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CallRail

Call Tracking & Analytics

Last updated: December 2024

CallRail - 2025 Pricing, Features, Reviews & Alternatives

Table of Contents

What is CallRail?

CallRail makes it easy for businesses of all sizes to turn more leads into better customers. Serving more than 200,000 businesses worldwide, CallRail’s marketing analytics and business communications software delivers real-time insights that help customers market with confidence.

Founded in 2011, CallRail has grown its award-winning platform from G2 top-rated inbound call tracking software to include form tracking, conversation intelligence, and business communications products. Fitting seamlessly into existing workflows, CallRail integrates with leading marketing and sales software including HubSpot, Facebook, Salesforce, and Google Ads and Analytics.

Additionally, CallRail’s Partner Program offers affiliate, agency, and technology partnership opportunities, helping businesses earn, grow, and build with CallRail. CallRail makes it easier for its partners to expand services, attract customers with greater lifetime value, and share revenue from referral sales.

CallRail has been featured on the Inc. 5000 fastest growing companies and Deloitte Tech Fast 500 lists for multiple consecutive years. The Atlanta-based company is powered by more than 300 employees committed to delivering incredible products. They’ve earned CallRail spots on Inc. Magazine’s 2018 and 2019 Best Places to Work list as well as the Forbes Best Startup Employers list in 2020. For more information or to view a demo of the platform, visit http://www.callrail.com.

Benefits of using CallRail

Integrations with existing platforms: With hundreds of integrations available, you can easily connect your CallRail account and activity to your existing tools for bid management, online analytics, CRM and more.

Agency Friendly: We work with agencies to help scale for the number of customers they are serving, provide volume discounts and allow agencies to white-label with ease.

14-Day Free Trial: Give us a shot for 14-days- we're sure you'll love the ease of use and user friendly interface of our powerful application.

No Contract, No Hidden Fees: We believe in being transparent in pricing and being the solution that works for your organization.

Call Reporting & Analytics: Know which campaigns and channels are driving calls to your sales desk.

Starting from

Per month

Alternatives with better value for money

CallRail's key features

Most critical features, based on insights from CallRail users:

Call Tracking Metrics

4.3

(17)

Call Recording

4.5

(19)

Call Routing

4.7

(18)

Caller ID

4.2

(11)

Conversion Tracking

4.4

(13)

Recording

4.3

(12)

All CallRail features

Features rating:

4.3

(170)

Computer Telephony Integration

1.0

(1)

VoIP Connection

4.0

(3)

Alerts/Notifications

3.0

(4)

IVR

2.5

(2)

Queue Management

2.0

(2)

Automatic Call Distribution

3.8

(5)

Call Center Management

3.2

(5)

Call Scripting

1.0

(1)

Keyword Tracking

4.3

(7)

Call Logging

3.0

(3)

Call Monitoring

2.5

(2)

ROI Tracking

3.0

(2)

Interaction Tracking

4.3

(6)

Lead Capture

4.9

(7)

Lead Management

4.0

(4)

Lead Qualification

3.4

(5)

Multi-Channel Communication

(0)

On-Demand Recording

4.0

(1)

Performance Metrics

(0)

Multi-Campaign

(0)

Monitoring

(0)

Live Chat

(0)

Access Controls/Permissions

(0)

Predictive Analytics

1.0

(1)

Real-Time Analytics

(0)

Real-Time Data

(0)

Real-Time Monitoring

(0)

Real-Time Reporting

(0)

Reporting & Statistics

3.0

(1)

Source Tracking

5.0

(1)

Tagging

(0)

Third-Party Integrations

(0)

Voice Mail

(0)

Web Forms

(0)

Workflow Management

(0)

Activity Dashboard

(0)

Activity Tracking

(0)

API

(0)

Archiving & Retention

4.7

(3)

Call Disposition

(0)

Call List Management

3.0

(1)

Call Reporting

(0)

Call Tagging

(0)

Call Tracking

(0)

Call Transcription

4.0

(1)

Call Transfer

(0)

Campaign Analytics

(0)

Chat/Messaging

(0)

Customizable Fields

(0)

Customizable Reports

(0)

Data Import/Export

(0)

Event Triggered Actions

(0)

File Transfer

(0)

Inbound Call Center

(0)

