overview

Video & Screenshots

Pricing

User reviews

Key features

Integrations

Alternatives