Lead Distribution

3.3

(3)

Lead Segmentation

5.0

(1)

CallRail awards

Predictive Lead Scoring

76/100

CallRail alternatives

CallRail

4.5

(170)

Starting from

Per month

Free trial

Free version

Ease of Use

4.4

Features

4.3

Value for Money

4.3

Customer Support

4.3

CallTrackingMetrics

4.6

(130)

visit website

Starting from

Per month

Free trial

Free version

Ease of Use

4.4

Features

4.6

Value for Money

4.5

Customer Support

4.5

JustCall

4.2

(212)

visit website

Starting from

Per month

Free trial

Free version

Ease of Use

4.3

Features

4.1

Value for Money

4.3

Customer Support

4.3

3CX

4.4

(436)

visit website

Starting from

No pricing info

Free trial

Free version

Ease of Use

4.4

Features

4.4

Value for Money

4.3

Customer Support

4.1

CallRail pricing

Value for money:

4.3

Starting from

Per month

Usage Based

Pricing details

Subscription

Free trial

Free plan

Pricing range

view pricing plans

CallRail integrations (81)

Integrations rated by users

We looked through 170 user reviews, to identify which products are mentioned as CallRail integrations, and what is the users perception.

Google Ads

Integration rating: 5.0 (2)

“CallRail's integration with Google Ads is the most important integration they offer to my company, as it allows us to import conversion data into the Google platform automatically.”

Anonymous Reviewer

Marketing Coordinator

Salesforce Sales Cloud

Integration rating: 4.5 (2)

Salesforce Marketing Cloud Account Engagement

Integration rating: 3.0 (1)

Microsoft Advertising

Integration rating: 5.0 (1)

Google Analytics 360

Integration rating: 5.0 (1)

CallRail support options

Typical customers

Freelancers

Small businesses

Mid size businesses

Large enterprises

Platforms supported

Web

Android

iPhone/iPad

Support options

Phone Support

Email/Help Desk

Chat

FAQs/Forum

Knowledge Base

Training options

Videos

Webinars

Documentation

CallRail reviews

Overall rating

4.5

170

Positive reviews

Rating breakdown

Value for money
Ease of use
Features
Customer support
Likelihood to recommend8.75/10

Rating distribution

117

Pros

It is excellent for capturing calls related to the specific campaign so we can evaluate its effectiveness and quality of leads it sent our way.

Verified reviewer

Anonymity request

I hope they upgrade and it turns out to be amazing. I'm willing to give them a chance to prove themselves.

Trezelle M.

Owner

So easy to setup clear to understand the metrics and customer service is super always there to help.

Nasim A.

Owner

Cons

They are unethical, they added a charge to my account without me opining in for that additional service. They refuse to issue a refund for that.

Saeed K.

Marketing

I really can not say we have ever had any problems with this software. The biggest con is we do not use it enough for whatever reason.

Bruce J.

Franchise Owner

The lack of assistance in completing tasks after the initial set up of the first project.

Renee C.

Manager

Read all reviews

CallRail FAQs

Q. What type of pricing plans does CallRail offer?

CallRail has the following pricing plans:
Starting from: $50.00/month
Pricing model: Subscription
Free Trial: Available | (No Credit Card required)

These products have better value for money

Q. Who are the typical users of CallRail?

CallRail has the following typical customers:
Freelancers, Large Enterprises, Mid Size Business, Non Profit, Public Administrations, Small Business

Q. What languages does CallRail support?

CallRail supports the following languages:
English

Q. Does CallRail support mobile devices?

CallRail supports the following devices:
Android, iPad, iPhone

Q. Does CallRail offer an API?

Yes, CallRail has an API available for use.

Q. What other apps does CallRail integrate with?

CallRail integrates with the following applications:
Wix, HubSpot Marketing Hub, Marin Software, Salesforce Marketing Cloud, Zapier, Kenshoo Infinity Suite, Unbounce, Pipeline CRM, Salesforce Sales Cloud, Acquisio, Slack, Meta for Business, Mixpanel, Kissmetrics, Google Data Studio, HubSpot CRM, VWO Testing

Q. What level of support does CallRail offer?

CallRail offers the following support options:
Phone Support, Email/Help Desk, Chat, FAQs/Forum, Knowledge Base